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SMS Marketing

Get more text subscribers with these tips

SMS is one of the fastest-growing marketing channels, giving consumers and businesses countless opportunities to connect . It's also one of the most effective .

Oct 4, 2021

Consumer PsychologyAnticipation in MarketingB2C Marketing

Marketing psychology: The basics of anticipation

With consumers having so many different types of motivators, it can be difficult to know which psychology principles really hold potential. Anticipation makes its mark.

Sep 30, 2021

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Email Marketing

How to write email copy your subscribers will love

An inside look at the happenings of brands, email subscriptions are designed to provide consumers with timely information. However, establishing a brand identity known for great email marketing requires more than a few carefully placed words or visuals.

Sep 23, 2021

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Restaurant Marketing

Many people are choosing restaurants over third-party delivery services — here's why

During the pandemic, brick-and mortar-businesses of nearly every kind have seen a decline in foot traffic, and the food service industry has been hit particularly hard. Many restaurants haven’t survived. In the midst of this, you might assume more customers would flock to third-party delivery services, such as Grubhub, DoorDash and Uber Eats, which allow people to conveniently and safely order food from home or work. Yet recent research from Quikly shows this isn’t necessarily the case.

Jul 12, 2021

Urgency Marketing

4 common questions around urgency marketing

Even before the pandemic, marketers had to stay nimble in order to keep up with the ever-changing digital landscape. Today, because of the pandemic, part of being nimble includes launching new, effective marketing strategies to garner interest from consumers in the midst of an uncertain environment. After all, consumers can seem less responsive with each passing day.

Feb 24, 2021

Consumer Psychology

3 simple ways gamification benefits consumer marketing

Implementing gamification into a marketing strategy can be an effective way to invigorate customers and meet your key initiatives. With a bit of creativity, there is no limit to the many forms this can take.

Feb 17, 2021

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