Once or twice a month, we like to highlight one of the campaigns we're running so that brands who are considering a Quikly can see how it works in real time. What better way to see how it all goes down than to play along with a live campaign? Play along with the Jo-Ann campaign here .
Sep 24, 2015
More and more brands are building native apps as one prong in a multi-pronged loyalty strategy, sometimes instead of a browser-based app, sometimes in addition to one. After all, customers prefer apps to browsers, and native apps produce higher user adoption, usage volume and user engagement .
Aug 31, 2015
Promotions are everywhere these days — every kind of business is using some form of discounting all year round. Even the companies who say they don't discount do it every now and then. If you add your name to the email list of any luxury or high-end retailer who says they never discount, you will see that even they do it on occasion to liquidate inventory.
Aug 27, 2015
Differentiation is harder and harder to achieve in any industry, and loyalty programs are one way that brands in Retail, Food & Beverage, Consumer Packaged Goods, Hospitality, and Entertainment try to maintain a competitive edge.
Aug 17, 2015
Once or twice a month, we like to highlight one of the campaigns we're running so that brands who are considering a Quikly can see how it works in real time. What better way to see how it all goes down than to play along with a live campaign?
Aug 10, 2015
Email marketing still works. We won't reiterate all the proof points, but this article from Inc. is a good review . And we all know email marketing works because virtually every brand in America does it in one way or another. We wouldn't all still be doing it if it didn't play a critical role in the marketing ecosystem.
Jul 29, 2015
Once or twice a month, we like to highlight one of the campaigns we're running so that brands considering a Quikly can see how it works in real time. Brands choose Quikly because Quikly promotions deliver immediate ROI in the form of new (and demographically relevant customers), increased revenue, and huge boosts to engagement, all while increasing loyalty and customer satisfaction.What better way to see how it all works than to play along with a live campaign?
Jul 23, 2015
Based on the intensity of Amazon's marketing push, who wasn't excited about Prime Day? I've spent my career speaking and writing about how marketers can leverage customer psychology to increase revenue, leads, and customer acquisition, and I've built a business around it. Prime Day seemed like it might be super-sizing the concept.
Jul 16, 2015
Have you heard about the upcoming Amazon Prime Day ? Amazon's latest genius marketing move, on Wednesday July 15th, the company will offer all sorts of special deals only to Prime members. It's being billed as “bigger than black friday” and “one of the biggest deal extravaganzas in the world.” Believe it or not, any retailer can do this kind of promotion.
Jul 10, 2015
Retailers have a lot of marketing KPI's, including but not limited to increasing sales, boosting engagement, acquiring new and demographically relevant leads, and getting good data on those leads so they can be appropriately marketed to. A well-executed promotional marketing campaign can deliver on all those fronts.
Jul 8, 2015
Steve Mann wrote a great article on Enterprise Irregulars last week called the Brains Behind Digital Marketing. This is a subject near and dear to my heart, because at Quikly, we have designed a promotional marketing platform that leverages customer psychology. We get customers excited by activating love of competition, fears about scarcity and missing out, and delight in anticipating something fun . . . especially when we don't know exactly when it will happen.
Jul 7, 2015
Fact: There will be nearly 5 billion (yes, that's billion, not million) connected devices by the end of the year.
Mar 30, 2015
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