Quikly Blog

Which text marketing trends do retail and restaurant brands need to pay attention to today?

May 20, 2024

Promotions can help drive sales, while showing appreciation to your customers. But what happens when too many consumer promotions start impacting consumer expectations?

Nov 14, 2023

It’s often been said that having too much of something can devalue it. And while this might just be an old saying, it’s worth paying attention to if you're a consumer-facing marketer hoping to connect with your audience.

Nov 7, 2023

If you had to share your major pain points as an e-commerce business, it’s likely that cart abandonment would land pretty high on your list. The average online shopping cart abandonment rate is over 70%. This means that for every 100 visitors to your website, only 30 of them will actually complete a purchase.

Oct 27, 2023

“Let’s cut through the noise together,” is an invitation from Quikly to marketers looking to connect with consumers in a crowded market.

Oct 5, 2023

Want to cut through the noise and motivate your audience? Check out this episode of "Market with me Quikly."

Sep 19, 2023

Picture this: You’re sitting at home shopping online. You're trying to buy something for yourself — maybe technology, apparel or even food. You find a 50% off discount. However, this discount is only available for the next 22 hours, and near the purchase button it tells you that ordering it within three hours will allow you to get free shipping. This is an example of urgency marketing , or crafting marketing promotions in a way that drives immediate consumer response. As a brand, you’re familiar with this strategy. You likely already use it. But do you know just how many tactics fall into this category? And what types of flaws come along with their benefits?

Aug 10, 2023

Want to connect with distracted consumers? Check out this episode of "Market with me Quikly."

Jun 22, 2023

Flash sales are known to drive immediate sales, attract new customers, and increase brand visibility. In short, they’re a staple in today’s fast-paced consumer world - but how did flash sales get their start?

Jun 8, 2023

When a new concept makes its way into a well-known industry, defining it is necessary for establishing collective knowledge amongst thought-leaders.

May 26, 2023

Fast-food restaurants and mobile apps seem to be a recipe for success. After all, they’re both based on the beauty of convenience. But success isn’t always guaranteed. Even the most well-oiled QSR mobile apps can run into mishaps. What’s one worth avoiding? Not prioritizing data analytics.

May 15, 2023

Consumers have a tendency to appreciate things that are relevant to them. In marketing, this concept appears in the form of tailored messaging, familiar or nostalgic products or personalized content. It’s also present in consumer behavior. Feelings of missing out or a desire to protect what's theirs can influence purchase decisions.

May 9, 2023