Actionable insights on urgency marketing, FOMO psychology, and the conversion tactics top brands use to boost sales.https://hello.quiklydemo.com/https://hello.quiklydemo.com/blog/what-is-mental-accounting/https://hello.quiklydemo.com/blog/what-is-mental-accounting/Most Shopify merchants already see the symptom, even if they don't use the term. A shopper ignores a full-price product for weeks, then buys quickly when the offer feels like a reward, a free add-on, or “extra” value. Another customer hesitates over a modest purchase from their monthly budget, then spends a gift card without much friction.Sat, 13 Jun 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-growth-strategies/https://hello.quiklydemo.com/blog/ecommerce-growth-strategies/For years, ecommerce growth looked straightforward. Buy more traffic, launch a sale, watch revenue move, then do it again the next week. That approach still produces activity, but it doesn't reliably produce healthy growth anymore.Fri, 12 Jun 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/endowment-effect-example/https://hello.quiklydemo.com/blog/endowment-effect-example/You did the hard part. You brought qualified traffic to your Shopify store, merchandised the product well, and got a shopper all the way to cart. Then the session dies. No purchase. No revenue. Just another “almost.”Thu, 11 Jun 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/july-4th-marketing-tactics/https://hello.quiklydemo.com/blog/july-4th-marketing-tactics/July 4th exposes a lazy habit in ecommerce. Too many Shopify brands default to a sitewide discount, patriotic creative, and an email burst, then accept the margin damage as the cost of participating.Wed, 10 Jun 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/retail-sales-promotion-techniques/https://hello.quiklydemo.com/blog/retail-sales-promotion-techniques/Most advice on retail sales promotion techniques still starts with the same stale idea: add a discount, shorten the timer, send one more email. That playbook can still create a spike, but it often creates a second problem right behind it. You win the order and weaken the margin, or you create urgency and accustom customers to not buying at full price.Tue, 09 Jun 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/digital-customer-experience-management/https://hello.quiklydemo.com/blog/digital-customer-experience-management/Most advice on digital customer experience management starts from the same premise: remove friction everywhere, make every click easier, and conversions will follow.Mon, 08 Jun 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/repeat-purchase-rate/https://hello.quiklydemo.com/blog/repeat-purchase-rate/Customer acquisition can make a Shopify store look healthy when the business underneath is straining. Orders are coming in. Campaigns are live. Paid spend is working hard. But if too many first-time buyers disappear after that first order, the store starts behaving like a leaky bucket. Every month begins with the same pressure to refill it.Sun, 07 Jun 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/digital-customer-experiences/https://hello.quiklydemo.com/blog/digital-customer-experiences/Most advice about digital customer experiences starts in the wrong place. It assumes better CX means more tools, more personalization layers, more support channels, and more on-site prompts. For Shopify brands, that usually translates into a heavier stack, a busier storefront, and a promotions strategy that chips away at margin.Sat, 06 Jun 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/scratch-off-promotions/https://hello.quiklydemo.com/blog/scratch-off-promotions/Most Shopify brands don't have an engagement problem. They have a promotion quality problem.Fri, 05 Jun 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopping-valentines-day/https://hello.quiklydemo.com/blog/shopping-valentines-day/Every January, a familiar debate starts inside Shopify teams. Do you run the same Valentine's Day discount everyone else runs, hope volume makes up for the margin hit, and accept that customers now expect a sale every holiday? Or do you hold the line on price, protect brand perception, and risk losing buyers who are comparison shopping across dozens of tabs?Thu, 04 Jun 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/status-quo-examples/https://hello.quiklydemo.com/blog/status-quo-examples/The default promotion playbook is broken.Wed, 03 Jun 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/vip-customer-experience/https://hello.quiklydemo.com/blog/vip-customer-experience/Most VIP programs start with the wrong premise. They look backward, sort customers by spend, and give the biggest buyers bigger perks. On paper, that feels rational. In practice, it often means protecting revenue you already had while training valuable customers to expect more margin giveback every time they cross a threshold.Tue, 02 Jun 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/post-purchase-engagement/https://hello.quiklydemo.com/blog/post-purchase-engagement/The most common advice on post purchase engagement is still too small. Send a thank-you email. Ask for a review. Maybe add a discount a few days later. That advice treats the period after checkout like a courtesy sequence.Mon, 01 Jun 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/brand-perception-management/https://hello.quiklydemo.com/blog/brand-perception-management/A lot of Shopify teams are stuck in the same loop. Paid traffic gets more expensive, conversion pressure rises, and the fastest lever still looks like a promotion. So the banner goes live, the discount code gets pushed into Klaviyo, revenue ticks up, and a quieter problem starts taking shape underneath it all. Customers learn to wait. Margins get thinner. The brand starts to feel more transactional than intentional.Sun, 31 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/customer-engagement-software/https://hello.quiklydemo.com/blog/customer-engagement-software/You can see the pattern in a lot of Shopify stores right now. Paid traffic gets more expensive, conversion rate refuses to move, and the fallback answer is another promotion. Then another. Then a sitewide sale that looks almost identical to the one from last month.Sat, 30 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/representative-heuristic-vs-availability-heuristic/https://hello.quiklydemo.com/blog/representative-heuristic-vs-availability-heuristic/You've probably seen both versions of this movie in your Shopify calendar.Fri, 29 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/personalized-shopping-experiences/https://hello.quiklydemo.com/blog/personalized-shopping-experiences/You can see the pattern in a lot of Shopify stores right now. Paid traffic gets more expensive, conversion rate barely moves, and the fallback answer is another sitewide offer, another popup, another “last chance” banner that looks exactly like the last one. Revenue might bump for a moment. Margin takes the hit, and customers learn to wait.Thu, 28 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/mobile-conversion-optimization/https://hello.quiklydemo.com/blog/mobile-conversion-optimization/Mobile traffic isn't the problem for most Shopify brands. Mobile conversion is.Wed, 27 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/examples-of-promotional-messages/https://hello.quiklydemo.com/blog/examples-of-promotional-messages/Most advice on examples of promotional messages is still stuck at the copy level. Write “10% off today,” add a countdown, maybe throw in “limited time only,” and hope urgency does the rest. That approach is exactly why so many Shopify brands end up in a promotion spiral. They send more campaigns, lean on bigger discounts, and train customers to delay purchases until the next code arrives.Tue, 26 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/back-to-school-marketing/https://hello.quiklydemo.com/blog/back-to-school-marketing/Back-to-school planning usually starts the same way. Merchandising wants velocity, paid media wants a clear offer, retention wants a calendar, and finance wants to know why every seasonal push seems to require a deeper discount than the last one.Mon, 25 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-email-marketing-strategy/https://hello.quiklydemo.com/blog/ecommerce-email-marketing-strategy/Most advice about ecommerce email marketing strategy still points in the same direction: send more campaigns, run more promotions, push harder when revenue softens.Sun, 24 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/cyber-monday-strategy/https://hello.quiklydemo.com/blog/cyber-monday-strategy/Every Shopify team knows the late-November meeting that goes sideways. The original agenda is merchandising, channel timing, inventory exposure, mobile UX, and retention. Ten minutes later, the whole discussion collapses into one question: how deep do we need to discount to stay competitive?Sat, 23 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/best-brand-experiences/https://hello.quiklydemo.com/blog/best-brand-experiences/Most advice about the best brand experiences misses the part that matters to operators. It treats brand experience like theater: beautiful stores, polished apps, expensive activations, and vaguely inspirational storytelling. That's useful if you're building keynote slides. It's less useful if you run a Shopify store and need to increase conversion without cutting margin every week.Fri, 22 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/email-marketing-psychology/https://hello.quiklydemo.com/blog/email-marketing-psychology/Why do so many Shopify brands keep increasing promo volume, seeing decent opens and clicks, and still struggle to grow revenue per send?Thu, 21 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/marketing-automation-workflows/https://hello.quiklydemo.com/blog/marketing-automation-workflows/You probably already have automations running in your Shopify stack. A welcome series. A cart reminder. Maybe a browse flow, a post-purchase sequence, and a win-back campaign sitting in Klaviyo or a similar platform.Wed, 20 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-brand-experience/https://hello.quiklydemo.com/blog/what-is-brand-experience/Brand experience is the total perception a customer has of your brand, formed by every interaction from ads to post-purchase support, and 80% of customers say the experience a company provides is as important as its products or services while over half will leave after just one poor experience ( Contentful customer experience statistics ). That's why brand experience isn't a brand team vanity project. It's a profit lever.Tue, 19 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-attribution-modeling/https://hello.quiklydemo.com/blog/what-is-attribution-modeling/Attribution modeling is the process of assigning credit to the marketing touchpoints a customer interacts with on the path to purchase. That matters because many B2B buyers engage with 10–15 touchpoints before buying ( industry analysis citing Google and Ipsos ), so the usual “who gets the credit?” question can't be answered well by a single click.Mon, 18 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/sweepstakes-strategy/https://hello.quiklydemo.com/blog/sweepstakes-strategy/For many ecommerce brands, a sweepstakes strategy begins and ends with collecting email addresses. That sounds efficient until the list fills with people who want free stuff, not your product. You get a short burst of traffic, weak downstream conversion, and a promo that can make the brand feel cheaper than it should.Sun, 17 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/average-order-value-shopify/https://hello.quiklydemo.com/blog/average-order-value-shopify/If you're trying to raise average order value shopify performance right now, you're probably feeling the same pressure most operators do. Traffic is expensive, discounting gets copied fast, and a bigger cart only helps if it doesn't wreck conversion or margin.Sat, 16 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/promotional-roi-1/https://hello.quiklydemo.com/blog/promotional-roi-1/The most popular advice on promotional roi is also the most dangerous: look at the sales spike, divide by campaign cost, and call it a win.Fri, 15 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/consumer-psychology-marketing/https://hello.quiklydemo.com/blog/consumer-psychology-marketing/Traffic is up. Add-to-cart activity looks decent. Revenue still misses plan, and the fastest fix seems obvious. Run another sale.Thu, 14 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/customer-engagement-ecommerce/https://hello.quiklydemo.com/blog/customer-engagement-ecommerce/Most advice on customer engagement ecommerce still assumes the goal is more activity. More popups. More email touches. More SMS sends. More urgency widgets. More “engagement” in the analytics dashboard.Wed, 13 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/psychology-of-discounts-1/https://hello.quiklydemo.com/blog/psychology-of-discounts-1/You launch a sale on your Shopify store, revenue spikes, Slack lights up, and the dashboard looks healthy for about a day. Then the fog clears. Margin is thinner than planned, returning customers are already asking when the next promo drops, and the only obvious way to repeat the result is to run the same offer again.Tue, 12 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/promotional-campaign-ideas/https://hello.quiklydemo.com/blog/promotional-campaign-ideas/For years, the default answer to promotional campaign ideas was simple: run a sale. If revenue softened, offer a bigger discount. If conversion lagged, extend the sale another day. That approach still produces short-term spikes, but it also creates a problem Shopify brands know well. Customers start waiting for the next offer, margins get thinner, and promotions begin to feel interchangeable.Mon, 11 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/urgency-marketing/https://hello.quiklydemo.com/blog/urgency-marketing/Most Shopify teams are stuck in the same loop right now. Traffic gets more expensive, conversion pressure goes up, and the fastest way to hit the number is another promotion. Then the next one has to be a little louder, a little broader, or a little cheaper to get the same response.Sun, 10 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-increase-average-order-value-1/https://hello.quiklydemo.com/blog/how-to-increase-average-order-value-1/Revenue is up, but the monthly margin report looks worse than it did before the last promotion. That's a familiar Shopify problem. A flash sale lifts orders, paid traffic gets more expensive, and the discount that was supposed to create momentum ends up eating the profit you were trying to protect.Sat, 09 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-checkout-optimization/https://hello.quiklydemo.com/blog/shopify-checkout-optimization/Most advice on shopify checkout optimization treats checkout like a plumbing problem. Remove a field, speed up a page, add a wallet, and conversions go up.Fri, 08 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-bogo/https://hello.quiklydemo.com/blog/shopify-bogo/You’re probably looking at shopify bogo for one of three reasons. You need to move inventory without slashing prices across the whole store, you want to push average order value higher, or you’re trying to get more out of traffic that already costs too much.Thu, 07 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/fourth-of-july-sale-ideas/https://hello.quiklydemo.com/blog/fourth-of-july-sale-ideas/Sitewide discounts feel efficient. They are also one of the fastest ways to train shoppers to delay full-price purchases.Wed, 06 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-psychology/https://hello.quiklydemo.com/blog/ecommerce-psychology/Most advice about ecommerce psychology gets the problem backward. It treats psychology as a bag of conversion tricks. Add a timer. Show a popup. Throw in social proof. Push urgency harder.Tue, 05 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/promotional-roi/https://hello.quiklydemo.com/blog/promotional-roi/Most brands don’t have a promotional ROI problem. They have a measurement problem.Mon, 04 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/online-store-promotions/https://hello.quiklydemo.com/blog/online-store-promotions/Discounting is often treated as the fastest fix for soft sales. In practice, it is usually the fastest way to compress margin, reset customer price expectations, and make your catalog easier to shop against cheaper alternatives.Sun, 03 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-conversion-rate-benchmarks/https://hello.quiklydemo.com/blog/ecommerce-conversion-rate-benchmarks/The global average ecommerce conversion rate sits around 2% to 3% , and Shopify stores often outperform that at 2.5% to 3% . If you're above that range, you're not automatically winning. If you're below it, you're not automatically broken.Sat, 02 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-promotions/https://hello.quiklydemo.com/blog/ecommerce-promotions/Most Shopify teams know the feeling. Traffic is expensive, the calendar is full, and the easiest lever to pull is another promotion. So the site runs another discount, email pushes it, paid social echoes it, and revenue moves for a moment. Then margins tighten, full-price demand softens, and customers start acting like trained bargain hunters.Fri, 01 May 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/psychology-of-discounts/https://hello.quiklydemo.com/blog/psychology-of-discounts/Every Shopify operator knows the scene. Revenue is behind plan, inventory looks heavy in a few categories, and someone says the fastest fix is a sitewide discount. You launch 20% off , sales move, and the dashboard gives you a few hours of relief.Thu, 30 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/summer-sale-ideas/https://hello.quiklydemo.com/blog/summer-sale-ideas/It is late June. Paid traffic is getting more expensive, inboxes are packed with holiday-adjacent promos, and the fastest way to hit a short-term revenue target looks like another 20% off banner across the whole site. Many Shopify brands make that choice, then spend the next quarter paying for it through lower margins, softer full-price conversion, and customers who learn to wait for the next code.Wed, 29 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/limited-time-offer-examples/https://hello.quiklydemo.com/blog/limited-time-offer-examples/Limited time offers sound simple. Put a deadline on a promotion, add a timer, and hope people buy faster. If you run a Shopify store, you already know it’s not that clean. Some offers drive action. Others train customers to wait for discounts, chip away at margin, and make your brand feel interchangeable.Tue, 28 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-promotion-ideas/https://hello.quiklydemo.com/blog/shopify-promotion-ideas/The default Shopify promotion playbook is overdue for retirement. Repeating the same sitewide sale every few weeks can lift short-term revenue, but it also teaches shoppers to delay purchases, compresses margin, and makes one brand look a lot like the next.Mon, 27 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-pricing-strategy/https://hello.quiklydemo.com/blog/shopify-pricing-strategy/You can feel when a Shopify store is pricing from fear.Sun, 26 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/increase-aov-shopify/https://hello.quiklydemo.com/blog/increase-aov-shopify/Plenty of Shopify AOV advice is too narrow. It treats bigger carts as the goal, even when the tactic cuts margin, drags down conversion, or teaches customers to hold out for the next discount.Sat, 25 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/loss-aversion-marketing/https://hello.quiklydemo.com/blog/loss-aversion-marketing/If you're running a Shopify store right now, this pattern probably feels familiar. Sales slow down, conversion stalls, the team reaches for another promotion, and the easiest lever is a bigger discount. It works just enough to justify doing it again. Then it works a little less. Then your customers start waiting for the next sale.Fri, 24 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/flash-sale-ideas/https://hello.quiklydemo.com/blog/flash-sale-ideas/Most flash sale advice still sounds the same. Add a countdown, slash prices, blast your list, hope the spike is worth the margin hit. That playbook still creates movement, but it also creates side effects most Shopify brands know too well. Customers start waiting for the next discount. Profit gets thinner. The brand starts to feel promotional instead of considered.Thu, 23 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/gamification-ecommerce/https://hello.quiklydemo.com/blog/gamification-ecommerce/Most Shopify teams don’t need another promotion. They need a better reason for shoppers to act now without teaching them to wait for the next sale.Wed, 22 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-marketing-tips/https://hello.quiklydemo.com/blog/shopify-marketing-tips/For years, the default answer to Shopify growth was simple: run more promos, buy more traffic, push harder on conversion. That worked when discounts still felt special and acquisition was more forgiving. It works a lot less well when shoppers are conditioned to wait, inboxes are crowded, and every campaign has to answer a harder question: did it grow the business, or just move demand around at a lower margin?Tue, 21 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-margins/https://hello.quiklydemo.com/blog/ecommerce-margins/The Shopify notifications were loud all weekend. Orders came in, revenue climbed, and the promo looked like it worked.Mon, 20 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/increase-conversion-rate-shopify/https://hello.quiklydemo.com/blog/increase-conversion-rate-shopify/You’re probably feeling a version of the same frustration most Shopify operators hit at some point. Traffic is coming in. You’re paying for Meta, Google, email, influencer seeding, maybe affiliate. Yet sales don’t move the way they should, so the default fix becomes another discount, another banner, another “weekend-only” offer that often becomes the store’s permanent pricing strategy.Sun, 19 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/fomo-marketing-examples/https://hello.quiklydemo.com/blog/fomo-marketing-examples/Most advice about FOMO marketing is too narrow. It treats urgency as a design element, usually a countdown timer in a bright color, then assumes the rest will take care of itself. That approach can produce a short spike, but it also creates a familiar problem for Shopify brands: conversions go up for a moment, yet margin, trust, or brand perception take the hit.Sat, 18 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-profit-margin/https://hello.quiklydemo.com/blog/shopify-profit-margin/TL;DR: Shopify profit margin is usually tighter than merchants expect. The average net margin is around 10% , the typical range is 5% to 20% , and gross margins often sit around 30% to 40% . If your revenue looks healthy but cash is thin, promotions and untracked operating costs are often the first place to look.Fri, 17 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-increase-sales-on-shopify/https://hello.quiklydemo.com/blog/how-to-increase-sales-on-shopify/If you're trying to figure out how to increase sales on Shopify , the frustrating part is usually not effort. It's that the obvious moves stop working the way they used to.Thu, 16 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-popup-app/https://hello.quiklydemo.com/blog/shopify-popup-app/A Shopify popup app is easy to install and easy to misuse.Wed, 15 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-conversion-rate/https://hello.quiklydemo.com/blog/ecommerce-conversion-rate/You’re probably seeing some version of this already.Tue, 14 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/social-proof-marketing/https://hello.quiklydemo.com/blog/social-proof-marketing/Paid traffic is expensive. Email and SMS are crowded. You finally get a shopper onto a product page, and they still hesitate.Mon, 13 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-discounts/https://hello.quiklydemo.com/blog/shopify-discounts/If you run a Shopify store, you’ve probably felt the same pressure every quarter. Sales slow, inventory piles up, paid media gets more expensive, and the easiest lever to pull is a discount.Sun, 12 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-automatic-discounts/https://hello.quiklydemo.com/blog/shopify-automatic-discounts/You’ve probably done this before. A campaign needs to launch quickly, so you create a simple automatic offer in Shopify, something like a threshold discount or a Buy X Get Y promotion, and move on to the next fire. It feels efficient because it is.Sat, 11 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-apps-to-increase-sales-1/https://hello.quiklydemo.com/blog/shopify-apps-to-increase-sales-1/Every time sales slow, Shopify merchants hear the same prescription. Install more apps. Add reviews, upsells, email, SMS, urgency, bundles, subscriptions. Then add one more tool to manage the side effects.Fri, 10 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/interactive-marketing/https://hello.quiklydemo.com/blog/interactive-marketing/Running another site-wide sale can still move revenue. That is the trap.Thu, 09 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/cart-abandonment-shopify-1/https://hello.quiklydemo.com/blog/cart-abandonment-shopify-1/Cart abandonment on Shopify is not a small optimization problem. It is one of the clearest signals that a store is leaking intent after paying to acquire it.Wed, 08 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/psychology-of-buying/https://hello.quiklydemo.com/blog/psychology-of-buying/Running promotions on a Shopify store can feel productive right up until the numbers settle. Revenue rises for a weekend. Margin gets thinner. Customers who used to buy on instinct start waiting for the next code.Tue, 07 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-promotions/https://hello.quiklydemo.com/blog/shopify-promotions/If you’re running a Shopify store, you know the pressure all too well. The need to hit sales targets and move inventory often leads down one well-worn path: the site-wide discount.Mon, 06 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-profit-margins/https://hello.quiklydemo.com/blog/ecommerce-profit-margins/Chasing revenue at all costs is a trap many ecommerce brands fall into. An impressive sales figure is gratifying, but it doesn't guarantee a sustainable business. True growth isn't about how much you sell, but how much you keep . This is where your ecommerce profit margins come in, and understanding them is the first step toward building a brand that lasts.Sun, 05 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/best-shopify-apps/https://hello.quiklydemo.com/blog/best-shopify-apps/The Shopify App Store presents a paradox of choice. With over 10,000 options, the real challenge isn't finding an app; it's building a tech stack that drives profitable growth without eroding margins or brand perception. Many merchants accumulate apps that solve one problem while creating another—like conversion tools that rely on constant, deep discounts that train customers to wait for the next sale.Sat, 04 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-popup/https://hello.quiklydemo.com/blog/shopify-popup/Every Shopify store owner feels the pressure to use popups. They are a core part of the standard ecommerce playbook, seen as an essential tool for capturing email addresses and nudging visitors toward a first purchase. But a quiet tension is building for merchants who realize this tactic is delivering diminishing returns.Fri, 03 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-conversion-rate/https://hello.quiklydemo.com/blog/shopify-conversion-rate/Your Shopify conversion rate is a simple but powerful number: the percentage of visitors who make a purchase. Think of it as your store's batting average—a direct measure of how effectively you turn casual browsers into paying customers.Thu, 02 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/scarcity-marketing-1/https://hello.quiklydemo.com/blog/scarcity-marketing-1/For many Shopify brands, the standard promotional playbook is broken.Wed, 01 Apr 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-discount-codes/https://hello.quiklydemo.com/blog/shopify-discount-codes/For most Shopify merchants, discount codes feel like a necessary evil—a lever you pull to drive conversions. The problem is, while that "20% OFF" banner might provide a temporary revenue bump, it often carries a steep, hidden cost to your margins and brand perception. The challenge isn't just offering a discount; it's controlling who gets it, when, and why.Tue, 31 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-marketing-strategy/https://hello.quiklydemo.com/blog/shopify-marketing-strategy/A modern Shopify marketing strategy must do more than drive traffic; it has to convert that traffic profitably. For most brands, this means moving beyond the reactive cycle of site-wide sales and building a framework that actively protects margins. It requires leaning on owned channels like email and SMS to create promotional experiences that customers engage with, not just passively receive.Mon, 30 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/gamification-marketing/https://hello.quiklydemo.com/blog/gamification-marketing/If you run a Shopify store, you're familiar with the promotional hamster wheel. You keep running sales, but each one seems to deliver a little less than the last. The results are diminishing, and your margins are paying the price. This isn't sustainable.Sun, 29 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-profit-margin-calculator/https://hello.quiklydemo.com/blog/shopify-profit-margin-calculator/It’s a familiar story for Shopify merchants: top-line revenue climbs, but when the dust settles, actual profit has shrunk. This frustrating outcome stems from focusing on sales figures while ignoring the costs that silently erode the bottom line. A Shopify profit margin calculator is an essential tool, but its real power is unlocked when you understand the why behind the numbers—and use that insight to build a business that is truly profitable.Sat, 28 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-conversion-rate-optimization-1/https://hello.quiklydemo.com/blog/shopify-conversion-rate-optimization-1/You’re doing everything you’re supposed to. You run ads, drive traffic, and launch promotions. So why does revenue feel stuck? Or worse, why is it only climbing because you're spending a fortune on acquisition and offering deeper discounts, leaving your profit margins paper-thin?Fri, 27 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/fomo-marketing/https://hello.quiklydemo.com/blog/fomo-marketing/FOMO marketing taps into a deeply human response: the fear of missing out. It's a strategy that channels this feeling to create urgency, encouraging "just browsing" visitors to become active, immediate buyers. By highlighting limited-time offers, low stock, or exclusive access, you give passive shoppers a compelling reason to act now .Thu, 26 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/limited-time-offer/https://hello.quiklydemo.com/blog/limited-time-offer/The classic "limited-time offer" is showing its age. We’ve all seen it: the countdown timer that mysteriously resets, the “final day” banner that lingers for a week. It’s a promotional tactic intended to create urgency, tapping into the fear of missing out (FOMO) to drive immediate sales.Wed, 25 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/define-marketing-campaign/https://hello.quiklydemo.com/blog/define-marketing-campaign/If you've ever felt like you're just throwing marketing ideas at the wall to see what sticks, you're not alone. But what if you could trade that chaos for a clear, strategic mission? That’s what a marketing campaign really is. A marketing campaign is an organized, strategic effort to promote a specific company goal, such as raising awareness of a new product or capturing customer feedback. It has a start date, an end date, and measurable KPIs.Tue, 24 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-are-pop-ups/https://hello.quiklydemo.com/blog/what-are-pop-ups/We have all been there. You're browsing a site, about to click on a product, and suddenly a new window appears, blocking your view. That's a pop-up. While they can sometimes feel like an interruption, for e-commerce brands, they are incredibly powerful tools for driving revenue and protecting profit margins when used correctly.Mon, 23 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/scarcity-marketing-examples/https://hello.quiklydemo.com/blog/scarcity-marketing-examples/With the average ecommerce cart abandonment rate near 70% and conversion rates often struggling to break 2.5%, the critical gap isn't interest—it's immediacy. Shoppers browse, hesitate, and ultimately leave because there is no compelling reason to act now. This guide moves past basic countdown timers to explore the behavioral science behind effective scarcity marketing.Sat, 21 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/inventory-forecasting-methods/https://hello.quiklydemo.com/blog/inventory-forecasting-methods/Stockouts aren't a sign of success; they are a symptom of missed revenue and fractured customer trust. Conversely, overstocking ties up critical capital and erodes profit margins with clearance sales and storage fees. In an e-commerce environment where the average cart abandonment rate hovers near 70% and conversion rates average just 2.5%, every single conversion is precious. Mastering inventory management is not just an operational task—it is a high-impact growth strategy that directly protects your bottom line and boosts ROI.Fri, 20 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/newsletter-email-subject-lines/https://hello.quiklydemo.com/blog/newsletter-email-subject-lines/Your email subject line is the single most important lever for driving e-commerce revenue, yet most brands get it wrong. With the average cart abandonment rate hovering around 70%, a generic subject line is often the first point of failure, leaving significant money on the table. A powerful subject line does more than just earn an open; it initiates a psychological sequence that leads directly to a purchase.Wed, 18 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-a-subject-line-in-an-email/https://hello.quiklydemo.com/blog/what-is-a-subject-line-in-an-email/On the surface, defining what is a subject line in an email seems straightforward. It’s the single line of text a person sees in their inbox before deciding whether to open your message. But this view overlooks its true power. An email subject line is your brand’s digital storefront—it determines whether a customer walks in or scrolls past, directly impacting revenue and profit margins.Tue, 17 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/email-best-practices/https://hello.quiklydemo.com/blog/email-best-practices/In e-commerce, where the average cart abandonment rate hovers around 70% and conversion rates often struggle to surpass 2.5%, the difference between a thriving Shopify store and a struggling one frequently lies in the inbox. This is not about sending more emails; it's about sending smarter ones. This guide moves beyond generic advice to explore the psychology of persuasion and behavioral economics behind high-impact email marketing.Mon, 16 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/website-bounce-rate/https://hello.quiklydemo.com/blog/website-bounce-rate/What is a website bounce rate? In short, it’s the percentage of visitors who land on a single page of your site and then leave without taking any further action. Think of it like a potential customer walking into your physical store, glancing around for a second, and immediately walking back out. They didn't browse, didn't engage with a salesperson, and certainly didn't make a purchase. They just bounced.Sun, 15 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/conversion-rate-in-sales/https://hello.quiklydemo.com/blog/conversion-rate-in-sales/Your conversion rate in sales answers the most fundamental question in e-commerce: out of all the people who visit your store, how many actually buy something? While it's a critical metric, focusing on it alone is shortsighted. The real goal is to turn browsers into buyers in a way that maximizes revenue, protects profit margins, and drives sustainable growth.Sat, 14 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/product-launch-email-template/https://hello.quiklydemo.com/blog/product-launch-email-template/If you're still sending a single "it's here!" email for a product launch, you’re not just making a marketing mistake—you’re actively leaving revenue on the table. A great product can land with a thud, not because it wasn't good, but because the launch strategy was a single shout into a crowded room.Fri, 13 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/email-subject-lines-for-follow-up/https://hello.quiklydemo.com/blog/email-subject-lines-for-follow-up/In e-commerce, the average cart abandonment rate hovers around 70%, and the typical conversion rate is a mere 2.5%. This gap represents a massive opportunity cost, impacting both revenue and profit margins. The difference between recovering that revenue and letting it slip away often comes down to a single, powerful element: your follow-up email's subject line. Most brands rely on generic reminders or basic discount offers, which get lost in a crowded inbox.Thu, 12 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/good-camera-for-product-photos/https://hello.quiklydemo.com/blog/good-camera-for-product-photos/Choosing the "best" camera is always tied to your budget. But for any brand serious about e-commerce, stepping up to a dedicated interchangeable-lens camera—whether mirrorless or DSLR—is a pivotal business decision. It provides the manual control over lenses, lighting, and settings that a smartphone simply can't match, which is what you need to create professional, high-converting images that build a brand and drive revenue.Wed, 11 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/advertising-ideas-for-small-business/https://hello.quiklydemo.com/blog/advertising-ideas-for-small-business/In a competitive market, generic advertising ideas for small business often fall short. The difference between stagnant sales and exponential growth lies not in bigger budgets, but in smarter strategy grounded in human psychology. Many small businesses struggle with high cart abandonment rates, which average around 70%, and low conversions hovering near 2.5%. This costly cycle burns through ad spend without delivering a proportional return on investment (ROI).Tue, 10 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-website-examples/https://hello.quiklydemo.com/blog/ecommerce-website-examples/The average ecommerce conversion rate hovers around a mere 2.5%, and with cart abandonment rates nearing 70%, what separates the top 1% from the rest? It's not just a sleek design; it's the masterful application of consumer psychology. This analysis moves beyond surface-level design to deconstruct the best ecommerce website examples, revealing the behavioral science principles that turn casual visitors into loyal customers.Mon, 09 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/creative-marketing-strategies/https://hello.quiklydemo.com/blog/creative-marketing-strategies/In a saturated e-commerce market, standard marketing tactics are failing to deliver. With the average online store converting at a mere 2.5% and cart abandonment rates hovering around 70%, the fundamental challenge isn't just attracting traffic; it's converting consumer intent into decisive action and revenue. Standing out requires moving past basic popups and generic discounts.Sun, 08 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/elements-of-the-promotional-mix/https://hello.quiklydemo.com/blog/elements-of-the-promotional-mix/If you've ever wondered how some brands seem to be everywhere —popping up in your social feeds, your inbox, and even on TV—it's not by accident. It’s the result of a carefully crafted promotional mix , the strategic combination of channels a brand uses to communicate with customers.Sat, 07 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-improve-marketing-roi/https://hello.quiklydemo.com/blog/how-to-improve-marketing-roi/Before you can improve your marketing ROI, you must know what you’re measuring. It’s a simple truth, but one that gets lost all too often. Many Shopify merchants get sidetracked chasing vanity metrics—likes, shares, even raw traffic—that feel good but don’t actually put money in the bank.Fri, 06 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/business-to-consumer-examples/https://hello.quiklydemo.com/blog/business-to-consumer-examples/The typical list of business to consumer examples often stops at surface-level descriptions. This article is different. We will dissect the psychological engines that drive high-conversion events for iconic brands like Amazon, Nike, and Supreme. Forget basic countdown timers; we are exploring the behavioral science of urgency marketing that generates real revenue and protects profit margins.Thu, 05 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/direct-response-advertising/https://hello.quiklydemo.com/blog/direct-response-advertising/Direct response advertising is a marketing strategy built to get an immediate, measurable action from your audience. It's not about playing the long game of brand awareness; it’s about driving profit and ROI right now. For any e-commerce store, this is the engine that powers predictable revenue and protects profit margins.Wed, 04 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/brand-persona-example/https://hello.quiklydemo.com/blog/brand-persona-example/Stop creating brand personas that gather dust. The average 70% cart abandonment rate and 2.5% conversion rate aren't just numbers; they're symptoms of a disconnect between your Shopify brand and your buyers. This article moves past generic profiles to provide eight actionable brand persona example frameworks designed to drive real revenue. Understanding these detailed profiles is the first step toward effective personalization in marketing , allowing you to craft messages that resonate deeply with specific customer segments.Tue, 03 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-software-solutions/https://hello.quiklydemo.com/blog/ecommerce-software-solutions/Think of ecommerce software as the central nervous system of your online business. These aren't just standalone tools; they're the integrated digital systems that manage everything from your website's design and how customers interact with it to secure payments, keeping track of inventory, and executing sophisticated marketing strategies that drive revenue.Mon, 02 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-increase-retail-sales/https://hello.quiklydemo.com/blog/how-to-increase-retail-sales/If you want to increase retail sales, you have to stop thinking about simple discounts and start digging into consumer psychology. It’s about creating those can’t-miss “buying moments” by tapping into principles like scarcity, social proof, and FOMO . These aren't just buzzwords; they're powerful tools, grounded in behavioral science, to cut through hesitation and get customers to act now . As an expert in the science of urgency marketing, Quikly helps brands master this approach, turning the entire shopper's journey into a conversion-focused experience.Sun, 01 Mar 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/pop-up-time/https://hello.quiklydemo.com/blog/pop-up-time/When we talk about the best pop up time , we’re not really talking about interrupting people. We're talking about creating a psychologically compelling moment that actually makes their shopping journey better. This is the science of urgency marketing. It’s that perfect blend of timing and context that can turn a simple popup into one of your most powerful revenue drivers, moving it way beyond just another tool for email capture.Sat, 28 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/email-marketing-targeting/https://hello.quiklydemo.com/blog/email-marketing-targeting/The days of blasting your entire email list with the same generic message are long gone. Effective email marketing targeting is the science of sending the right message to the right person at precisely the right time. It's a data-driven approach, grounded in consumer psychology, that digs into what your customers actually care about, letting you send emails that feel less like a sales pitch and more like a helpful conversation.Fri, 27 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/cart-abandonment-email/https://hello.quiklydemo.com/blog/cart-abandonment-email/A cart abandonment email is an automated marketing message sent to shoppers who add items to their cart but leave a website before completing the purchase. From a business perspective, it is a critical tool for recovering potential revenue by re-engaging high-intent customers. For any e-commerce brand, mastering the cart abandonment email is essential for maximizing ROI and protecting profit margins.Thu, 26 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/email-and-sms-service/https://hello.quiklydemo.com/blog/email-and-sms-service/An integrated email and SMS service is a brand's unified command center for driving revenue. It allows for powerful, coordinated messages across both channels from a single platform. Instead of juggling separate tools and creating a disjointed customer experience, you can build a seamless journey that boosts engagement and, most importantly, directly impacts ROI.Wed, 25 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/conversion-optimization-website/https://hello.quiklydemo.com/blog/conversion-optimization-website/When you hear "conversion optimization website," what comes to mind? For many e-commerce brands, it's a site with a few high-converting pages. But a truly optimized site is so much more than that—it’s a strategic engine built from the ground up to drive revenue and protect profit margins.Tue, 24 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-plus-vs-magento/https://hello.quiklydemo.com/blog/shopify-plus-vs-magento/The difference between Shopify Plus and Magento boils down to a single question of philosophy: do you want speed and agility, or do you want absolute technical control?Mon, 23 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/days-in-inventory/https://hello.quiklydemo.com/blog/days-in-inventory/If you had to pick one metric to be your e-commerce store’s pulse, Days in Inventory (DII) would be it. This single number reveals, with startling clarity, just how quickly you're turning the products on your shelves into cash. A high DII means your capital is trapped in unsold stock, bleeding profit through holding costs. A low, healthy DII is the sign of a thriving business—strong sales velocity, efficient operations, and healthy cash flow that fuels growth.Sun, 22 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/examples-of-pop-up-ads/https://hello.quiklydemo.com/blog/examples-of-pop-up-ads/The average e-commerce cart abandonment rate hovers near 70%, representing a significant loss in potential revenue. Many brands deploy pop-ups for basic email capture, but this only scratches the surface of their true power. They often overlook the opportunity to drive immediate sales by tapping into proven consumer psychology. Standard pop-ups with simple countdown timers are no longer enough to cut through the noise and compel action.Sat, 21 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/valentines-day-advertising/https://hello.quiklydemo.com/blog/valentines-day-advertising/For Shopify merchants, Valentine's Day isn't just about selling a product; it's about selling an emotion and driving Q1 revenue. Success means moving beyond simple discounts and tapping into the real psychological drivers that compel shoppers to act—principles like anticipation, scarcity, and social proof. It requires a sophisticated, psychology-driven strategy to convert browsers into buyers and maximize ROI.Fri, 20 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/carrying-cost-of-inventory/https://hello.quiklydemo.com/blog/carrying-cost-of-inventory/That unsold inventory sitting on your warehouse shelves isn’t just taking up space—it’s actively costing you money. This is the carrying cost of inventory , a silent profit killer that ties up cash and stunts growth for even the most promising Shopify stores. Think of it as a slow, steady drip of expenses that erodes your margins every single day an item remains unsold.Thu, 19 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-scarcity-principle/https://hello.quiklydemo.com/blog/what-is-scarcity-principle/Ever notice how the last slice of pizza at a party suddenly becomes the most desirable? When the box is full, people grab a piece casually. But when there's only one left, a strange urgency takes over. Everyone wants it. That's the scarcity principle in action.Wed, 18 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/site-conversion-optimization/https://hello.quiklydemo.com/blog/site-conversion-optimization/Site conversion optimization is the systematic process of increasing the percentage of website visitors who complete a desired action—primarily, making a purchase. It involves analyzing user behavior with analytics and qualitative feedback, then using those insights to refine the online experience. The ultimate goal is to generate more revenue from the traffic you already have , making it one of the highest ROI activities for growth.Tue, 17 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/improve-ecommerce-conversion-rates/https://hello.quiklydemo.com/blog/improve-ecommerce-conversion-rates/Talking about conversion rates can feel abstract. But to truly impact revenue, you must stop thinking in percentages and start thinking in dollars.Mon, 16 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/exit-intent-popups/https://hello.quiklydemo.com/blog/exit-intent-popups/Exit-intent popups are a brand's final, crucial opportunity to engage a visitor at the exact moment they decide to leave. As a user's cursor moves toward the browser's close button, a strategically timed, psychologically-informed offer can reverse that decision, transforming a potential bounce into immediate revenue or a valuable customer relationship.Sun, 15 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/example-of-pop-up-ads/https://hello.quiklydemo.com/blog/example-of-pop-up-ads/The average e-commerce cart abandonment rate hovers around 70%, representing a massive loss in potential revenue. While many dismiss pop-ups as mere annoyances, a strategically deployed pop-up is a powerful tool grounded in proven behavioral psychology. This isn't about simple email capture; it's about transforming a moment of hesitation into a decisive purchase, turning a potential exit into an immediate sale. The goal is to move beyond basic countdown timers and leverage sophisticated behavioral triggers that enhance the entire shopper journey, turning fleeting interest into measurable ROI.Sat, 14 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/customer-behavior-analysis/https://hello.quiklydemo.com/blog/customer-behavior-analysis/If you want to unlock real, sustainable growth for your store, you have to look beyond surface-level metrics like conversion rates. The secret lies in understanding the why behind every click, purchase, and abandoned cart. It’s about decoding the psychology of your shoppers to turn raw data into a revenue-generating machine.Fri, 13 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/can-i-post-to-instagram-from-my-computer/https://hello.quiklydemo.com/blog/can-i-post-to-instagram-from-my-computer/Yes, you can. For any serious ecommerce brand, the real question isn't if you can post to Instagram from your computer, but why you aren't doing it already. Moving your content workflow off a tiny mobile screen and onto a desktop is a game-changer for driving revenue. It unlocks significant efficiency gains, improves content quality, and allows for strategic alignment with your core business objectives, like product launches and sales events.Thu, 12 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/social-commerce-platform/https://hello.quiklydemo.com/blog/social-commerce-platform/A social commerce platform is a powerful tool that transforms a social media channel from a simple broadcast medium into a fully integrated storefront. It enables the entire shopping experience—from product discovery in a friend's post to checkout—to occur seamlessly within a social media application. This eliminates extra clicks and browser tabs, creating a frictionless path from inspiration to purchase.Wed, 11 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/catching-subject-lines-for-emails/https://hello.quiklydemo.com/blog/catching-subject-lines-for-emails/In e-commerce, the battle for customer attention is won or lost in the inbox. With an industry average cart abandonment rate nearing 70% and a typical conversion rate hovering around 2.5%, top-performing Shopify stores consistently outperform these benchmarks, not by chance, but by design. The secret lies in mastering the science of urgency and consumer psychology, starting with the most critical element: the email subject line. A subject line's purpose extends far beyond simply securing an open; it must initiate a psychological journey that leads directly to a purchase and impacts revenue.Tue, 10 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/order-confirmation-mail/https://hello.quiklydemo.com/blog/order-confirmation-mail/The moment a customer clicks "buy," their entire mindset shifts. Behavioral economics tells us this is a peak moment of emotional investment and anticipation, making your customer incredibly receptive to your next move. This is why the order confirmation mail isn't just an automated receipt; it's your most powerful marketing asset, landing in their inbox at the exact moment of maximum engagement.Mon, 09 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/business-advertising-ideas/https://hello.quiklydemo.com/blog/business-advertising-ideas/Standard business advertising ideas often fall short, hitting a ceiling on engagement and revenue. The difference between a campaign that merely captures attention and one that drives immediate, profitable action lies in understanding consumer psychology. Principles like scarcity, fear of missing out (FOMO), and anticipation aren't just academic concepts; they are the scientific foundation for modern, high-impact advertising strategies that convert shoppers into customers. This article moves beyond generic advice to provide 12 actionable strategies grounded in behavioral economics, designed to transform conventional advertising into a sophisticated, revenue-generating engine.Sun, 08 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/social-commerce-platforms/https://hello.quiklydemo.com/blog/social-commerce-platforms/Think of your social media feed as the new digital mall. Instead of seeing an ad and clicking away to some other website, your customers can now browse, pick out what they want, and buy it—all without ever leaving their favorite app. That’s the magic of social commerce platforms.Sat, 07 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/pop-up-ad-example/https://hello.quiklydemo.com/blog/pop-up-ad-example/Pop-ups are often dismissed as simple email capture tools or intrusive banners. However, when engineered with a deep understanding of consumer psychology, they transform into powerful revenue accelerators that can significantly impact your bottom line. This guide moves beyond basic timers to explore the science of urgency, scarcity, and social proof, revealing how sophisticated pop-up "Moments" can increase profit margins and solve complex inventory challenges, not just incrementally boost conversion rates.Fri, 06 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/email-a-countdown-timer/https://hello.quiklydemo.com/blog/email-a-countdown-timer/If you want to drive real action with an email countdown timer , you first have to understand the shopper's mind. A ticking clock isn't just a clever design trick; it’s a strategic tool rooted in behavioral economics, engineered to nudge a shopper from "just looking" to "buying now" by leveraging powerful psychological triggers.Thu, 05 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/launch-new-products/https://hello.quiklydemo.com/blog/launch-new-products/To truly maximize ROI when you launch new products in today's market, you must engineer a sales event, not just add an item to your store. A successful launch is a carefully orchestrated experience. It’s about leveraging the psychological principles of anticipation, scarcity, and social proof to drive sales from the second you go live, protecting precious profit margins right from the start.Wed, 04 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopping-cart-abandonment/https://hello.quiklydemo.com/blog/shopping-cart-abandonment/Shopping cart abandonment is what happens when a shopper adds your products to their online cart but vanishes before they ever click "complete purchase." It's a universal headache for Shopify merchants, with the global average rate hovering near a staggering 70% .Tue, 03 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/conversion-optimized-websites/https://hello.quiklydemo.com/blog/conversion-optimized-websites/A truly conversion-optimized website is more than a page that gets a lot of clicks. It's a dynamic sales engine, built on a deep understanding of consumer psychology and behavioral economics.Mon, 02 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/calculate-shipping-shopify/https://hello.quiklydemo.com/blog/calculate-shipping-shopify/Figuring out how to calculate shipping on Shopify comes down to setting up your shipping zones, product weights, and package dimensions correctly in your admin settings. Once you dial that in, Shopify can automatically generate the right rates at checkout—whether you're using flat rates, price-based tiers, or real-time carrier calculations.Sun, 01 Feb 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/cost-of-carrying-inventory/https://hello.quiklydemo.com/blog/cost-of-carrying-inventory/The cost of carrying inventory is the silent killer of profit margins.Sat, 31 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/e-commerce-marketing-strategies/https://hello.quiklydemo.com/blog/e-commerce-marketing-strategies/In today's competitive landscape, generic e-commerce marketing strategies no longer deliver the necessary ROI. While the average e-commerce conversion rate hovers around a mere 2.5% and cart abandonment plagues nearly 70% of checkouts, top-performing brands aren't just spending more; they're operating smarter. They leverage the science of consumer psychology to build sophisticated, automated marketing engines that drive predictable revenue growth while protecting profit margins.Fri, 30 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-pre-orders/https://hello.quiklydemo.com/blog/shopify-pre-orders/Selling a product on Shopify before it’s even in stock? That’s the magic of a pre-order. It’s a strategy that completely flips the script on traditional sales, letting you validate an idea and secure revenue upfront . Instead of gambling on a massive inventory order, you turn your launch into a predictable, revenue-generating event, directly impacting your ROI and protecting profit margins.Thu, 29 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/pop-up-ads-example/https://hello.quiklydemo.com/blog/pop-up-ads-example/The average e-commerce cart abandonment rate hovers around 70%, representing a significant loss in potential revenue. While many brands deploy generic pop-ups for email capture, they often miss the true opportunity: leveraging behavioral psychology to convert abandoning visitors into profitable customers. This isn't about manipulation; it’s about understanding the science of urgency and consumer behavior. Principles like scarcity, social proof, and Fear of Missing Out (FOMO) are powerful motivators when applied correctly.Wed, 28 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-increase-client-retention/https://hello.quiklydemo.com/blog/how-to-increase-client-retention/It’s a fundamental truth of business: retaining existing customers is significantly more profitable than constantly acquiring new ones.Tue, 27 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/pop-up-advertising-example-1/https://hello.quiklydemo.com/blog/pop-up-advertising-example-1/Most e-commerce brands view pop-ups as a necessary evil for email capture, often settling for basic countdown timers that barely move the needle. This approach ignores the profound psychological principles that can transform a simple pop-up into a significant revenue driver. With the average cart abandonment rate hovering around 70% and a standard conversion rate at just 2.5%, there is massive revenue left on the table. The difference between a disruptive pop-up and a profitable one lies in understanding consumer psychology: principles like scarcity, FOMO (Fear of Missing Out), and social proof.Mon, 26 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/content-marketing-roi/https://hello.quiklydemo.com/blog/content-marketing-roi/Content marketing ROI is a simple but critical question: "Are we generating revenue from our content?" It's the bottom-line metric that shows how much revenue your blog posts, videos, and social media campaigns are bringing in compared to what you spent creating them.Sun, 25 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/qualitative-customer-research/https://hello.quiklydemo.com/blog/qualitative-customer-research/If you've ever stared at a spreadsheet full of numbers and wondered what your customers were actually thinking, you've felt the gap that qualitative research is designed to fill. It's the art of digging into the why behind the data—the crucial step that transforms generic marketing into a sophisticated, revenue-generating strategy.Sat, 24 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/improving-email-open-rates/https://hello.quiklydemo.com/blog/improving-email-open-rates/For years, the open rate was the gold standard, the North Star for every email campaign. But the game has changed.Fri, 23 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/pre-orders-shopify/https://hello.quiklydemo.com/blog/pre-orders-shopify/Setting up pre-orders on Shopify isn't just about selling something before you have it in stock. It’s a strategic financial lever that transforms your product launches, allowing you to secure revenue and validate market demand before committing significant capital to manufacturing. From a business impact perspective, it’s a powerful tool to improve cash flow, de-risk inventory investment, and leverage consumer psychology to build powerful anticipation for your launch.Thu, 22 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-fear-of-missing-out/https://hello.quiklydemo.com/blog/what-is-fear-of-missing-out/At its core, the fear of missing out (FOMO) is a psychological response to the possibility of missing a rewarding experience others are having. In e-commerce, this translates into a powerful principle from behavioral economics that motivates customers to act decisively.Wed, 21 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/catchy-email-subject-lines/https://hello.quiklydemo.com/blog/catchy-email-subject-lines/In e-commerce, the average cart abandonment rate hovers around 70%, and a standard conversion rate is a mere 2.5%. These industry benchmarks highlight a critical gap between browsing and buying, a gap that generic email marketing often fails to bridge. The solution isn't just getting emails opened; it's about driving immediate, profitable action with psychologically-driven, catchy email subject lines .Tue, 20 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/landing-page-for-ecommerce/https://hello.quiklydemo.com/blog/landing-page-for-ecommerce/An effective landing page for ecommerce isn't just another page on your website. Think of it as a purpose-built sales machine. It's a standalone page, created specifically for a single marketing campaign, with one mission and one mission only: turning visitors into customers.Mon, 19 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/pop-up-advertisement-example/https://hello.quiklydemo.com/blog/pop-up-advertisement-example/The average ecommerce conversion rate hovers around 2.5%, with a staggering 70% of shopping carts abandoned before checkout. For years, the default response has been a simple pop-up asking for an email, a tactic that often captures low-intent leads without directly impacting immediate revenue or solving cart abandonment. This article moves beyond that basic approach, exploring a more sophisticated and profitable strategy.Sun, 18 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/conversion-optimization-strategy/https://hello.quiklydemo.com/blog/conversion-optimization-strategy/A truly great conversion optimization strategy is about more than just nudging your conversion rate up a few points. It's a systematic approach to understanding the psychology of your customer journey to drive measurable growth in revenue and profit—not just clicks.Sat, 17 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/countdown-timer-for-shopify/https://hello.quiklydemo.com/blog/countdown-timer-for-shopify/A countdown timer on a Shopify store is more than a simple clock; it's a powerful tool grounded in behavioral science, designed to drive revenue by creating a sense of urgency. By showing customers exactly how much time is left for a special offer, sale, or product launch, it leverages psychological principles to turn hesitation into decisive action.Fri, 16 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/launch-product-checklist/https://hello.quiklydemo.com/blog/launch-product-checklist/Launching a new product is more than just a sequence of tasks; it's a calculated exercise in consumer psychology. The average cart abandonment rate hovers around 70%, with a typical e-commerce conversion rate struggling to reach 2.5%. These industry benchmarks reveal a critical truth: the standard approach to product launches is fundamentally broken for most brands. To succeed, you need a launch product checklist that is grounded in behavioral science, one that systematically builds anticipation, leverages the principle of scarcity, and transforms fleeting interest into immediate, measurable revenue.Thu, 15 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/captive-product-pricing/https://hello.quiklydemo.com/blog/captive-product-pricing/Have you ever heard of captive product pricing ? It's a powerful strategy where a core product is sold at an attractive, low price, while the essential, proprietary add-ons needed for it to function are priced at a premium. The real revenue isn't generated from that initial sale; it's captured over time through repeat purchases of those "captive" items.Wed, 14 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-increase-customer-lifetime-value/https://hello.quiklydemo.com/blog/how-to-increase-customer-lifetime-value/If you want to grow your e-commerce brand, the formula for driving revenue and protecting profit margins is simple: get customers to buy more often, spend more when they do, and stick around for longer.Tue, 13 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/valentines-day-marketing-ideas/https://hello.quiklydemo.com/blog/valentines-day-marketing-ideas/Valentine's Day represents a massive revenue opportunity, yet most e-commerce brands rely on generic discounts and basic countdown timers that barely move the needle. This approach ignores the powerful psychological drivers behind holiday purchasing decisions. In a landscape where the average cart abandonment rate hovers around 70%, leveraging sophisticated urgency is no longer optional. It's essential for protecting profit margins and maximizing return on investment.Mon, 12 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/different-marketing-strategies/https://hello.quiklydemo.com/blog/different-marketing-strategies/In today's competitive e-commerce landscape, simply having a great product isn't enough. The difference between stagnant sales and exponential growth lies in deploying sophisticated, psychologically-grounded marketing strategies. Generic tactics like basic pop-ups for email capture no longer cut it. To truly impact your bottom line, you must understand the science behind consumer behavior, including principles like scarcity, social proof, and anticipation.Sun, 11 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/marketing-campaigns-examples/https://hello.quiklydemo.com/blog/marketing-campaigns-examples/In e-commerce, driving immediate action is the difference between a browse and a buy. While the average cart abandonment rate hovers around a staggering 70%, the most sophisticated brands aren't just relying on basic countdown timers to close the gap. They are deploying psychologically-grounded urgency tactics that tap directly into consumer behavior. This article moves beyond generic success stories to dissect 10 elite marketing campaigns examples , providing a strategic blueprint for e-commerce leaders.Sat, 10 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/landing-pages-for-ecommerce/https://hello.quiklydemo.com/blog/landing-pages-for-ecommerce/A great ecommerce landing page isn't just another page on your site—it's a laser-focused environment engineered to achieve one specific business goal: turn visitors from a marketing campaign into paying customers. It works by stripping away all the usual distractions. No site navigation, no competing offers, just a straight line to a single, compelling call to action . This focused environment is the key to maximizing return on ad spend (ROAS) and driving profitable growth.Fri, 09 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/customer-retention-programs/https://hello.quiklydemo.com/blog/customer-retention-programs/At its core, a customer retention program is a strategic plan designed to keep your existing customers returning. It's a deliberate shift from the constant, expensive pursuit of new buyers toward nurturing the relationships you've already established.Thu, 08 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/best-practices-for-web-design/https://hello.quiklydemo.com/blog/best-practices-for-web-design/In the hyper-competitive world of e-commerce, a beautiful website is no longer enough. The difference between a store that struggles and one that thrives lies in a deeper understanding of consumer psychology and its direct impact on revenue. Generic advice falls short; sustainable growth is built on a strategic foundation. This is why mastering the best practices for web design is not just a creative exercise but a critical business imperative focused on maximizing return on investment.Wed, 07 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/product-launching-checklist/https://hello.quiklydemo.com/blog/product-launching-checklist/Launching a new product is a high-stakes moment for any e-commerce brand. Yet, industry benchmarks reveal a critical gap between excitement and sales, with average conversion rates hovering around a mere 2.5% and nearly 70% of shopping carts abandoned. The difference between a launch that fizzles out and one that shatters revenue goals lies not in a bigger marketing budget, but in a strategic, psychologically-informed approach. A basic to-do list is no longer sufficient; success requires a framework grounded in behavioral science to convert anticipation into immediate action.Tue, 06 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/barcode-inventory-management-system/https://hello.quiklydemo.com/blog/barcode-inventory-management-system/A barcode inventory management system is more than a technological upgrade; it's a strategic shift in how you manage your business's most critical asset. It is an ecosystem of hardware and software designed to track products in real-time using barcodes, from receiving to fulfillment.Mon, 05 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/elements-of-conversion/https://hello.quiklydemo.com/blog/elements-of-conversion/Ever notice how some brands just get it ? Their online stores feel less like a transaction and more like a guided experience, effortlessly leading you from "just browsing" to "add to cart." It’s not magic. It’s a mastery of the core elements of conversion —a dynamic system that blends consumer psychology, user experience, and a powerful value proposition. This is what separates brands struggling with the industry average 2.5% conversion rate from those driving predictable revenue and protecting their profit margins.Sun, 04 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/pop-up-ad-examples/https://hello.quiklydemo.com/blog/pop-up-ad-examples/Pop-up ads have a reputation, but when executed with strategic intent, they transform from a mere annoyance into a powerful revenue-generation engine. Most e-commerce brands stop at basic email capture, leaving significant sales opportunities on the table. This collection of pop-up ad examples moves beyond simple list-building to showcase sophisticated, psychology-driven strategies that directly impact your bottom line, from reducing cart abandonment to increasing average order value. We will explore how leading platforms leverage behavioral economics principles like scarcity, social proof, and loss aversion to create high-impact moments that convert.Sat, 03 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/exit-intent-popup/https://hello.quiklydemo.com/blog/exit-intent-popup/An exit intent popup is your last, best chance to change a visitor's mind. It's a smart tool that senses when someone is about to click away from your site and, in that final moment, presents them with a targeted offer to convince them to stay. This is a critical touchpoint, especially when you consider that industry benchmarks show nearly 70% of e-commerce shopping carts are abandoned.Fri, 02 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/web-conversion-optimization/https://hello.quiklydemo.com/blog/web-conversion-optimization/True web conversion optimization is more than just tinkering with button colors. It’s a core business strategy—a way to drive revenue and protect your profit margins by understanding the consumer psychology that motivates customers to act. It’s about methodically improving your website to increase the percentage of visitors who take a desired action, turning casual browsers into committed buyers.Thu, 01 Jan 2026 00:00:00 GMThttps://hello.quiklydemo.com/blog/customer-segmentation-examples/https://hello.quiklydemo.com/blog/customer-segmentation-examples/The average ecommerce cart abandonment rate hovers near 70%, and conversion rates often struggle to surpass the 2.5% industry benchmark. Many Shopify stores deploy basic countdown timers hoping to create urgency, but this one-size-fits-all approach misses a crucial element: relevance . A far more powerful strategy lies in understanding who your customers are and tailoring your marketing efforts to their specific behaviors and motivations.Wed, 31 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/consumer-decision-making-process/https://hello.quiklydemo.com/blog/consumer-decision-making-process/Ever wonder what's really going on in a shopper's head before they click "buy"? It's not random. Every customer goes through a surprisingly predictable five-stage journey, a psychological roadmap that starts the moment they realize they have a need and ends long after the package arrives. Understanding the behavioral economics behind this journey is critical.Tue, 30 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/pop-up-advertising-example/https://hello.quiklydemo.com/blog/pop-up-advertising-example/Pop-up advertising is often misunderstood. Dismissed as intrusive, many e-commerce brands fail to see them as powerful revenue-generating assets. The reality is, with industry benchmarks showing an average cart abandonment rate near 70% and conversion rates hovering around a mere 2.5%, Shopify merchants can't afford to ignore any tool that can meaningfully impact ROI. This is where the science of high-revenue pop-ups comes into play, transforming a simple email capture form into a sophisticated instrument of consumer psychology.Mon, 29 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/customer-experience-optimization/https://hello.quiklydemo.com/blog/customer-experience-optimization/Think about the last time you had a truly fantastic online shopping experience. What made it stand out? Was it just the product? Probably not. It was likely the entire journey—from how you found the site to the checkout process and even the email that landed in your inbox afterward.Sun, 28 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/build-email-list/https://hello.quiklydemo.com/blog/build-email-list/If you want to build an email list that drives real ROI, you must first confront the hidden threat that sinks most marketing efforts: a dying list. The real danger isn't a small list of subscribers; it's pouring money into a list that's actively decaying, where a significant portion of your contacts go cold each year and drag your revenue down with them.Sat, 27 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/best-ecommerce-website-design/https://hello.quiklydemo.com/blog/best-ecommerce-website-design/In the competitive world of online retail, a store's success is directly tied to its design. A visually appealing and intuitive interface isn't just a bonus; it's a fundamental driver of conversions, revenue, and customer loyalty. The best ecommerce website design seamlessly blends brand identity with a frictionless user experience, guiding shoppers from discovery to checkout with strategic precision. This process involves more than just aesthetics; it's about applying proven behavioral economics principles like social proof and scarcity to create a compelling journey that encourages action.Fri, 26 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/e-commerce-optimization/https://hello.quiklydemo.com/blog/e-commerce-optimization/When you hear e-commerce optimization , what comes to mind? For many brands, it’s a blur of A/B testing button colors or slapping a generic discount pop-up on the homepage.Thu, 25 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/buyer-decision-making-process/https://hello.quiklydemo.com/blog/buyer-decision-making-process/To drive sustainable growth for an e-commerce brand, you must first understand the psychology of your customers. The buyer decision making process isn't just a marketing theory; it's the real-world, five-stage journey every person takes before clicking "buy." It begins the moment they recognize a need and continues long after the package arrives.Wed, 24 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/sales-funnel-e-commerce/https://hello.quiklydemo.com/blog/sales-funnel-e-commerce/You have a Shopify store and traffic is starting to trickle in. That's a great first step, but it's only half the battle.Tue, 23 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/retail-markdown-strategies/https://hello.quiklydemo.com/blog/retail-markdown-strategies/Markdowns are an unavoidable reality of retail, but they don't have to decimate your profit margins. Traditional approaches often feel like a race to the bottom, sacrificing revenue to clear shelves. However, the most successful brands understand that effective retail markdown strategies are a blend of art and science, deeply rooted in consumer psychology, behavioral economics, and data-driven inventory management.Mon, 22 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/inventory-turnover-rate-calculation/https://hello.quiklydemo.com/blog/inventory-turnover-rate-calculation/Your inventory turnover rate is one of the most powerful vital signs for your ecommerce business. It answers a simple but critical question: How fast are you turning stock into cash? This isn't just a number for your accountant; it's a direct measure of your operational efficiency and a key indicator of product-market fit. A low turnover rate doesn't just hurt—it quietly drains profit by inflating holding costs and tying up capital that could be used for growth.Sun, 21 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/web-site-pop-up/https://hello.quiklydemo.com/blog/web-site-pop-up/When you hear the phrase “web site pop up,” you likely picture an intrusive box demanding your email address. For many e-commerce merchants, they're seen as a tool for building a mailing list. But this view overlooks their true potential for driving significant revenue.Sat, 20 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/create-urgency-in-sales/https://hello.quiklydemo.com/blog/create-urgency-in-sales/To effectively create urgency in sales, brands must move beyond basic countdown timers and embrace the science of consumer psychology. True urgency is generated by tapping into core behavioral triggers like scarcity, FOMO (Fear of Missing Out), and social proof. This guide explains how to shift shoppers from passive browsing to active buying, making the decision to purchase right now feel like the smartest, most compelling choice. The result isn't just a higher conversion rate; it's a direct and measurable impact on revenue and profit margins.Fri, 19 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-gamification-in-marketing/https://hello.quiklydemo.com/blog/what-is-gamification-in-marketing/Gamification in marketing is the application of game-design elements—points, badges, leaderboards, progress bars—in non-game contexts to influence shopper behavior, drive urgency, and boost revenue. By tapping into psychological triggers like scarcity, FOMO, social proof, anticipation, and loss aversion, brands guide customers through a structured, playful journey that delivers measurable ROI.Thu, 18 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/coming-soon-pages/https://hello.quiklydemo.com/blog/coming-soon-pages/Forget what you think you know about "coming soon" pages. They aren't just a digital placeholder or an "under construction" sign you throw up before the real work begins. Done right, this single page is your most powerful pre-launch asset, turning a future product drop into a strategic, revenue-driving event by building an engaged audience from day one.Wed, 17 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/pre-launch-marketing-strategies/https://hello.quiklydemo.com/blog/pre-launch-marketing-strategies/A successful product launch doesn't begin on launch day; it starts months earlier by engineering anticipation. For most e-commerce brands, the difference between a record-breaking launch and a silent one lies in the psychological groundwork laid beforehand. While the average e-commerce conversion rate hovers around 2.5% and cart abandonment rates often exceed 70%, strategic pre-launch marketing flips this script. It transforms passive interest into an active, urgent desire to purchase, directly impacting launch day revenue and long-term profitability.Tue, 16 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/lead-capture-forms/https://hello.quiklydemo.com/blog/lead-capture-forms/Forget what you think you know about lead capture forms. They aren't just simple contact fields. In reality, they're powerful revenue engines for any ecommerce brand, turning anonymous visitors into actual prospects who fuel your sales funnel and drive measurable business growth.Mon, 15 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-for-small-business/https://hello.quiklydemo.com/blog/ecommerce-for-small-business/Thinking about launching an online store is no longer a "someday" project for small businesses—it's an essential strategy for revenue growth. It’s how you take your beloved local shop and open its doors to the entire world, reaching customers well beyond your zip code. This guide is your complete playbook for building a high-impact online store from the ground up, focusing on the ROI and business impact of every decision.Sun, 14 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/organic-lead-generation/https://hello.quiklydemo.com/blog/organic-lead-generation/Organic lead generation is the practice of attracting potential customers through unpaid, value-driven channels like search engines, content marketing, and social media. It's a strategy centered on earning attention, not buying it. This approach builds a durable business asset that consistently delivers high-intent customers who are already searching for the solutions you provide.Sat, 13 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/best-time-to-send-promotional-emails/https://hello.quiklydemo.com/blog/best-time-to-send-promotional-emails/While broad research suggests weekdays between 3 PM and 7 PM are prime time for engagement, the real best time to send a promotional email isn’t found in a generic report. It's unique to your audience, tied directly to their habits, and grounded in the science of consumer psychology.Fri, 12 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-marketing-strategy/https://hello.quiklydemo.com/blog/ecommerce-marketing-strategy/An ecommerce marketing strategy isn't just a to-do list; it's the master plan for how you'll find new customers, convince them to buy, and turn them into raving fans. It’s the connective tissue that links every single marketing effort—from a Google Ad to an abandoned cart email—into one unified system that drives measurable revenue and profit.Thu, 11 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/website-with-popup/https://hello.quiklydemo.com/blog/website-with-popup/A website with popup functionality is fundamentally about capturing a visitor's attention. But when grounded in the science of consumer psychology, popups transform from simple email collectors into powerful, revenue-generating tools that boost ROI and enhance the shopper's journey.Wed, 10 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-boost-ecommerce-sales/https://hello.quiklydemo.com/blog/how-to-boost-ecommerce-sales/Slashing prices isn't the only way to boost your ecommerce sales. The real magic happens when you understand the consumer psychology behind why people buy—and more importantly, why a staggering 70% of them ditch their carts before checking out.Tue, 09 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/lead-capture-form/https://hello.quiklydemo.com/blog/lead-capture-form/Think of a lead capture form as the first handshake between your brand and a future customer. It’s that simple box on your site asking for a name and email, usually in exchange for something cool like a discount or early access. More than just a tool, it’s how you turn anonymous website visitors into real, tangible connections.Mon, 08 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-write-a-newsletter/https://hello.quiklydemo.com/blog/how-to-write-a-newsletter/Writing a high-impact newsletter doesn't start in your draft folder. It starts long before you ever type a single word. It begins with a clear, ROI-focused strategy. This means defining your business goals, understanding the psychology of your audience, and establishing the unique value you will deliver from the very first send.Sun, 07 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-order-fulfillment/https://hello.quiklydemo.com/blog/ecommerce-order-fulfillment/A customer just clicked "buy" on your website. That's a win. But what happens next is where brand loyalty is truly forged—or broken. This entire behind-the-scenes process of getting a product from a warehouse shelf into your customer's hands is ecommerce order fulfillment .Sat, 06 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-increase-shopify-sales/https://hello.quiklydemo.com/blog/how-to-increase-shopify-sales/If you're looking to increase your Shopify sales, the temptation is to immediately throw more money at ads. But before you ramp up that ad spend, you need to get the fundamentals right. Think of your website as an engine. You can pour all the high-octane fuel (traffic) you want into it, but if the engine isn't tuned properly, you're just burning cash and damaging your ROI.Fri, 05 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/e-commerce-advertising/https://hello.quiklydemo.com/blog/e-commerce-advertising/E-commerce advertising is the art and science of using paid online channels to drive traffic to your store and, most importantly, convert that traffic into revenue. More than just placing an ad, it's a strategic investment designed to increase sales, build brand awareness, and achieve a profitable return on ad spend (ROAS) .Thu, 04 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/pop-up-notification/https://hello.quiklydemo.com/blog/pop-up-notification/The term "pop-up notification" often conjures images of disruptive boxes that interfere with browsing. However, when grounded in the science of consumer psychology, a pop up notification can become one of the most effective tools in your ecommerce arsenal for driving revenue and protecting profit margins.Wed, 03 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-drive-traffic-to-shopify-store/https://hello.quiklydemo.com/blog/how-to-drive-traffic-to-shopify-store/Getting traffic to your Shopify store is one thing, but getting the right traffic—the kind that converts into profitable revenue—is a completely different ballgame. It requires a smart mix of channels, from organic search (SEO) and paid advertising to compelling content marketing .Tue, 02 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/good-christmas-sales/https://hello.quiklydemo.com/blog/good-christmas-sales/The holiday season is a high-stakes period where capturing consumer attention is paramount. While many brands resort to basic countdown timers, achieving truly good christmas sales requires a deeper understanding of consumer psychology. Standard tactics often fail to address the high 70% average cart abandonment rate, leaving significant revenue on the table. This guide moves beyond generic advice to explore psychology-backed urgency marketing strategies that drive real business impact.Mon, 01 Dec 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/pop-up-examples/https://hello.quiklydemo.com/blog/pop-up-examples/Pop ups are often dismissed as a necessary evil for email capture, a tool that interrupts the user experience for a single, low-intent lead. This perspective overlooks their true potential as a powerful revenue-generation engine. When executed with strategic precision, pop ups do more than just grow your list; they actively drive sales, increase average order value (AOV), and protect profit margins by moving inventory on your terms. This shift from simple lead generation to revenue acceleration requires a deeper understanding of consumer psychology, moving beyond basic countdown timers to sophisticated, behavior-driven triggers.Sun, 30 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/funny-email-subject-lines/https://hello.quiklydemo.com/blog/funny-email-subject-lines/While average cart abandonment rates hover around 70%, the right email at the right time can recover significant revenue. In a crowded inbox where consumers see hundreds of messages daily, capturing attention requires an understanding of consumer psychology. Humor, when applied strategically, is a powerful tool. A well-crafted funny email subject line does more than just earn an open; it leverages principles like the benign violation theory, where something is perceived as funny because it harmlessly disrupts our expectations. This psychological disruption is key to standing out.Sat, 29 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/customer-acquisition-cost-calculator/https://hello.quiklydemo.com/blog/customer-acquisition-cost-calculator/Figuring out your customer acquisition cost seems straightforward on the surface: divide your total marketing and sales spend by the number of new customers you brought in.Fri, 28 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-increase-ecommerce-sales/https://hello.quiklydemo.com/blog/how-to-increase-ecommerce-sales/If you want to increase your ecommerce sales, it's easy to get distracted by the latest marketing trend or shiny new tool. But real, sustainable growth doesn't come from chasing fads. It comes from mastering the psychological principles that drive consumer behavior.Thu, 27 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/popup-exit-intent/https://hello.quiklydemo.com/blog/popup-exit-intent/Every visitor who clicks away from your store without buying represents a direct hit to your revenue. It's a missed connection. An exit-intent popup is a smart piece of tech that identifies when a shopper is about to leave—detecting behaviors like mouse movement towards the back button or address bar—and then triggers one last, compelling offer to persuade them to stay.Wed, 26 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-launch-a-product-online/https://hello.quiklydemo.com/blog/how-to-launch-a-product-online/Tossing a new product onto your online store and hoping for the best isn't a launch—it's a gamble. A real launch is a carefully orchestrated event, one that builds a groundswell of excitement and turns potential buyers into loyal customers from day one. It’s less about the product itself and more about the story you tell and the anticipation you build before it even goes live.Tue, 25 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/abandoned-cart-email-examples/https://hello.quiklydemo.com/blog/abandoned-cart-email-examples/With the industry benchmark for cart abandonment hovering near 70%, recovering potential sales is not just an opportunity; it's a critical business function that directly impacts ROI. A generic reminder email is no longer enough to reclaim this lost revenue. The most successful e-commerce brands understand that a high-converting recovery strategy is rooted in behavioral economics and consumer psychology. This guide moves beyond basic templates to dissect 10 advanced abandoned cart email examples, each grounded in proven scientific principles like scarcity, social proof, and loss aversion.Mon, 24 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-conversion-rate/https://hello.quiklydemo.com/blog/what-is-conversion-rate/When it comes to ecommerce, your conversion rate is the metric that matters most. Plain and simple. It's the percentage of people visiting your website who actually follow through on a specific goal—usually, making a purchase. This single number tells you the story of how well your entire online store, from the ad that brought them in to the final click on the checkout page, is working to convince shoppers to buy. A higher conversion rate directly translates to more revenue and a healthier ROI on your marketing spend.Sun, 23 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/black-friday-sale-journeys/https://hello.quiklydemo.com/blog/black-friday-sale-journeys/A successful black friday sale journey isn't just about slapping a discount on your homepage. It is a carefully architected experience, grounded in consumer psychology, designed to guide a customer from casual browsing to a confident purchase.Sat, 22 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/bundle-pricing-strategy/https://hello.quiklydemo.com/blog/bundle-pricing-strategy/A bundle pricing strategy is the practice of selling multiple products or services together as a single package for a single price, which is typically lower than if a customer purchased each item individually.Fri, 21 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-improve-online-sales/https://hello.quiklydemo.com/blog/how-to-improve-online-sales/If you want to improve online sales, you need to move beyond simple discounts and tap into the core psychological drivers that compel people to buy now . The key is not just creating urgency, but understanding the science behind it.Thu, 20 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-plus-checkout-customization/https://hello.quiklydemo.com/blog/shopify-plus-checkout-customization/Optimizing your Shopify Plus checkout is more than a design decision; it's a strategic move to directly increase revenue by applying consumer psychology at the critical moment of purchase. By refining this final step, enterprise brands can significantly reduce friction, build trust, and transform a generic transaction into a branded experience that boosts both conversions and profit margins.Wed, 19 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-reduce-website-bounce-rate/https://hello.quiklydemo.com/blog/how-to-reduce-website-bounce-rate/If you want to reduce your Shopify store's bounce rate, you've got to look at the whole picture. It's a mix of fixing technical hiccups, smoothing out the on-site experience, and tapping into shopper psychology to keep people from clicking away.Tue, 18 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/exit-intent-pop-ups-1/https://hello.quiklydemo.com/blog/exit-intent-pop-ups-1/Ever had a customer on the very brink of buying, only to see them vanish? An exit-intent pop-up is your last, best chance to win them back. It’s a message that appears the exact moment a visitor’s cursor signals they’re about to leave your site. Think of it as a final, intelligent attempt to re-engage them with a compelling offer, recover a lost sale, or capture an email. When grounded in consumer psychology, the best exit-intent pop-ups convert between 2-4% of abandoning visitors—a simple tactic that can add a significant new revenue stream.Mon, 17 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-promotional-marketing/https://hello.quiklydemo.com/blog/what-is-promotional-marketing/Think about the last time a limited-time offer or a "24-hours only" sale caught your eye. That’s promotional marketing in action. It’s a specific strategy grounded in consumer psychology, built to trigger immediate customer action and give sales a short-term boost.Sun, 16 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-sales-funnel/https://hello.quiklydemo.com/blog/shopify-sales-funnel/A Shopify sales funnel isn't just a marketing buzzword. It's a system engineered to guide a potential customer through a psychological journey—from initial awareness to a confident purchase, and ideally, into a loyal brand advocate. It's about turning casual window shoppers into high-value, repeat customers by understanding and influencing their decision-making process.Sat, 15 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-zero-party-data/https://hello.quiklydemo.com/blog/what-is-zero-party-data/Imagine a customer walking up to you and telling you exactly what they want to buy, their favorite colors, and even when their best friend's birthday is. That's the power of zero-party data —it's information a customer chooses to share with you, completely on their own terms. It turns the old data collection guessing game into a genuine conversation.Thu, 13 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-real-time-marketing/https://hello.quiklydemo.com/blog/what-is-real-time-marketing/Forget everything you know about marketing campaigns planned months in advance. Real-time marketing is all about engaging with your customers right here, right now, with messages that are timely and deeply relevant to what they’re doing in the moment . Instead of sticking to a rigid script, it’s about reacting to current events, trends, or immediate customer data to spark instant action and drive revenue.Wed, 12 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-conversion-in-marketing/https://hello.quiklydemo.com/blog/what-is-conversion-in-marketing/In marketing, a conversion is the pivotal moment a website visitor completes a specific, desired action.Tue, 11 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/scarcity-marketing/https://hello.quiklydemo.com/blog/scarcity-marketing/Ever feel that pang of anxiety when you see "Only 3 left in stock"? Or the urge to click "Buy Now" when a countdown timer is ticking away? That is scarcity marketing in action.Mon, 10 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-marketing-platform-1/https://hello.quiklydemo.com/blog/ecommerce-marketing-platform-1/An ecommerce marketing platform is the central nervous system for your online store's growth. It's a single system that integrates your marketing channels—email, SMS, ads, on-site experiences, and analytics—and orchestrates them into a cohesive, revenue-driving machine. This unified approach allows you to see, understand, and manage the entire shopper journey, from first click to repeat purchase.Sun, 09 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-reduce-shopping-cart-abandonment/https://hello.quiklydemo.com/blog/how-to-reduce-shopping-cart-abandonment/That moment a shopper adds an item to their cart is a win. But when you see that the industry average cart abandonment rate is nearly 70%, you realize most of those wins are slipping away. It’s not just a metric; it's a critical breakdown in your revenue pipeline right at the finish line.Sat, 08 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/psychological-pricing-strategies/https://hello.quiklydemo.com/blog/psychological-pricing-strategies/In e-commerce, price isn't just a number; it's a powerful psychological signal that guides customer decisions. While the average cart abandonment rate hovers around a staggering 70%, the right pricing strategy can dramatically improve conversions and, more importantly, boost your bottom line and protect profit margins. This isn't about manipulation; it's about understanding the science of consumer behavior. By leveraging principles from behavioral economics like scarcity, social proof, and anchoring, you can frame your prices to maximize perceived value and create a frictionless path to purchase.Fri, 07 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-marketing-automation-platform/https://hello.quiklydemo.com/blog/ecommerce-marketing-automation-platform/Think of an ecommerce marketing automation platform as your store's central nervous system. It's the brain behind the scenes, running critical marketing plays 24/7 without anyone needing to lift a finger. This isn't just about scheduling a few emails; it's about having your most efficient employee automatically welcome new subscribers, recover abandoned carts based on behavioral triggers, and send personalized offers that protect your profit margins while you sleep.Thu, 06 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/gift-promotion-ideas/https://hello.quiklydemo.com/blog/gift-promotion-ideas/The average ecommerce cart abandonment rate hovers around 70%, and typical conversion rates struggle to break 2.5%. Standard discounts often erode profit margins without building lasting customer loyalty. The solution lies not in deeper price cuts, but in smarter psychology. This comprehensive guide moves beyond generic tactics to explore 10 powerful gift promotion ideas grounded in proven behavioral science. We will dissect the principles of scarcity, social proof, and anticipation, providing actionable frameworks that protect your margins, drive immediate revenue, and transform your promotional strategy into a sophisticated, ROI-focused engine.Wed, 05 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-a-conversion-in-marketing/https://hello.quiklydemo.com/blog/what-is-a-conversion-in-marketing/When you hear "marketing conversion," your mind probably jumps to a sale. A customer clicks "buy," you generate revenue, and the conversion is complete. Right?Tue, 04 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/consumer-psychology-in-marketing/https://hello.quiklydemo.com/blog/consumer-psychology-in-marketing/Ever wonder why people choose one product over another, even when they look almost identical? It's rarely a logical, side-by-side comparison. The real decision happens below the surface, driven by subconscious thoughts, gut feelings, and mental shortcuts. Consumer psychology in marketing is the science of understanding those hidden drivers. When you know what makes your customers tick, you can stop guessing and start creating marketing that genuinely connects, driving revenue and protecting profit margins.Mon, 03 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-get-sales-on-shopify/https://hello.quiklydemo.com/blog/how-to-get-sales-on-shopify/You're getting traffic. Your products are great. Your prices are competitive. So why aren't you getting sales? It's the Shopify paradox: 97-98% of your visitors leave without buying, and the average cart abandonment rate is a staggering 70%. The problem isn't your product—it's the lack of urgency and incentive driving the purchase.Sun, 02 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/black-friday-tactics/https://hello.quiklydemo.com/blog/black-friday-tactics/Black Friday is no longer just about discounts; it's a high-stakes psychological game. While the average e-commerce store struggles with a 70% cart abandonment rate and a mere 2.5% conversion rate, top performers leverage sophisticated, science-backed urgency strategies. Basic countdown timers and generic pop-ups are table stakes. To truly dominate the busiest sales weekend of the year, you need to understand the behavioral principles that compel shoppers to act: scarcity, FOMO, social proof, and anticipation.Sat, 01 Nov 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-apps-to-increase-sales/https://hello.quiklydemo.com/blog/shopify-apps-to-increase-sales/The secret to unlocking more sales on Shopify isn't just about finding the right apps—it's about building a smart, interconnected ecosystem of them. Think of it less as a random collection of tools and more as a high-performance sales engine, where every part works together to guide customers from casual browsing to checkout.Fri, 31 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/conversion-rate-optimization-best-practices/https://hello.quiklydemo.com/blog/conversion-rate-optimization-best-practices/In e-commerce, a 2.5% average conversion rate is the norm, and cart abandonment plagues nearly 70% of shopping sessions. To rise above these benchmarks, you need more than just a slick design and basic countdown timers. The key to unlocking significant revenue growth lies in a deeper understanding of consumer psychology. This guide moves beyond surface-level tips to provide 10 advanced conversion rate optimization best practices , grounding each strategy in the science of shopper behavior.Thu, 30 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/sales-performance-metrics-dashboard/https://hello.quiklydemo.com/blog/sales-performance-metrics-dashboard/A sales performance metrics dashboard is a central hub that pulls all your key sales data into one place, displaying it with easy-to-read charts and graphs. It’s designed to cut through the noise of complex spreadsheets and give you actionable insights you can use to drive revenue and protect profit margins.Wed, 29 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/website-that-converts/https://hello.quiklydemo.com/blog/website-that-converts/A website that converts is more than a digital storefront; it’s a finely tuned revenue engine. It skillfully guides visitors from browsing to buying by blending a seamless user experience with powerful psychological triggers grounded in behavioral science. While many brands focus on driving traffic, the most profitable ones build a user journey that turns clicks into revenue, moving beyond simplistic tactics like basic countdown timers.Tue, 28 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/increase-ecommerce-conversions/https://hello.quiklydemo.com/blog/increase-ecommerce-conversions/To truly increase ecommerce conversions, you must first face the financial reality of a low conversion rate. It's not just a lost sale; it's a domino effect that erodes ad spend efficiency, inflates operational costs, and ultimately, shrinks your profit margins. Understanding this ROI impact is the first step toward building a more profitable business.Mon, 27 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/abandoned-shopping-carts/https://hello.quiklydemo.com/blog/abandoned-shopping-carts/We've all done it. You find something you love online, add it to your cart, get to the checkout… and then something stops you. That moment of hesitation is what we in the e-commerce world call a "shopping cart abandonment."Sun, 26 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-increase-customer-engagement/https://hello.quiklydemo.com/blog/how-to-increase-customer-engagement/Boosting customer engagement is about creating genuine interactions that build loyalty and drive revenue. It’s about moving past a simple transaction to a long-term relationship. When you ground your strategy in proven psychological principles like scarcity, social proof, and anticipation , you forge a powerful connection with your audience, turning first-time buyers into high-value, lifelong fans.Sat, 25 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-personalization-software/https://hello.quiklydemo.com/blog/ecommerce-personalization-software/Ever wonder why some online stores feel like they just get you ? That's the power of ecommerce personalization software. It's an intelligent system that uses AI and real-time behavioral data—from clicks, searches, and past purchases—to build a shopping experience that feels bespoke. The goal is to dynamically change everything from product recommendations to the banners you see, all to match what a shopper is looking for in that exact moment.Fri, 24 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/black-friday-strategy/https://hello.quiklydemo.com/blog/black-friday-strategy/A winning Black Friday strategy isn’t about who can scream the loudest with the deepest discounts anymore. It's a much more sophisticated game now, one deeply rooted in behavioral psychology. By understanding what really makes shoppers tick—the principles of scarcity, anticipation, and social proof—brands can drive massive revenue and actually protect their profit margins without cheapening their products.Thu, 23 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/abandoned-cart-email-example/https://hello.quiklydemo.com/blog/abandoned-cart-email-example/With the average cart abandonment rate hovering near 70% across e-commerce, brands are consistently leaving significant revenue on the table. This isn't just a lost sale; it's a critical gap in the customer journey where purchase intent disconnects from action. Standard recovery emails often fail because they overlook the complex consumer psychology behind this decision, from price sensitivity to simple distraction. This guide moves beyond generic reminders, providing a deep dive into seven psychologically-driven abandoned cart email example templates designed to drive ROI.Wed, 22 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/apps-for-shopify-store/https://hello.quiklydemo.com/blog/apps-for-shopify-store/Trying to run a Shopify store without the right apps is like building a house with only a hammer. You have the foundation, but you're missing the specialized tools that make the job faster, better, and more efficient. The best apps for a Shopify store aren't just fancy add-ons; they're strategic investments that can turn a basic storefront into a powerful, automated sales engine.Tue, 21 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/cart-abandonment-shopify/https://hello.quiklydemo.com/blog/cart-abandonment-shopify/Tackling cart abandonment on Shopify requires looking past surface-level fixes and digging into the behavioral psychology of why a customer clicks away at the last second.Mon, 20 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/sales-funnel-optimization/https://hello.quiklydemo.com/blog/sales-funnel-optimization/When you hear "sales funnel optimization," what comes to mind? For many, it’s all about bumping up conversion rates. But that's only a tiny piece of the puzzle. True sales funnel optimization is a full-blown revenue strategy—it's about applying consumer psychology to fine-tune every step of the customer journey, ensuring you not only make the sale but also maximize the value of every single transaction.Sun, 19 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/boost-shopify-sales/https://hello.quiklydemo.com/blog/boost-shopify-sales/If you want to boost your Shopify sales , you must move beyond the standard marketing playbook. While the average ecommerce shop converts somewhere around 2.5% of its visitors , the brands that achieve significant growth understand the behavioral science behind giving customers a compelling reason to buy right now .Sat, 18 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/back-in-stock/https://hello.quiklydemo.com/blog/back-in-stock/An out-of-stock product page isn’t a dead end. It’s a prime opportunity to recover lost sales and build anticipation. For many e-commerce brands, stockouts are a significant drain, costing 4-9% in annual revenue . But what if you could transform that challenge into a strategic advantage?Fri, 17 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-promos/https://hello.quiklydemo.com/blog/shopify-promos/A simple discount code is no longer enough to capture consumer attention. The most effective Shopify promos aren't just about slashing prices; they're carefully crafted marketing events that leverage principles of behavioral economics. When executed correctly, you create a compelling "Moment" that drives immediate revenue, protects profit margins, and boosts customer engagement.Thu, 16 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/popups-shopify-1/https://hello.quiklydemo.com/blog/popups-shopify-1/Shopify popups are more than just a tool to capture an email address. When grounded in consumer psychology, they become powerful, automated revenue drivers designed to influence buying decisions in the moment. By leveraging proven principles like urgency, scarcity, and loss aversion, a strategically-timed popup can measurably boost your average order value (AOV), reduce cart abandonment, and accelerate the entire path to purchase.Wed, 15 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-apps-for-black-friday/https://hello.quiklydemo.com/blog/shopify-apps-for-black-friday/Black Friday Cyber Monday (BFCM) is no longer just about offering the deepest discounts; it's a high-stakes psychological battlefield for consumer attention. With cart abandonment rates peaking near 70% during sales events, generic countdown timers and basic pop-ups are not enough to secure conversions. Success demands a sophisticated strategy grounded in behavioral economics, leveraging principles like scarcity, FOMO (Fear of Missing Out), and social proof to turn fleeting interest into decisive action.Tue, 14 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/improving-customer-lifetime-value/https://hello.quiklydemo.com/blog/improving-customer-lifetime-value/In e-commerce, the single transaction is no longer the ultimate goal. The real measure of sustainable growth lies in improving customer lifetime value (CLV) . This isn't just another metric; it's a strategic imperative that directly impacts your bottom line, protects profit margins, and stabilizes inventory demand. While many stores focus intensely on the first purchase, elite Shopify Plus and enterprise brands understand that lasting success comes from what happens after the initial conversion.Mon, 13 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/marketing-automation-for-small-businesses/https://hello.quiklydemo.com/blog/marketing-automation-for-small-businesses/Marketing automation often sounds like a complex strategy reserved for large corporations with massive budgets. However, it's actually one of the most impactful tools a small business can leverage for growth and profitability.Sun, 12 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-urgency-tactics/https://hello.quiklydemo.com/blog/shopify-urgency-tactics/In the hyper-competitive world of Shopify, driving conversions is paramount. While many stores use a basic countdown timer and call it a day, true revenue growth lies in a deeper, more scientific approach. This isn't about manipulation; it's about leveraging proven principles of consumer psychology like scarcity, loss aversion, and social proof to create a compelling shopper journey that converts. Effective urgency marketing is a sophisticated strategy, not just a simple trick.Sat, 11 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/ecommerce-marketing-platform/https://hello.quiklydemo.com/blog/ecommerce-marketing-platform/An ecommerce marketing platform is the central nervous system for your brand's growth. It connects every customer touchpoint—email, SMS, on-site experiences—into one intelligent system designed to drive predictable revenue.Fri, 10 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-measure-marketing-campaign-effectiveness/https://hello.quiklydemo.com/blog/how-to-measure-marketing-campaign-effectiveness/Are you struggling to prove your marketing's real-world impact on revenue and profit? For too long, marketers have leaned on easy-to-grab but ultimately hollow numbers like impressions and social media likes.Thu, 09 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-increase-ecommerce-conversion-rates/https://hello.quiklydemo.com/blog/how-to-increase-ecommerce-conversion-rates/If you want to boost your ecommerce conversion rates and, more importantly, your revenue, you must look past generic tips. It’s time to adopt a structured, three-pillar framework grounded in consumer psychology: master the digital storefront experience , apply the science of urgency , and optimize the path to purchase .Wed, 08 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/popups-for-shopify-1/https://hello.quiklydemo.com/blog/popups-for-shopify-1/Most Shopify popups feel like a necessary evil. We set them up to grab an email or shout about a sale, but they often end up as just another digital flyer that shoppers instinctively close.Tue, 07 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-reduce-bounce-rate/https://hello.quiklydemo.com/blog/how-to-reduce-bounce-rate/When people talk about bounce rate, it's easy to get lost in the jargon and think of it as just another number in your analytics dashboard. But to tackle a high bounce rate, you have to see it for what it is: a direct leak in your revenue pipeline.Mon, 06 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/increase-ecommerce-conversion-rates/https://hello.quiklydemo.com/blog/increase-ecommerce-conversion-rates/Every e-commerce manager knows the feeling of hitting a wall. Your traffic is decent, maybe even growing, but your revenue has completely stalled.Sun, 05 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/countdown-timer-shopify-free/https://hello.quiklydemo.com/blog/countdown-timer-shopify-free/A countdown timer on Shopify is one of the simplest yet most effective visual tools you can add to your store, often through a free app. It’s engineered to create a sense of urgency, leveraging core psychological principles to nudge shoppers to take action now by showing them exactly how much time is left on a special offer, flash sale, or new product drop. This directly impacts revenue and helps manage inventory flow.Sat, 04 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/black-friday-marketing-strategy/https://hello.quiklydemo.com/blog/black-friday-marketing-strategy/An effective Black Friday marketing strategy is built on more than just deep discounts; it's grounded in a sophisticated understanding of consumer psychology.Fri, 03 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/improve-ecommerce-conversion-rate/https://hello.quiklydemo.com/blog/improve-ecommerce-conversion-rate/In the competitive landscape of ecommerce, turning website traffic into tangible revenue is the ultimate measure of success. With the average ecommerce conversion rate hovering around a mere 2.5% and cart abandonment rates stubbornly high at nearly 70%, it's clear that simply attracting visitors isn't enough. The critical challenge isn't just getting people to your site; it's guiding them from browsing to buying. The key to unlocking significant growth lies in understanding the science of consumer behavior and strategically applying it across your entire customer journey.Thu, 02 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-black-friday/https://hello.quiklydemo.com/blog/shopify-black-friday/To truly maximize your Shopify Black Friday performance, you must move beyond simple discounts. Lasting success stems from understanding the behavioral economics that trigger urgency and drive consumers to buy now . This scientific approach is how you convert a chaotic sales event into a record-breaking revenue driver for your brand.Wed, 01 Oct 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/banner-designs-ideas/https://hello.quiklydemo.com/blog/banner-designs-ideas/Your Shopify announcement bar represents prime digital real estate that 100% of visitors see, yet most merchants waste it on generic "Free Shipping" messages. This guide reveals 10 scientifically-backed announcement bar strategies that transform this overlooked element into a revenue-driving conversion engine. Drawing from behavioral economics and consumer psychology research, we'll explore how to leverage psychological triggers like scarcity, social proof, and anticipation to turn passive browsers into active buyers—directly impacting your bottom line.Tue, 30 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/popups-for-shopify/https://hello.quiklydemo.com/blog/popups-for-shopify/Most popups for Shopify dangle a 10% discount in exchange for an email address. It's a classic list-building tactic, but it teaches customers to wait for deals, eroding long-term profit margins. More importantly, it completely misses the psychological drivers that behavioral economics has proven compel people to buy right now .Mon, 29 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/exit-intent-pop-ups/https://hello.quiklydemo.com/blog/exit-intent-pop-ups/Exit-intent pop-ups are your last, best chance to talk a visitor out of leaving your website. The technology is clever—it watches a user's mouse movements, and the instant it looks like they're heading for the "back" button or to close the tab, it triggers a pop-up. Think of it as a friendly, data-driven tap on the shoulder right before they walk out the door, usually with a special offer in hand to convince them to stay.Sun, 28 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/increase-ecommerce-conversion-rate/https://hello.quiklydemo.com/blog/increase-ecommerce-conversion-rate/When you're trying to increase your ecommerce conversion rate , it's easy to get tunnel-vision on that one specific number. But the real win isn't just a higher percentage—it's what that percentage represents: a healthier, more profitable business. We're talking about boosting revenue, protecting your margins, and moving inventory faster. That’s where the magic really happens.Sat, 27 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-cart-abandonment/https://hello.quiklydemo.com/blog/shopify-cart-abandonment/When a shopper adds something to their cart but leaves before paying, that’s Shopify cart abandonment. It happens at an alarming rate—the industry average is a gut-wrenching 70% . This isn't just a metric; it's a direct leak in your revenue pipeline.Fri, 26 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-increase-conversion-rate-shopify/https://hello.quiklydemo.com/blog/how-to-increase-conversion-rate-shopify/If you're looking to grow your Shopify store, you need a smart mix of tactics.Thu, 25 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-banners/https://hello.quiklydemo.com/blog/shopify-banners/Your Shopify banners are some of the most valuable digital real estate you own, yet many stores treat them like simple decorations.Wed, 24 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/cart-abandonment-for-shopify/https://hello.quiklydemo.com/blog/cart-abandonment-for-shopify/Cart abandonment on Shopify isn't just a passive metric; it’s a critical revenue leak that directly impacts your profit margins. It's the frustrating gap between a customer's high purchase intent and the final click that boosts your bottom line. With industry benchmarks showing a staggering 70% of carts being abandoned , this isn't a minor issue—it's your single greatest opportunity for revenue growth.Tue, 23 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/popups-shopify/https://hello.quiklydemo.com/blog/popups-shopify/Let’s be honest. When you think of a popup on a Shopify store , you’re probably thinking about one thing: email collection. And while building a list is a foundational tactic, this singular focus often interrupts the shopper, ignores their immediate intent, and leaves significant revenue on the table. It’s time to evolve from basic popups to a sophisticated strategy grounded in behavioral science.Mon, 22 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/best-marketing-automation-tools/https://hello.quiklydemo.com/blog/best-marketing-automation-tools/Choosing the right marketing automation tool can feel like navigating a maze. With countless platforms all claiming to boost ROI and streamline your efforts, it's difficult to separate the genuine game-changers from the generic feature-lists. The wrong choice can lead to wasted budget, a steep learning curve for your team, and missed revenue opportunities-a scenario no e-commerce brand, from a growing Shopify store to a Shopify Plus enterprise, can afford. The average e-commerce cart abandonment rate hovers around 70%, representing a massive pool of lost revenue that the right automation, grounded in proven psychology, can recover.Sun, 21 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-demand-generation-marketing/https://hello.quiklydemo.com/blog/what-is-demand-generation-marketing/Demand generation marketing isn't about grabbing a quick sale. It's the long game, grounded in consumer psychology. It’s about creating such a strong desire and awareness for what you offer that you turn complete strangers into dedicated fans who are primed to buy.Sat, 20 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/best-shopify-marketing-apps/https://hello.quiklydemo.com/blog/best-shopify-marketing-apps/Let's be honest, a great product doesn't just sell itself anymore. If only it were that simple. In the ridiculously crowded world of ecommerce, just having an amazing item isn't enough to guarantee success. Your customers have endless options a single click away, so cutting through that noise to grab their attention—and their credit card details—is a massive challenge.Fri, 19 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/building-an-email-list/https://hello.quiklydemo.com/blog/building-an-email-list/Building an email list is about way more than slapping a pop-up on your site and calling it a day.Thu, 18 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/customer-segmentation-example/https://hello.quiklydemo.com/blog/customer-segmentation-example/In e-commerce, the average cart abandonment rate hovers around a staggering 70%, and conversion rates often struggle to surpass the 2.5% industry benchmark. Why? Because generic, one-size-fits-all marketing fails to connect with the individual.Wed, 17 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-increase-average-order-value/https://hello.quiklydemo.com/blog/how-to-increase-average-order-value/At its heart, increasing your average order value (AOV) is all about one thing: encouraging customers to add a little something extra to their cart before they check out. We've all seen the proven tactics in action— bundling products together, upselling to a premium version , setting free shipping thresholds , and creating tiered loyalty programs that reward bigger spends.Tue, 16 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/improve-shopify-conversion-rate/https://hello.quiklydemo.com/blog/improve-shopify-conversion-rate/If you want to boost your Shopify store's revenue, you first have to grasp what your conversion rate actually means for your bottom line. It's not just another metric on a dashboard. It’s the clearest measure of how effectively you’re turning curious visitors—people you probably paid to get—into profitable customers.Mon, 15 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-create-urgency-in-sales/https://hello.quiklydemo.com/blog/how-to-create-urgency-in-sales/When we talk about creating urgency, we're really digging into the science of behavioral economics. It’s all about tapping into fundamental psychological principles like the fear of missing out (FOMO) to get people to act now . The most successful brands know it’s a delicate dance between authentic scarcity , real social proof , and believable time constraints . Get it right, and you can turn a casual browser into a decisive buyer, boosting revenue and driving measurable ROI without sacrificing your profit margins.Sun, 14 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-reduce-cart-abandonment/https://hello.quiklydemo.com/blog/how-to-reduce-cart-abandonment/To significantly reduce cart abandonment, you must identify and smooth out friction points in your customer's journey, a process deeply rooted in consumer psychology. This involves simplifying the checkout, being transparent about costs, and applying behavioral science principles—like urgency and scarcity—to guide customers over the finish line.Sat, 13 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-boost-online-sales/https://hello.quiklydemo.com/blog/how-to-boost-online-sales/Driving more online sales is about so much more than just throwing money at ads. The real magic happens when you get inside your customers' heads and understand the psychological triggers that actually convince them to buy. This is a shift from simply selling products to ethically applying principles from behavioral economics—like scarcity, social proof, and loss aversion—to build a shopping experience that’s genuinely persuasive and drives significant ROI.Fri, 12 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/shopify-conversion-rate-optimization/https://hello.quiklydemo.com/blog/shopify-conversion-rate-optimization/Shopify conversion rate optimization is the science of refining your store so more visitors complete a purchase. It’s less about chasing new traffic and more about maximizing the revenue from the visitors you already have. Grounded in consumer psychology and behavioral economics, even small shifts in design, messaging, or checkout flow can have a significant impact on your bottom line.Fri, 12 Sep 2025 00:00:00 GMThttps://hello.quiklydemo.com/blog/text-marketing-today-a-look-at-mobile-wallets-ai-and-more/https://hello.quiklydemo.com/blog/text-marketing-today-a-look-at-mobile-wallets-ai-and-more/Which text marketing trends do retail and restaurant brands need to pay attention to today?Mon, 20 May 2024 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-brand-consequences-of-heavy-discounting/https://hello.quiklydemo.com/blog/5-brand-consequences-of-heavy-discounting/Promotions can help drive sales, while showing appreciation to your customers. But what happens when too many consumer promotions start impacting consumer expectations?Tue, 14 Nov 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/why-consumers-are-tuning-out-promotions-10-psychological-factors-to-consider/https://hello.quiklydemo.com/blog/why-consumers-are-tuning-out-promotions-10-psychological-factors-to-consider/It’s often been said that having too much of something can devalue it. And while this might just be an old saying, it’s worth paying attention to if you're a consumer-facing marketer hoping to connect with your audience.Tue, 07 Nov 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-reduce-cart-abandonment-and-boost-sales-with-urgency-marketing/https://hello.quiklydemo.com/blog/how-to-reduce-cart-abandonment-and-boost-sales-with-urgency-marketing/If you had to share your major pain points as an e-commerce business, it’s likely that cart abandonment would land pretty high on your list. The average online shopping cart abandonment rate is over 70%. This means that for every 100 visitors to your website, only 30 of them will actually complete a purchase.Fri, 27 Oct 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/market-with-me-quikly-season-2-wrap-up-our-favorite-moments-with-podcast/https://hello.quiklydemo.com/blog/market-with-me-quikly-season-2-wrap-up-our-favorite-moments-with-podcast/“Let’s cut through the noise together,” is an invitation from Quikly to marketers looking to connect with consumers in a crowded market.Thu, 05 Oct 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/urgency-marketing-how-to-cut-through-the-noise-and-motivate-your-audience-with-podcast/https://hello.quiklydemo.com/blog/urgency-marketing-how-to-cut-through-the-noise-and-motivate-your-audience-with-podcast/Want to cut through the noise and motivate your audience? Check out this episode of "Market with me Quikly."Tue, 19 Sep 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/10-urgency-marketing-tactics/https://hello.quiklydemo.com/blog/10-urgency-marketing-tactics/Picture this: You’re sitting at home shopping online. You're trying to buy something for yourself — maybe technology, apparel or even food. You find a 50% off discount. However, this discount is only available for the next 22 hours, and near the purchase button it tells you that ordering it within three hours will allow you to get free shipping. This is an example of urgency marketing , or crafting marketing promotions in a way that drives immediate consumer response. As a brand, you’re familiar with this strategy. You likely already use it. But do you know just how many tactics fall into this category? And what types of flaws come along with their benefits?Thu, 10 Aug 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/consumer-distractions-and-how-to-cut-through-them-with-podcast/https://hello.quiklydemo.com/blog/consumer-distractions-and-how-to-cut-through-them-with-podcast/Want to connect with distracted consumers? Check out this episode of "Market with me Quikly."Thu, 22 Jun 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-history-of-flash-sales/https://hello.quiklydemo.com/blog/the-history-of-flash-sales/Flash sales are known to drive immediate sales, attract new customers, and increase brand visibility. In short, they’re a staple in today’s fast-paced consumer world - but how did flash sales get their start?Thu, 08 Jun 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-definitions-of-urgency-marketing/https://hello.quiklydemo.com/blog/3-definitions-of-urgency-marketing/When a new concept makes its way into a well-known industry, defining it is necessary for establishing collective knowledge amongst thought-leaders.Fri, 26 May 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-1-qsr-mobile-marketing-app-tool-to-prioritize/https://hello.quiklydemo.com/blog/the-1-qsr-mobile-marketing-app-tool-to-prioritize/Fast-food restaurants and mobile apps seem to be a recipe for success. After all, they’re both based on the beauty of convenience. But success isn’t always guaranteed. Even the most well-oiled QSR mobile apps can run into mishaps. What’s one worth avoiding? Not prioritizing data analytics.Mon, 15 May 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/why-consumers-view-brands-as-theirs-according-to-consumer-psychology/https://hello.quiklydemo.com/blog/why-consumers-view-brands-as-theirs-according-to-consumer-psychology/Consumers have a tendency to appreciate things that are relevant to them. In marketing, this concept appears in the form of tailored messaging, familiar or nostalgic products or personalized content. It’s also present in consumer behavior. Feelings of missing out or a desire to protect what's theirs can influence purchase decisions.Tue, 09 May 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-personalization-in-marketing-cuts-through-the-noise-with-podcast/https://hello.quiklydemo.com/blog/how-personalization-in-marketing-cuts-through-the-noise-with-podcast/Have questions about using personalization to connect with distracted consumers? Check out this episode of "Market with me Quikly."Mon, 01 May 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/nostalgia-in-consumer-behavior-how-sentimentality-drives-the-snack-food-industry/https://hello.quiklydemo.com/blog/nostalgia-in-consumer-behavior-how-sentimentality-drives-the-snack-food-industry/We all have those snacks that take us back to a specific time in our lives, whether it's a childhood memory or a moment from our teenage years. Snacking can be a source of comfort and nostalgia, allowing us to indulge in familiar flavors and textures that bring back fond memories.Thu, 27 Apr 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-enhance-value-for-loyalty-program-members/https://hello.quiklydemo.com/blog/how-to-enhance-value-for-loyalty-program-members/Joining a loyalty program doesn’t occur by happenstance. Consumers are a logical and emotional bunch that base their decisions on relevance. And what’s one way of displaying relevance through a loyalty program? Providing value.Mon, 17 Apr 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-consumer-psych-can-elevate-marketing-campaigns-with-examples/https://hello.quiklydemo.com/blog/how-consumer-psych-can-elevate-marketing-campaigns-with-examples/Once you’ve learned the core principles of consumer psychology , along with its benefits and tactics , you might find yourself ready to start using it. But you might also have more questions about what psychology in marketing campaigns looks like in action and whether it can truly help the bottom line.Tue, 11 Apr 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/why-consumers-arent-buying-your-products-according-to-consumer-psychology/https://hello.quiklydemo.com/blog/why-consumers-arent-buying-your-products-according-to-consumer-psychology/Effectively serving consumers and meeting their needs can only be achieved by understanding what influences the customer lifecycle. Upon first glance, it can be easy to assume the best action for getting answers is asking consumers. But what if consumers don’t know why they make decisions?Mon, 10 Apr 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-convenience-shapes-e-commerce/https://hello.quiklydemo.com/blog/how-convenience-shapes-e-commerce/Consumers’ needs are ever-evolving, and the online shopping experience is constantly changing. So what e-commerce baseline is the root of successful online experiences? Convenience.Mon, 27 Mar 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-impact-of-new-qsr-menu-items-on-consumers/https://hello.quiklydemo.com/blog/the-impact-of-new-qsr-menu-items-on-consumers/From burgers and fries to soft drinks and shakes, fast-food menu items are staples in the quick-service experience. And they have a major impact on consumers.Tue, 21 Mar 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-gamification-appears-in-social-media-marketing/https://hello.quiklydemo.com/blog/how-gamification-appears-in-social-media-marketing/Since its inception, social media has been about people-driven, interactive, time-sensitive experiences. So it is no surprise that gamification exists within various social media touchpoints.Thu, 16 Mar 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-facts-about-consumer-usage-habits-how-consumers-choose-products/https://hello.quiklydemo.com/blog/3-facts-about-consumer-usage-habits-how-consumers-choose-products/There’s no doubt about it: Consumers are complex creatures, and understanding their behavior can occasionally feel like solving rocket science. But a few things remain constant fixtures in the consumer journey, and one of those is consumer usage habits.Fri, 10 Mar 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-costco-leverages-rotisserie-chicken-to-keep-members-in-store/https://hello.quiklydemo.com/blog/how-costco-leverages-rotisserie-chicken-to-keep-members-in-store/When it comes to giving their time, customers are often in short supply. They want to “get in and get out” with their products and wallet intact. But one brand has mastered the art of getting customers to visit and take their time in the store.Thu, 09 Mar 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/competition-2-expert-quotes-from-consumer-psychologists/https://hello.quiklydemo.com/blog/competition-2-expert-quotes-from-consumer-psychologists/Having a competitive spirit is second nature to consumers. It can fuel behavior and drive them to act. Competition is also a psychological element that offers value to brands.Wed, 08 Mar 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-personalization-can-do-for-your-customer-acquisition-efforts/https://hello.quiklydemo.com/blog/what-personalization-can-do-for-your-customer-acquisition-efforts/Welcoming new customers into the fold requires skill and a willingness to know your customers on an intimate level. In short, personalization is key.Mon, 06 Mar 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/anticipation-3-foundational-facts-from-experts/https://hello.quiklydemo.com/blog/anticipation-3-foundational-facts-from-experts/Creating anticipation in consumers is no easy task, but it’s certainly worthwhile. To inspire feelings of excitement and drive engagement, you must understand where anticipation comes from, what purpose it serves and the psychological elements it’s made of.Fri, 03 Mar 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-future-of-email-marketing-personalization-integration-interactivity/https://hello.quiklydemo.com/blog/the-future-of-email-marketing-personalization-integration-interactivity/Predicting marketing patterns and consumer trends is helpful for any brand marketer. And as email marketing develops, knowing what’s to come can help marketers better serve subscribers and stand out from the crowd.Thu, 02 Mar 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-foundation-of-any-good-sms-marketing-campaign/https://hello.quiklydemo.com/blog/the-foundation-of-any-good-sms-marketing-campaign/Every marketing channel has a unique selling point that makes it appealing to consumers. For text message marketing , it’s the level of convenience.Wed, 01 Mar 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-psychology-of-brand-advocacy-how-loyal-customers-grow-acquisition/https://hello.quiklydemo.com/blog/the-psychology-of-brand-advocacy-how-loyal-customers-grow-acquisition/Acquiring new customers often means you’ll have to tap into a wide range of resources, but is your greatest asset already part of your brand?Mon, 27 Feb 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/simplicity-in-b2c-marketing-a-guide-to-easy-consumer-experiences/https://hello.quiklydemo.com/blog/simplicity-in-b2c-marketing-a-guide-to-easy-consumer-experiences/In the world of consumer decision-making, simple is best.Fri, 24 Feb 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-consumer-response-to-market-noise-with-podcast/https://hello.quiklydemo.com/blog/the-consumer-response-to-market-noise-with-podcast/While market noise may be a natural response to the overflow of information consumers receive from brands, it doesn’t make dealing with it any easier. As a marketer, your first reaction is to find a solution. But what about consumers? How do they respond to noise?Wed, 22 Feb 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-signs-of-engaged-loyalty-program-members/https://hello.quiklydemo.com/blog/3-signs-of-engaged-loyalty-program-members/Considering loyalty programs are tailored to meet the growing needs of consumers, it’s no surprise that a program's success is largely dependent on its members.Mon, 20 Feb 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-key-to-avoiding-common-e-commerce-marketing-mistakes/https://hello.quiklydemo.com/blog/the-key-to-avoiding-common-e-commerce-marketing-mistakes/Having an online marketplace designed to meet consumer demand at the touch of a button is a no-brainer for many brands. But that doesn’t mean e-commerce comes without its own obstacles.Fri, 17 Feb 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/deinfluencing-the-anti-consumption-trend-taking-over-social-media/https://hello.quiklydemo.com/blog/deinfluencing-the-anti-consumption-trend-taking-over-social-media/Take one look at the consumer-led videos on social media and you’ll see what looks to be the end of influencer marketing. It’s known as “deinfluencing” and taking over the web.Wed, 15 Feb 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/why-mobile-app-engagement-is-down-according-to-director-of-marketing/https://hello.quiklydemo.com/blog/why-mobile-app-engagement-is-down-according-to-director-of-marketing/It’s an age-old problem set in modern times: you were able to convert your customers, but they’ve stopped engaging. This time around your mobile app is taking a hit.Mon, 13 Feb 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-makes-consumers-refer-a-brand/https://hello.quiklydemo.com/blog/what-makes-consumers-refer-a-brand/Consumers are inherently social beings. They have a pack mentality, crave community and base many of their decisions on the opinions of others. Referrals are an inherently social experience. Without word-of-mouth marketing or brand advocates, referral marketing would have a much smaller impact on consumers.Tue, 07 Feb 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/social-media-campaigns-leveraging-consumer-psychology/https://hello.quiklydemo.com/blog/social-media-campaigns-leveraging-consumer-psychology/Social media platforms are great places for brands to connect with consumers. They’re also solid tools for leveraging consumer psychology .Mon, 06 Feb 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-tips-for-your-first-urgency-marketing-campaign/https://hello.quiklydemo.com/blog/3-tips-for-your-first-urgency-marketing-campaign/Doing anything for the first time can come with a learning curve, especially if you’re venturing into a relatively new field. If you’re deciding to launch your first urgency marketing campaign, it’s safe to assume you’ve seen the benefits and want to experience them for yourself.Wed, 01 Feb 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-consumer-psychology-of-effectance-why-consumers-must-feel-smart/https://hello.quiklydemo.com/blog/the-consumer-psychology-of-effectance-why-consumers-must-feel-smart/If you’ve spent any time in the marketing field lately, you may be familiar with the thought that consumers are a “savvy” bunch. But did you know that they enjoy feeling smart as well?Tue, 31 Jan 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-core-psychological-needs-of-consumers/https://hello.quiklydemo.com/blog/3-core-psychological-needs-of-consumers/As a B2C brand, your ability to meet consumers’ needs ties in closely with the success you’re able to achieve. Luckily, there are a few psychological elements that can help. And they aren’t expected to change anytime soon.Mon, 30 Jan 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-makes-loyalty-programs-work/https://hello.quiklydemo.com/blog/what-makes-loyalty-programs-work/Marketing staples aren’t just some random occurrence. They are tried-and-true tactics that through many industries, consumers and campaigns have proved worthy of being helpful to brands. Loyalty programs are a trusted marketing tool that provides consumers and brands with many benefits , but what makes them work?Wed, 25 Jan 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-trending-qsr-campaigns-in-2023/https://hello.quiklydemo.com/blog/3-trending-qsr-campaigns-in-2023/Thanks to a long-standing history in the hearts of food lovers everywhere, quick-service restaurants (QSR) are constant fixtures in headline news. Their virality is undeniable, and their innovativeness is top of the line.Mon, 23 Jan 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/why-consumers-are-tuning-out-your-emails-according-to-gmass/https://hello.quiklydemo.com/blog/why-consumers-are-tuning-out-your-emails-according-to-gmass/Once your brand builds its email list , it can be pretty disappointing to see that engagement from subscribers isn’t quite what you'd hoped for. You’re confident that at some point in the past your subscribers found value in your content, but now they’ve gone dark — and you’ve got the click-through rates to prove it.Fri, 20 Jan 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-effective-is-social-proof-in-impacting-purchases/https://hello.quiklydemo.com/blog/how-effective-is-social-proof-in-impacting-purchases/Consumers interact with many outside influences during the consumer journey. One of the largest is their interactions with other consumers.Wed, 18 Jan 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/text-message-marketing-content-errors-according-to-a-specialist/https://hello.quiklydemo.com/blog/text-message-marketing-content-errors-according-to-a-specialist/To craft a strong text marketing message, you must know what to do and what to avoid. Familiarizing yourself with general SMS marketing mistakes is a good first step; deciding what content should go inside your message is the next.Tue, 17 Jan 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-ideas-to-leverage-scarcity-in-text-message-marketing/https://hello.quiklydemo.com/blog/3-ideas-to-leverage-scarcity-in-text-message-marketing/The element of scarcity creates a major psychological pull in consumers. It’s often leveraged through the use of flash sales, countdown timers, and exclusive product drops, but it can also be a power player in your text message marketing efforts.Mon, 09 Jan 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-retail-brands-are-doing-for-the-new-year/https://hello.quiklydemo.com/blog/what-retail-brands-are-doing-for-the-new-year/With 2023 underway, many brands are catering to the fresh start a new year brings with major deals, tailored products and celebratory marketing. Brands are displaying their new year promotions front and center, showing their deals in bold, big letters with eye-catching graphics to match.Fri, 06 Jan 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/2022-holiday-shopping-season-recap-consumer-behavior-edition/https://hello.quiklydemo.com/blog/2022-holiday-shopping-season-recap-consumer-behavior-edition/The 2022 holiday shopping season has officially ended. And it left major information on consumer behavior in its wake.Wed, 04 Jan 2023 00:00:00 GMThttps://hello.quiklydemo.com/blog/top-10-consumer-psychology-blogs-of-2022/https://hello.quiklydemo.com/blog/top-10-consumer-psychology-blogs-of-2022/We've covered many consumer psychology topics for the Quikly Blog — from breaking down the brain science behind sneaker drops to listing out podcast episodes that will help brands gain a better understanding of marketing psychology .Thu, 29 Dec 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-psychologists-have-advice-for-your-b2c-brand-this-holiday-season/https://hello.quiklydemo.com/blog/3-psychologists-have-advice-for-your-b2c-brand-this-holiday-season/If there was ever a time to gain expert advice on how to meet consumer needs and predict purchasing behaviors, it’s during the holiday season. The stakes are high for consumers and brands that are equally hoping to exit the season with a positive outcome.Thu, 22 Dec 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/top-quotes-from-the-first-half-of-market-with-me-quikly-season-2/https://hello.quiklydemo.com/blog/top-quotes-from-the-first-half-of-market-with-me-quikly-season-2/Five guests. Five episodes. Five insightful conversations on how consumer psychology can be used to cut through a noisy market.Wed, 21 Dec 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-consumer-psychology-behind-holiday-shopping/https://hello.quiklydemo.com/blog/the-consumer-psychology-behind-holiday-shopping/Holiday shopping is here. With long lines, cheerful music and gift ideas for friends and family, this experience comes once a year, and consumers have a lot riding on it.Tue, 20 Dec 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/a-beginners-qa-to-consumer-psychology/https://hello.quiklydemo.com/blog/a-beginners-qa-to-consumer-psychology/As with any broad topic, consumer psychology can cause many questions for those first learning of its existence. To build a foundation for better understanding consumer behavior, these questions must be answered.Mon, 19 Dec 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-science-behind-data-analytics/https://hello.quiklydemo.com/blog/the-science-behind-data-analytics/Data analytics is arguably the most important starting point for brands looking to understand the actions of consumers. It gives a point of direction for marketers to work from.Wed, 14 Dec 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-race-to-convenience-in-qsr/https://hello.quiklydemo.com/blog/the-race-to-convenience-in-qsr/Providing consumers with the most optimal experience possible is a top priority for many brands. And for quick-service restaurants (QSRs), striving for convenience and quality control is a major focus.Wed, 07 Dec 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/modern-day-tools-that-help-marketers-cut-through-the-noise/https://hello.quiklydemo.com/blog/modern-day-tools-that-help-marketers-cut-through-the-noise/Every so often, B2C marketers come across innovative techniques that resonate strongly with consumers and help drive significant results. And today, when most marketers are battling against a noisy market , having resources available to combat overwhelmed or distracted consumers is a must.Mon, 05 Dec 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/where-to-find-consumer-psychology-in-qsr-marketing/https://hello.quiklydemo.com/blog/where-to-find-consumer-psychology-in-qsr-marketing/Some industries truly understand the value of consumer psychology as a marketing tool and quick-service restaurants (QSRs) are among them.Wed, 30 Nov 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/checklist-using-consumer-psychology-better-serve-customers/https://hello.quiklydemo.com/blog/checklist-using-consumer-psychology-better-serve-customers/Every well-established company knows the importance of having a strong brand strategy. Outlining your mission and having pillars to look back on is critical to meeting your goals.Tue, 29 Nov 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-unconventional-benefits-of-consumer-psychology/https://hello.quiklydemo.com/blog/3-unconventional-benefits-of-consumer-psychology/Consumers are complex creatures. Luckily for marketers, there’s a field of study designed to help consumer-facing brands better interact with their audiences. It’s known as consumer psychology, and it comes with a fair share of benefits.Mon, 28 Nov 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/using-consumer-psychology-to-cut-through-the-noise-with-podcast/https://hello.quiklydemo.com/blog/using-consumer-psychology-to-cut-through-the-noise-with-podcast/There's a lot of noise in the market today. Find out how to silence it in this week's podcast episode.Tue, 22 Nov 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-leverage-scarcity-in-your-loyalty-program-to-meet-brand-goals/https://hello.quiklydemo.com/blog/how-to-leverage-scarcity-in-your-loyalty-program-to-meet-brand-goals/Loyalty programs aren't just a designated channel for brands to offer personalized rewards and incentives to repeat customers. They’re also a strong platform for exercising consumer psychology principles. Scarcity marketing is a tool for encouraging urgency in consumers. Together, the two powerhouse marketing strategies help build brand loyalty — and fast.Mon, 21 Nov 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-create-familiarity-in-consumers/https://hello.quiklydemo.com/blog/how-to-create-familiarity-in-consumers/Sometimes, creating a sense of urgency in consumers that motivates them to act is as simple as promoting feelings of familiarity.Wed, 16 Nov 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/consumer-psychology-for-e-commerce-retail/https://hello.quiklydemo.com/blog/consumer-psychology-for-e-commerce-retail/Consumer psychology is more commonly used in e-commerce than one might think. Many retail brands have incorporated psychological elements into their online presence, but spotting it may take a little help from consumer psychology experts.Mon, 14 Nov 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/email-marketing-strategies-for-black-friday-and-before/https://hello.quiklydemo.com/blog/email-marketing-strategies-for-black-friday-and-before/Black Friday is right around the corner, but some brands have gotten a head start on their marketing before the holiday season. As consumer expectations for Black Friday heighten and promotions get even earlier, having stand-out marketing is vastly important.Thu, 10 Nov 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-tactics-for-making-things-simpler-for-consumers/https://hello.quiklydemo.com/blog/4-tactics-for-making-things-simpler-for-consumers/If there’s one thing consumer psychologists and marketers can agree on, it’s that consumers appreciate simplicity.Wed, 09 Nov 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-fast-food-brands-bringing-back-old-menu-items/https://hello.quiklydemo.com/blog/5-fast-food-brands-bringing-back-old-menu-items/Nothing lasts forever, but if you’re lucky, it might just come back for a limited time.Tue, 08 Nov 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-social-proof-of-black-friday/https://hello.quiklydemo.com/blog/the-social-proof-of-black-friday/With the holiday season quickly approaching, there’s no better time to discuss one of retail's biggest events: Black Friday.Mon, 07 Nov 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-key-to-satisfied-consumers-how-the-psychological-flow-state-works-with-podcast/https://hello.quiklydemo.com/blog/the-key-to-satisfied-consumers-how-the-psychological-flow-state-works-with-podcast/Prioritizing brand loyalty is one thing. Creating and maintaining it is another.Fri, 04 Nov 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/best-consumer-incentives-for-mobile-app-marketing/https://hello.quiklydemo.com/blog/best-consumer-incentives-for-mobile-app-marketing/It’s no secret that mobile apps have a lot to offer brands that take advantage of their many benefits. One of the most notable benefits of mobile apps is the instant line of communication with consumers that gives insight into what catches their attention — including brand incentives.Thu, 03 Nov 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-consumer-psychology-behind-choice-overload/https://hello.quiklydemo.com/blog/the-consumer-psychology-behind-choice-overload/What happens when consumers feel brands are offering too many valuable options? While this might sound like a good problem to have, brain science says otherwise. Psychologists refer to this as "choice overload," and it can have a major impact on how consumers make decisions.Tue, 01 Nov 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-do-recessions-impact-marketers/https://hello.quiklydemo.com/blog/how-do-recessions-impact-marketers/Money is tight, and prices are up. A recession is looming, and many marketers are left wondering what that means for business.Fri, 28 Oct 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-types-of-scarcity-marketing/https://hello.quiklydemo.com/blog/3-types-of-scarcity-marketing/Consumer psychology promotes action, and one of the biggest examples of this lies in scarcity marketing. Brands often use scarcity marketing to drive hype around their products and maintain that demand going forward.Wed, 26 Oct 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-b2c-brand-partnerships-making-waves-in-the-marketplace/https://hello.quiklydemo.com/blog/3-b2c-brand-partnerships-making-waves-in-the-marketplace/There’s an old saying that two heads are better than one, and in the case of marketing, that can lend itself to brand partnerships.Mon, 24 Oct 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-consumer-psychology-of-conversions-with-podcast/https://hello.quiklydemo.com/blog/the-consumer-psychology-of-conversions-with-podcast/Have questions about marketing conversions and the brain science around them? Check out this episode of "Market with me Quikly."Wed, 19 Oct 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/your-insightful-guide-to-competition/https://hello.quiklydemo.com/blog/your-insightful-guide-to-competition/Competition is a results-driven concept — one that originated in the brain and has evolved to be a strong consumer engagement tool. This guide is designed to provide context on the value of competition in consumers and how you can implement this psychology in your campaigns.Wed, 19 Oct 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/2-benefits-of-gamification-and-one-honorable-mention/https://hello.quiklydemo.com/blog/2-benefits-of-gamification-and-one-honorable-mention/When a marketing strategy is able to toe the line between innovation and tradition, you can rest assured it’s worth paying attention to.Tue, 18 Oct 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-science-behind-co-branded-deals/https://hello.quiklydemo.com/blog/the-science-behind-co-branded-deals/Every so often, there’s a collaboration between brands that works so well you wonder how it came about and why consumers responded so positively.Wed, 12 Oct 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-marketing-channels-work-best-together/https://hello.quiklydemo.com/blog/what-marketing-channels-work-best-together/As a relatively new player in the B2C marketing space, my eyes and ears are open to learning everything I can about the field. That often means I am curious about trends and patterns that are typically labeled as traditional marketing methods.Tue, 04 Oct 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/why-amazon-prime-day-works-the-effects-of-consumer-psychology/https://hello.quiklydemo.com/blog/why-amazon-prime-day-works-the-effects-of-consumer-psychology/Amazon Prime Day, and related events is heavily rooted in urgency marketing .Mon, 03 Oct 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-consumer-narcissism-with-podcast/https://hello.quiklydemo.com/blog/what-is-consumer-narcissism-with-podcast/What are consumer narcissists and how do they impact brands? We've got the answer in the second episode of "Market with me Quikly," Season 2.Thu, 29 Sep 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-types-of-competition-tactics/https://hello.quiklydemo.com/blog/3-types-of-competition-tactics/When cultivated in a healthy way, competition can be an engaging — and fun — motivator for brand audiences. Here are a few ways it appears in marketing:Mon, 26 Sep 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-brands-shape-consumer-attitudes/https://hello.quiklydemo.com/blog/how-brands-shape-consumer-attitudes/There are some statements that stick with you as soon as you hear them. For us, it was the following statement from ONR founder Jason Ten-Pow: “There’s a misconception that customers make that decision [to buy a product], and while that is somewhat true, the reality is that brands and industries set the context for that decision-making.”Thu, 22 Sep 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-state-of-inflation-with-podcast/https://hello.quiklydemo.com/blog/the-state-of-inflation-with-podcast/Wondering how inflation is impacting consumers? We've got the answer in the first episode of "Market with me Quikly," Season 2.Tue, 20 Sep 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-building-blocks-of-consumer-behavior/https://hello.quiklydemo.com/blog/the-building-blocks-of-consumer-behavior/While marketers can’t read the mind of a consumer, that hasn’t stopped them from trying. Data analytics, buyer personas and the consumer journey are attempts to predict future behavior.Mon, 19 Sep 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/2-consumer-psychology-takeaways-from-inbound-2022/https://hello.quiklydemo.com/blog/2-consumer-psychology-takeaways-from-inbound-2022/As a newfound lover of all things consumer psychology , it doesn’t take long for me to recognize instances involving brain science and brand marketing. When INBOUND 2022 began this year, I noticed a pattern immediately: Session leaders were discussing psychological principles, indirectly and directly.Thu, 15 Sep 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-brands-using-scarcity-marketing-to-increase-demand/https://hello.quiklydemo.com/blog/3-brands-using-scarcity-marketing-to-increase-demand/Scarcity marketing is a tactic often used to assist marketers in showing customers irresistible offers that won’t be available for long. Brands have been known to incorporate scarcity practices in their marketing to motivate consumer action. We’ve listed three of them below.Tue, 13 Sep 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/expert-takeaways-on-brand-storytelling/https://hello.quiklydemo.com/blog/expert-takeaways-on-brand-storytelling/Many consumers first learn about a brand through its marketing. Social media posts, promoted campaigns and conversations with friends and family lead consumers to grow more aware of a company. However, they aren’t the first focus for marketers when figuring out how to connect with their target audience.Fri, 09 Sep 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/an-introduction-to-website-lead-form-capture/https://hello.quiklydemo.com/blog/an-introduction-to-website-lead-form-capture/When it comes to understanding consumers, data is your best friend. Data can tell you what consumers are interested in, better support you in satisfying consumer needs and prevent risks. In other words, you’ll want as much consumer data as you can ethically get your hands on. Your website can help.Tue, 06 Sep 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-psychology-of-scarcity-marketing-as-explained-by-marketers/https://hello.quiklydemo.com/blog/the-psychology-of-scarcity-marketing-as-explained-by-marketers/Most of us are familiar with the feeling of scarcity . It's that nagging sense that we don't have enough resources, that something valuable is almost gone, and that we need to grab whatever we can before someone else gets it first. Scarcity is a powerful emotion, and it's one that marketers have increasingly been leveraging in recent years.Fri, 02 Sep 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-get-fast-results-with-urgency-marketing/https://hello.quiklydemo.com/blog/how-to-get-fast-results-with-urgency-marketing/Traditional marketing strategies have followed B2C marketing since the dawn of time. And while standard marketing concepts are sure to remain staples for many more years, there’s no denying that brands are on the lookout for new ways to garner fast results.Thu, 01 Sep 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-factors-that-make-consumers-less-loyal/https://hello.quiklydemo.com/blog/5-factors-that-make-consumers-less-loyal/Often when you hear brands concerned with consumer loyalty, it’s usually due to an overwhelming interest in how unwavering support is cultivated. But what about the factors that contribute to a decline in loyalty?Tue, 30 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/my-year-in-b2c-marketing-a-collection-of-my-favorite-blogs/https://hello.quiklydemo.com/blog/my-year-in-b2c-marketing-a-collection-of-my-favorite-blogs/I’ve officially been in marketing for one year. That’s 365 days of learning about retail and quick-service restaurants, traditional marketing channels, and my personal favorite: consumer psychology principles.Tue, 30 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-quotes-on-the-foundation-of-scarcity-marketing/https://hello.quiklydemo.com/blog/3-quotes-on-the-foundation-of-scarcity-marketing/There’s a lot of information on scarcity marketing out there: tactics you should try, benefits of incorporating scarcity, ideas for using scarcity in your marketing and more. With so much content to choose from, it can get overwhelming trying to figure out where to start.Fri, 26 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/upselling-on-mobile-apps-what-are-the-benefits/https://hello.quiklydemo.com/blog/upselling-on-mobile-apps-what-are-the-benefits/As a marketer, there will be times when you may know what your customers' needs are better than they do. And when that happens, you might find yourself compelled to introduce them to — or remind them of — products that would fit in nicely with the rest of their interests.Fri, 26 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/major-changes-coming-to-three-loyalty-programs/https://hello.quiklydemo.com/blog/major-changes-coming-to-three-loyalty-programs/If you’re even the least bit familiar with consumer behaviors, you know keeping consumers excited is a large part of having a successful loyalty program. That might mean starting anew, trying different methods, or dissolving what doesn’t work.Thu, 25 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/emotions-and-logic-how-consumer-decision-tools-differ/https://hello.quiklydemo.com/blog/emotions-and-logic-how-consumer-decision-tools-differ/Ask any consumer psychologist, and they’ll tell you consumer decisions are rationalized using two human responses: emotion and logic.Tue, 23 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/retail-loyalty-programs-tactics-worth-implementing/https://hello.quiklydemo.com/blog/retail-loyalty-programs-tactics-worth-implementing/Loyalty programs cracked the code on success when brands realized member retention was, in part, based on creativity.Mon, 22 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/b2c-marketing-guide-to-web-cookies/https://hello.quiklydemo.com/blog/b2c-marketing-guide-to-web-cookies/The advancement of modern technology has certainly changed how brands connect with their audiences, but it’s left many wondering if those changes were truly for the better.Fri, 19 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-to-avoid-with-your-mobile-app-marketing/https://hello.quiklydemo.com/blog/what-to-avoid-with-your-mobile-app-marketing/Mobile app marketing is no walk in the park. It takes a strong understanding of user interfaces, visual design, analytics and more. So it’s no surprise that a task this demanding could come with a few bumps in the road.Thu, 18 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-consumers-are-looking-for-in-an-incentive/https://hello.quiklydemo.com/blog/what-consumers-are-looking-for-in-an-incentive/An incentive is only as powerful as its relevance to the consumer. This means that when you’re offering an incentive to a consumer to encourage them to complete an action, you have to be sure that the incentive is appealing to them.Wed, 17 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-stages-of-the-consumer-journey/https://hello.quiklydemo.com/blog/5-stages-of-the-consumer-journey/Here’s an interesting fact about most consumers: They don’t just decide to purchase a product or support a brand — there’s a specific journey they must embark on before these decisions are made.Tue, 16 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/your-in-depth-guide-to-consumer-decision-making/https://hello.quiklydemo.com/blog/your-in-depth-guide-to-consumer-decision-making/As a B2C marketer, there are some areas of your career that you want to grasp with ease. The consumer decision-making process is probably high on that list.Tue, 16 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/most-conversions-happen-during-this-stage-in-the-consumer-journey/https://hello.quiklydemo.com/blog/most-conversions-happen-during-this-stage-in-the-consumer-journey/Conversions are undoubtedly one of the most prioritized processes for marketers, also making them one of the most sought after. As a result, if you're like most, you want to know everything there is to know about conversions: Why do consumers choose one brand over another? What influences consumer buying decisions? And if there’s one thing you really want to figure out, it’s understanding when the most conversions are made during the consumer journey.Fri, 12 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-components-every-text-message-needs/https://hello.quiklydemo.com/blog/3-components-every-text-message-needs/If you’ve been keeping up with our text message marketing blogs, you may recall a recent post we wrote on the five elements of a strong text message marketing campaign. Originally, we tackled the topic from a psychological perspective, incorporating elements around the brain science of simplicity, urgency, timeliness and more.Thu, 11 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-fomo-b2c-strategies/https://hello.quiklydemo.com/blog/5-fomo-b2c-strategies/When brands create a sense of scarcity , their products and services seem more desirable, driving up demand and ultimately boosting sales. But how can you influence a fear of missing out in ethical ways that also benefit your customers? You’ll need clear-cut tactics that meet your customers where they are and feature honest, psychology-heavy content.Wed, 10 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-top-marketing-psychology-tiktok-accounts/https://hello.quiklydemo.com/blog/4-top-marketing-psychology-tiktok-accounts/If you’re anything like us, once you first started learning about marketing psychology and how it can benefit your brand, you wanted to get your hands on every resource possible. As luck would have it, social media has quickly become a one-stop shop for all sorts of marketing knowledge, including the brain science behind the best brand practices.Tue, 09 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/rise-of-tik-tok/https://hello.quiklydemo.com/blog/rise-of-tik-tok/Social media platforms are under immense pressure to keep users engaged. In the last few years, we've seen platforms like Facebook, Instagram and Snapchat all make major changes to their algorithms to ensure users see timely and relevant content. We've also seen users react in various ways to those updates, including showing aggravation with the constant changes and lack of control.Mon, 08 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-benefits-of-competition/https://hello.quiklydemo.com/blog/4-benefits-of-competition/Late last year, we found ourselves wanting to learn more about the psychology of competition and how it gained its roots in consumer marketing. Our curiosity led us to Joseph Michelli, a Ph.D. Licensed Psychologist and New York Times #1 bestselling author, who gave us the origin story on consumer competition. He also shed light on a few benefits.Fri, 05 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-gamify-a-mobile-app/https://hello.quiklydemo.com/blog/how-to-gamify-a-mobile-app/Once you’ve learned the basics of consumer gamification , it can be helpful to start to expand that knowledge.Thu, 04 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/e-commerce-and-online-delivery-from-the-start-til-now/https://hello.quiklydemo.com/blog/e-commerce-and-online-delivery-from-the-start-til-now/If there was ever a time to discuss the state of retail , it’s now. Supply chain disruptions, inflation, consumer empowerment… there are major changes taking place. And when discussing retail, there’s no forgetting e-commerce.Wed, 03 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-esg-marketing/https://hello.quiklydemo.com/blog/what-is-esg-marketing/One deep dive into today’s news, and it isn’t long before word of environmental changes, social reform and frameworks take center stage. The current concept capturing global attention? Environmental, social and corporate governance (ESG) — and it's taking over B2C marketing.Tue, 02 Aug 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/a-guide-to-effectively-persuade-customers/https://hello.quiklydemo.com/blog/a-guide-to-effectively-persuade-customers/At its core, marketing is all about effectively communicating messages that guide customers to make the best decisions . In many ways it is a form of persuasion.Fri, 29 Jul 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/current-state-retail-fast-action-key-success/https://hello.quiklydemo.com/blog/current-state-retail-fast-action-key-success/Things are changing in the retail space — and fast. In order to meet growing demands, you’ll have to move just as quickly as a retail marketer.Thu, 28 Jul 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/your-extensive-guide-to-consumer-anticipation/https://hello.quiklydemo.com/blog/your-extensive-guide-to-consumer-anticipation/Building consumer anticipation is a skill many brands hope to perfect. This blog, filled with elements of psychology and elevated marketing practices, is designed to help you on that journey.Wed, 27 Jul 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-future-of-the-drive-thru/https://hello.quiklydemo.com/blog/the-future-of-the-drive-thru/It’s not hard to find information on the trends impacting consumers right now , but what about those facing quick-service restaurants (QSRs)?Mon, 25 Jul 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/social-media-marketing-is-your-brand-making-this-common-mistake/https://hello.quiklydemo.com/blog/social-media-marketing-is-your-brand-making-this-common-mistake/Social media marketing (SMM) regularly takes on different forms, as brands figure out the best ways to communicate with customers. It can be a lot to keep up with and also comes with many learning opportunities.Wed, 20 Jul 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/top-5-influences-on-consumer-behavior/https://hello.quiklydemo.com/blog/top-5-influences-on-consumer-behavior/Chances are if you’re looking to understand consumers, there’s a behavior — or set of behaviors — you want to get a good grasp on.Tue, 19 Jul 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/why-customers-hate-making-returns/https://hello.quiklydemo.com/blog/why-customers-hate-making-returns/There are a few things every good marketer must know about customers: They feel pain when spending money, they enjoy simple customer experiences and most customers dislike making returns.Mon, 18 Jul 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-social-identity-impacts-consumer-behavior/https://hello.quiklydemo.com/blog/how-social-identity-impacts-consumer-behavior/How well do you truly know your customers? Most brands would argue that they know their target market to a tee, but the true test comes down to two words: social identity.Fri, 15 Jul 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/trends-impacting-consumers-right-now/https://hello.quiklydemo.com/blog/trends-impacting-consumers-right-now/When you’re trying to get a consumer’s attention, it might be a good idea to look at what’s already catching their eye.Fri, 15 Jul 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/b2c-basics-marketing-promotional-strategies/https://hello.quiklydemo.com/blog/b2c-basics-marketing-promotional-strategies/There’s no successful consumer promotion without a well-thought-out m arketing strategy, but what’s the difference between the two? And how does each benefit your customers?Mon, 11 Jul 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/marketing-psychology-how-sound-affects-consumer-behaviors/https://hello.quiklydemo.com/blog/marketing-psychology-how-sound-affects-consumer-behaviors/The consumer journey is often a “noisy” experience. Customers are met with numerous brands, marketing messages and purchase decisions that they have to sort through. Sometimes, those choices require a non-traditional solution: sound.Fri, 08 Jul 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-makes-a-product-popular-the-secret-to-viral-marketing/https://hello.quiklydemo.com/blog/what-makes-a-product-popular-the-secret-to-viral-marketing/It’s an age-old question that plagues the minds of marketers everywhere: How can you get people to talk about — and fall in love with — your brand? There’s a science to getting people to spread the word about your brand, especially to the point of viral marketing.Thu, 07 Jul 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-relationship-between-loyalty-programs-and-gamification/https://hello.quiklydemo.com/blog/the-relationship-between-loyalty-programs-and-gamification/Humans have an innate desire to compete. It gives them a sense of belonging and something to work toward. It also can evoke a sense of loyalty.Wed, 06 Jul 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-most-important-steps-in-mobile-app-marketing/https://hello.quiklydemo.com/blog/the-most-important-steps-in-mobile-app-marketing/As a marketer, you know that time is of the essence. Capturing the attention of customers, leveraging the right strategies and delivering the best mobile app for your brand all comes down to prioritizing the most important steps for your mobile app marketing.Tue, 05 Jul 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/expert-tips-on-customer-retention/https://hello.quiklydemo.com/blog/expert-tips-on-customer-retention/There’s no shortage of information out there on how to acquire new customers — and why should there be? It takes a lot of knowledge and skill to find the perfect customer and convince them that you’re the best brand to fulfill their needs.Fri, 01 Jul 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/your-comprehensive-guide-to-social-proof/https://hello.quiklydemo.com/blog/your-comprehensive-guide-to-social-proof/Have you ever found yourself interacting with a product or brand based on the actions of others? This might look like buying a product after seeing great reviews or opting for a different item if the reception from other customers isn’t good.Thu, 30 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-use-data-analytics-for-stronger-consumer-promotion-qsr/https://hello.quiklydemo.com/blog/how-to-use-data-analytics-for-stronger-consumer-promotion-qsr/Creating a successful consumer promotion for your quick-service restaurant (QSR) requires a lot of effort. Thankfully, data analytics can simplify that process.Wed, 29 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-core-ingredients-of-consumer-anticipation/https://hello.quiklydemo.com/blog/the-core-ingredients-of-consumer-anticipation/To truly understand consumer psychology , there are certain concepts you must explore fully. Anticipation is one of them.Wed, 29 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-psychology-behind-modern-day-materialism/https://hello.quiklydemo.com/blog/the-psychology-behind-modern-day-materialism/While many people believe money can’t buy happiness, there’s no debate that an abundance of money can provide humans with access to luxurious experiences. We know that humans love glamour , but what is it that motivates consumers to spend money on high-end products?Mon, 27 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-great-brand-humanization-campaigns/https://hello.quiklydemo.com/blog/3-great-brand-humanization-campaigns/If you’ve gained some background knowledge on brand humanization, the process of attaching human personality and emotions to a brand in hopes of making consumer buying decisions easier , you know just how tricky it can be.Fri, 24 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-top-retail-brands-are-engaging-with-customers-right-now/https://hello.quiklydemo.com/blog/how-top-retail-brands-are-engaging-with-customers-right-now/While there may have been a time when consumers only expected brands to ensure seamless experiences and quality products, consumer expectations are steadily moving beyond products and services.Fri, 24 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-email-marketing-trends-in-qsr/https://hello.quiklydemo.com/blog/4-email-marketing-trends-in-qsr/Keeping up with trends makes a huge impact on any B2C marketing channel — especially email, a preferred method of communication for consumers.Wed, 22 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-overcome-marketers-block/https://hello.quiklydemo.com/blog/how-to-overcome-marketers-block/Cultivating a great customer experience for your target audience is a major responsibility, and it isn’t always easy.Wed, 22 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-expert-tips-on-boosting-brand-awareness/https://hello.quiklydemo.com/blog/4-expert-tips-on-boosting-brand-awareness/There are some brands, thanks to their long-standing history or valuable products, that practically live in the minds of consumers. It doesn’t take much for the public to recognize a logo, jingle or any other identifiable element associated with the brand. How does this happen? Brand awareness.Mon, 20 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-consumer-incentives-can-benefit-your-brand/https://hello.quiklydemo.com/blog/how-consumer-incentives-can-benefit-your-brand/When you want to empower your customers to make the best decisions for themselves, consumer incentives can help.Wed, 15 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-current-trends-impacting-social-media-marketing/https://hello.quiklydemo.com/blog/3-current-trends-impacting-social-media-marketing/At any given point in time, one thing’s for sure: We can expect that social media marketing will take a turn.Tue, 14 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/loyalty-programs-6-modern-tactics/https://hello.quiklydemo.com/blog/loyalty-programs-6-modern-tactics/If you’ve followed the trajectory of loyalty programs since their start, you may have noticed the many iterations they’ve taken on.Mon, 13 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-psychology-of-color-and-what-brands-should-know/https://hello.quiklydemo.com/blog/the-psychology-of-color-and-what-brands-should-know/Have you ever picked up a product or chosen a brand because you connected with its color? You may have even if you don't realize it.Thu, 09 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-qsrs-leading-digital-innovations/https://hello.quiklydemo.com/blog/4-qsrs-leading-digital-innovations/One look at the news today and you’ll notice a major uptake in an ongoing shift: Quick-service restaurants (QSRs) are prioritizing digital campaigns.Wed, 08 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/social-proof-insights-from-marketing-psychology-experts4/https://hello.quiklydemo.com/blog/social-proof-insights-from-marketing-psychology-experts4/Marketing psychology is a vast topic filled with lots of information and sub fields. At times, breaking down those concepts into small pieces can make them easier to understand.Tue, 07 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-benefits-of-adding-gamification-to-your-email-marketing/https://hello.quiklydemo.com/blog/the-benefits-of-adding-gamification-to-your-email-marketing/Elements of gaming don’t have to be reserved for specific campaigns — your email marketing can join in the fun too.Mon, 06 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/marketing-psychology-tactics/https://hello.quiklydemo.com/blog/marketing-psychology-tactics/As a self-proclaimed lover of consumer psychology , I’ve grown increasingly fascinated by the topic over the last few months. That fascination has led me down a rabbit hole of curiosity, where I’m met with questions regarding consumer behavior, innovative marketing practices and branding.Fri, 03 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-makes-a-good-cta/https://hello.quiklydemo.com/blog/what-makes-a-good-cta/Every seasoned B2C marketer has created a call-to-action (CTA) at one point or another. It’s an essential part of any marketing campaign and for a good reason: A CTA encourages an audience to take a specific action, usually in the form of a purchase or sign-up.Fri, 03 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-ideas-for-leveraging-scarcity-in-your-b2c-marketing/https://hello.quiklydemo.com/blog/3-ideas-for-leveraging-scarcity-in-your-b2c-marketing/Scarcity works exceptionally well in B2C marketing.Wed, 01 Jun 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/are-you-making-this-sms-marketing-mistake/https://hello.quiklydemo.com/blog/are-you-making-this-sms-marketing-mistake/Navigating strong customer relationships through mobile devices comes with a learning curve, and mistakes are bound to happen. One of the biggest? Treating SMS marketing like all other marketing channels.Fri, 27 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-value-of-consumer-discounts/https://hello.quiklydemo.com/blog/the-value-of-consumer-discounts/If you were to ask a consumer psychologist what the brain science behind consumer discounts is, they might mention elements of scarcity, pleasure and urgency. The bottom line? The value is largely based on money saved and time sensitivity.Fri, 27 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/using-urgency-psychology-to-increase-email-conversions-a-step-by-step-guide/https://hello.quiklydemo.com/blog/using-urgency-psychology-to-increase-email-conversions-a-step-by-step-guide/When it comes to tried and true marketing channels, there’s no better example than email marketing . So it goes without saying that while many email marketing strategies have resulted in great brand success, they also aren’t anything consumers aren’t used to.Thu, 26 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/qsr-loyalty-program-strategies-to-learn-from/https://hello.quiklydemo.com/blog/qsr-loyalty-program-strategies-to-learn-from/The fast-food industry saw a rise in loyalty programs in the last few years as brands worked to find innovative ways to satisfy their customers when dine-in services came to a screeching halt. For a few select QSRs, the hard work has paid off significantly.Tue, 24 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/unique-mobile-app-marketing-strategies-happening-today/https://hello.quiklydemo.com/blog/unique-mobile-app-marketing-strategies-happening-today/Standing out in a crowded market often means making creative choices that are outside traditional practices. Mobile app marketing is becoming an avenue for B2C brands to offer customers unique experiences and push the boundaries of standard marketing.Tue, 24 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/anticipation-doesnt-have-to-stop-at-product-launches-and-grand-openings/https://hello.quiklydemo.com/blog/anticipation-doesnt-have-to-stop-at-product-launches-and-grand-openings/The joy of tracking a package, accumulating points for a loyalty program prize or saving major dollars thanks to an upcoming sale — we’ve all experienced anticipation while shopping.Fri, 20 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-basics-of-consumer-gamification/https://hello.quiklydemo.com/blog/the-basics-of-consumer-gamification/We’ll let you in on a little secret: Shopping isn't all about buying products or getting service from brands. Consumers want to have fun too.Thu, 19 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-are-the-benefits-of-a-consumer-promotion/https://hello.quiklydemo.com/blog/what-are-the-benefits-of-a-consumer-promotion/Many of your brand strategies revolve around two main objectives: retaining current customers and welcoming new ones. To do this, you must regularly maintain high customer expectations and remain top of mind.Wed, 18 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-can-brands-personalize-incentives/https://hello.quiklydemo.com/blog/how-can-brands-personalize-incentives/Customer incentives are staples in the B2C space for a reason: They promote motivation and anticipation, make customers feel good about themselves and their purchases and help drive sales. But this is only possible if the incentives being offered are valuable to the customer.Tue, 17 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-make-your-mobile-app-more-engaging-with-urgency-marketing/https://hello.quiklydemo.com/blog/how-to-make-your-mobile-app-more-engaging-with-urgency-marketing/Being able to nurture active, engaged mobile app users is an important goal for many brands. Yet, mobile app engagement rates aren’t as high as one might expect. Low user retention and conversion rates, consumer inundation with app messages and an unsatisfactory number of app downloads are common concerns in mobile app marketing, and solving them often depends on your ability to engage mobile app users.Thu, 12 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/9-customer-incentive-ideas-retail/https://hello.quiklydemo.com/blog/9-customer-incentive-ideas-retail/Rewarding customers for their continued support is a fundamental part of many thriving businesses — and retail brands know just how important customer incentives are.Wed, 11 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/social-proof-ideas-that-go-beyond-the-traditional-testimonial/https://hello.quiklydemo.com/blog/social-proof-ideas-that-go-beyond-the-traditional-testimonial/As a marketer, you know just how much power the thoughts and opinions of others have on consumer behavior. It’s the reason why brands create space for customer reviews, expert endorsements and awards.Wed, 11 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/advice-from-4-b2c-marketing-experts/https://hello.quiklydemo.com/blog/advice-from-4-b2c-marketing-experts/B2C marketing is a vast area of tactics, strategies and practices designed to serve the needs of consumers through various channels. And learning them doesn’t come easily — it takes skill to successfully maneuver through the marketplace and into the hearts of consumers.Mon, 09 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/9-ways-to-use-black-friday-psychology-all-year/https://hello.quiklydemo.com/blog/9-ways-to-use-black-friday-psychology-all-year/Typically reserved for the 24 hours after Thanksgiving, Black Friday is seen as the one-day only annual sale where valuable items get huge price reductions and consumers get the opportunity to purchase those items if they move quickly. Media outlets spend countless news cycles discussing the holiday, and retailers strongly promote their upcoming sales. In other words, it’s a big deal.Fri, 06 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/30-customer-incentive-ideas-for-your-qsr/https://hello.quiklydemo.com/blog/30-customer-incentive-ideas-for-your-qsr/If there’s one thing fast-food restaurants are known for outside of their speedy service, it’s brand incentives.Thu, 05 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-tips-to-keep-email-subscribers-engaged/https://hello.quiklydemo.com/blog/5-tips-to-keep-email-subscribers-engaged/Gaining email subscribers is only half the battle — now you have to keep them.Wed, 04 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-ideas-for-using-scarcity-in-your-email-marketing/https://hello.quiklydemo.com/blog/5-ideas-for-using-scarcity-in-your-email-marketing/Scarcity marketing is not uncommon, mostly because of its ability to immediately motivate consumers. But for it to work in a way that serves your customers, you need to focus on using it in ways that are relevant to each individual it's reaching.Tue, 03 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-create-urgency-within-your-sms-program/https://hello.quiklydemo.com/blog/how-to-create-urgency-within-your-sms-program/Three minutes . That’s how quickly the average cell phone user checks a text message after receiving it — and it’s the same sense of urgency you want your SMS subscribers to have.Tue, 03 May 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-ideas-for-using-urgency-marketing-to-achieve-your-loyalty-goals/https://hello.quiklydemo.com/blog/4-ideas-for-using-urgency-marketing-to-achieve-your-loyalty-goals/No matter what type of loyalty goal you're focused on, it’s safe to say that you want to meet your mark as soon as possible. In fact, the sooner the better. But you also realize loyalty isn’t something you can rush through. Building lasting relationships with customers takes time; your customers want to feel confident in their decisions , and once they do, you can trust they’ll stick with you for the long haul.Fri, 29 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-create-anticipation-for-product-launches/https://hello.quiklydemo.com/blog/how-to-create-anticipation-for-product-launches/Gearing up for a new product launch requires a lot from brands. There's the product development, the strategy sessions and the careful planning that must go into figuring out how you'll get consumers to pay attention to your new product.Thu, 28 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-consumers-really-feel-about-perfection/https://hello.quiklydemo.com/blog/how-consumers-really-feel-about-perfection/Customer reviews. They’re the online equivalent of a test score in grade school and every brand is in the market for a top-rating.Wed, 27 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-artificial-intelligence-impacts-b2c-marketing/https://hello.quiklydemo.com/blog/how-artificial-intelligence-impacts-b2c-marketing/As a newbie in marketing technology, many concepts are still, well, new to me. I may have heard of them in passing or experienced them firsthand as a consumer, but it isn’t until I sit down with an expert that I truly know how something works.Tue, 26 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-psychology-of-persuasion-how-to-help-customers-make-the-best-decisions/https://hello.quiklydemo.com/blog/the-psychology-of-persuasion-how-to-help-customers-make-the-best-decisions/As a marketer, you have a list of strategies that guide you in elevating your brand — and that includes helping your customers make the best decisions.Mon, 25 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-qsrs-are-taking-over-tiktok/https://hello.quiklydemo.com/blog/how-qsrs-are-taking-over-tiktok/When Morgann Book had a break in her shift at her family’s Dairy Queen, boredom sparked an idea: create a TikTok making a DQ favorite. She’d made ice cream treats countless times before and thought this would be no different. Except, it was — her videos amassed millions of views and launched her into TikTok stardom in one day.Fri, 22 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/consumers-like-to-make-safe-choices-heres-why/https://hello.quiklydemo.com/blog/consumers-like-to-make-safe-choices-heres-why/A comfort zone. A happy place. A safe haven. It doesn’t matter what you call it, the human need for a familiar sense of security is clear.Thu, 21 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-insights-on-the-psychology-of-urgency-marketing/https://hello.quiklydemo.com/blog/5-insights-on-the-psychology-of-urgency-marketing/As the Brand Journalist at Quikly, I feel it’s my duty to take you along with me as I learn the ins and outs of marketing psychology . In a way, we’ve learned a lot together and I’m proud to say I’ve made a major accomplishment in my career recently: I held my very first Quikly webinar on "The Psychology of Urgency Marketing: How to Motivate Consumers to Take Action."Wed, 20 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-science-behind-sneaker-drops/https://hello.quiklydemo.com/blog/the-science-behind-sneaker-drops/Neither rain, sleet nor blazing heat could keep the most dedicated sneakerheads from getting their hands on the newest shoes. It’s a modern love story between one successful industry and their customers, and it’s all thanks to marketing psychology .Wed, 20 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/6-ideas-for-using-scarcity-in-your-mobile-app-marketing/https://hello.quiklydemo.com/blog/6-ideas-for-using-scarcity-in-your-mobile-app-marketing/Humans are known for wanting what they can’t have. When something is low in supply, its scarcity leads people to believe that it must be an item worth having, and the perceived value of it increases. Brands use this thinking to promote urgency around their products, but scarcity can also be used to drive more mobile app downloads and engagement.Mon, 18 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/7-social-proof-tactics-for-b2c-brands/https://hello.quiklydemo.com/blog/7-social-proof-tactics-for-b2c-brands/Here’s the thing about consumer psychology : Once you learn it exists, you start noticing just how far it can go.Fri, 15 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-prevent-cart-abandonment-according-to-behavioral-science/https://hello.quiklydemo.com/blog/how-to-prevent-cart-abandonment-according-to-behavioral-science/As a retail brand, all of your marketing tactics, design strategies and business operations are designed to encourage happy, converted customers. That means overcoming a slew of challenges, cart abandonment being one of them.Thu, 14 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-predict-when-consumers-will-buy-a-product/https://hello.quiklydemo.com/blog/how-to-predict-when-consumers-will-buy-a-product/When it comes to your consumers, there’s no end to the things you want to know. What do consumers find valuable ? How do consumers make decisions ? What causes consumers to love a brand ? But the underlying question remains: What makes consumers buy a product?Wed, 13 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/fashion-psychology-the-brain-science-behind-retail/https://hello.quiklydemo.com/blog/fashion-psychology-the-brain-science-behind-retail/A well-tailored suit. The perfect designer bag.Tue, 12 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/a-financial-experts-tips-on-creating-a-smart-discount-strategy/https://hello.quiklydemo.com/blog/a-financial-experts-tips-on-creating-a-smart-discount-strategy/Spending money might be a part of life, but that doesn’t mean your consumers enjoy doing it.Mon, 11 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-behavioral-science-behind-shopping-behaviors/https://hello.quiklydemo.com/blog/the-behavioral-science-behind-shopping-behaviors/Consumer usage habits are the behavior patterns consumers exhibit while interacting with a product. They give ample insight into the value a brand holds for its audience and provide you with data you can use to ensure your product design, marketing and more are working effectively.Sat, 09 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-psychology-behind-limited-time-menu-items/https://hello.quiklydemo.com/blog/the-psychology-behind-limited-time-menu-items/Whether it’s a special time of year or a random campaign promotion, you know that limited-time menu items are an especially valuable marketing strategy for many quick-service restaurants. But what if we told you that their success can be tied back to consumer psychology?Fri, 08 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-benefits-of-fomo-for-consumers/https://hello.quiklydemo.com/blog/the-benefits-of-fomo-for-consumers/Alleviating consumer pain points is a top priority for your B2C brand. You want your consumers to feel good as quickly as possible, and you’re dedicated to doing whatever it takes to make that happen. But when’s the last time you used negative emotions to create a pleasurable shopping experience?Thu, 07 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-ways-to-leverage-your-competition-in-your-marketing/https://hello.quiklydemo.com/blog/4-ways-to-leverage-your-competition-in-your-marketing/Like it or not, the competition out in the marketplace is fierce.Tue, 05 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-constant-brand-exposure-impacts-consumer-behavior/https://hello.quiklydemo.com/blog/how-constant-brand-exposure-impacts-consumer-behavior/Have you ever noticed how your feelings toward something change once you’ve established some sort of connection with it? It could be the new restaurant you tried or that new car everyone’s talking about — the item doesn’t matter, the psychology stays the same.Mon, 04 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-enhance-value-for-your-customers/https://hello.quiklydemo.com/blog/how-to-enhance-value-for-your-customers/Brands often want customers to find value in their products or services, but just how often do customers perceive those things as beneficial?Fri, 01 Apr 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-popular-brands-that-use-social-proof-in-their-marketing/https://hello.quiklydemo.com/blog/5-popular-brands-that-use-social-proof-in-their-marketing/If you were to ask most business owners what they hoped would happen with their brand when they first started out, you’d probably hear a few things: that it would turn into a household name and that customers would like the product enough to tell their friends.Thu, 31 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/mobile-app-marketing-what-to-know-about-user-acquisition-strategies/https://hello.quiklydemo.com/blog/mobile-app-marketing-what-to-know-about-user-acquisition-strategies/There’s a lot that comes with user-facing mobile apps — hours of strategic work, discussions about how to build loyalty and engagement — but it all revolves around one major component: the users themselves.Wed, 30 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/email-marketing-a-recipe-for-loyalty-success/https://hello.quiklydemo.com/blog/email-marketing-a-recipe-for-loyalty-success/What would you say the general consensus on email marketing is today?Tue, 29 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/psycholinguistics-how-brand-messaging-impacts-consumer-behavior/https://hello.quiklydemo.com/blog/psycholinguistics-how-brand-messaging-impacts-consumer-behavior/I’ve always been someone who believes words have power.Mon, 28 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-psychology-of-fast-food-nostalgia/https://hello.quiklydemo.com/blog/the-psychology-of-fast-food-nostalgia/How do you feel about fast food?Fri, 25 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-mobile-app-marketing-looks-like-today-and-tomorrow/https://hello.quiklydemo.com/blog/what-mobile-app-marketing-looks-like-today-and-tomorrow/Mobile apps are everywhere.Fri, 25 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/social-proof-what-word-of-mouth-can-mean-for-your-b2c-brand/https://hello.quiklydemo.com/blog/social-proof-what-word-of-mouth-can-mean-for-your-b2c-brand/Learning about social proof is one thing, but what about the benefits?Wed, 23 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-basics-of-video-marketing-and-how-to-incorporate-it-into-your-brand-strategies/https://hello.quiklydemo.com/blog/the-basics-of-video-marketing-and-how-to-incorporate-it-into-your-brand-strategies/Driving engagement is a priority for most B2C brands, and yours is no different. You’ve established a strong loyalty program , focused on your text message and mobile app marketing , and lent your talents to social media marketing — but what about video marketing?Tue, 22 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-social-media-marketing-mistakes-and-how-to-fix-them/https://hello.quiklydemo.com/blog/3-social-media-marketing-mistakes-and-how-to-fix-them/By now, brands like yours have adapted to the digital age of marketing. You know what it takes to thrive online and how to prompt brand popularity, but you also know that obstacles are inevitable.Mon, 21 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/personalization-b2c-marketing-guide-getting-started/https://hello.quiklydemo.com/blog/personalization-b2c-marketing-guide-getting-started/I’ll let you in on a little marketing secret: If something comes up often in this field, it’s probably worth paying attention to.Fri, 18 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-uncertainty-can-do-for-your-consumer-promotions/https://hello.quiklydemo.com/blog/what-uncertainty-can-do-for-your-consumer-promotions/If you were presented with an uncertain set of circumstances, what would you do? Run towards them or run away?Thu, 17 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-insightful-quotes-on-the-psychology-behind-consumer-decision-making/https://hello.quiklydemo.com/blog/5-insightful-quotes-on-the-psychology-behind-consumer-decision-making/As marketers, we're constantly looking at how we can support our audience in decision-making — the decision to engage with our loyalty program , follow our brand on social media, purchase an item and everything in between.Wed, 16 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-pros-and-cons-of-online-shopping-from-the-perspective-of-a-consumer/https://hello.quiklydemo.com/blog/the-pros-and-cons-of-online-shopping-from-the-perspective-of-a-consumer/I remember the very first time I shopped for something online.Tue, 15 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-reasons-behind-low-social-media-conversion-rates-and-how-to-solve-it/https://hello.quiklydemo.com/blog/the-reasons-behind-low-social-media-conversion-rates-and-how-to-solve-it/By no means is social media a measly marketing channel, but it has been known to translate into low conversion rates . How could this be possible? Isn’t everyone on social media these days?Mon, 14 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/6-tips-to-improve-your-brands-mobile-app-experience/https://hello.quiklydemo.com/blog/6-tips-to-improve-your-brands-mobile-app-experience/You know the benefits of having a mobile app, the best practices for your mobile app and how to get more mobile app users . But do you know what it takes to offer your users a great mobile app experience?Fri, 11 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/psychology-consumer-regrets-loss-aversion/https://hello.quiklydemo.com/blog/psychology-consumer-regrets-loss-aversion/While it can be fairly easy to identify moments of regret in everyday life, they are also common in the consumer journey. So what should marketers understand about loss aversion? And can it motivate consumers to make a purchase they previously skipped out on?Thu, 10 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/gender-bias-in-the-workplace-and-the-psychology-behind-it/https://hello.quiklydemo.com/blog/gender-bias-in-the-workplace-and-the-psychology-behind-it/Here’s a cold hard fact: Humans are a biased bunch.Tue, 08 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/need-to-increase-offer-redemption-rates-try-personalization/https://hello.quiklydemo.com/blog/need-to-increase-offer-redemption-rates-try-personalization/We all know offers are designed to incentivize customers to move toward a brand goal, but what happens when your customers don’t want them?Mon, 07 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/why-do-gift-cards-work-so-well-as-customer-incentives-heres-what-psychology-says/https://hello.quiklydemo.com/blog/why-do-gift-cards-work-so-well-as-customer-incentives-heres-what-psychology-says/You don’t have to be in the giving spirit to know that gift cards are a top incentive.Fri, 04 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-benefits-of-social-media-marketing/https://hello.quiklydemo.com/blog/5-benefits-of-social-media-marketing/If there was ever a marketing channel worth mastering, social media marketing would be it. Marketers, brands and consumers all over have taken a front row seat to its rise and success.Thu, 03 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/consumer-psychology-why-urgency-causes-action/https://hello.quiklydemo.com/blog/consumer-psychology-why-urgency-causes-action/I’ll be the first to admit that my brain rarely associates moments of urgency with anything pleasant.Wed, 02 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-psychology-behind-the-target-effect/https://hello.quiklydemo.com/blog/the-psychology-behind-the-target-effect/When’s the last time you went shopping for enjoyment? Not tied down by a list or a budget? Depending on your preferences and financial responsibilities, the idea of buying something you hadn’t planned for might seem illogical. Yet, one retailer has mastered the psychological tactics necessary to promote consumer buying decisions that drive high conversion rates.Tue, 01 Mar 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-procrastination-can-teach-us-about-consumer-urgency/https://hello.quiklydemo.com/blog/what-procrastination-can-teach-us-about-consumer-urgency/If you’ve spent any amount of time on this blog or our other web pages, you may have noticed our fascination with urgency marketing . We’ve talked all about how this one concept, derived from various psychological principles, can be used in marketing promotions to drive immediate consumer response over a short period of time.Mon, 28 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-types-of-loyalty-program-incentives-for-your-qsr/https://hello.quiklydemo.com/blog/3-types-of-loyalty-program-incentives-for-your-qsr/When it comes to giving customers what they want, restaurants have the recipe for success.Fri, 25 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-future-of-marketing-technology/https://hello.quiklydemo.com/blog/the-future-of-marketing-technology/We often idealize the concept of planning for the future — and for good reason. The structure that comes from well-articulated goals and a defined point of direction can make a world of difference around how your customers interact with you.Thu, 24 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-critical-best-practices-for-mobile-app-marketing/https://hello.quiklydemo.com/blog/3-critical-best-practices-for-mobile-app-marketing/While mobile apps may be well received by the general public, simply having one isn’t enough to consider it a success — your mobile app marketing must put a few best practices into action:Wed, 23 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-data-analytics-can-impact-your-b2c-marketing-goals/https://hello.quiklydemo.com/blog/how-data-analytics-can-impact-your-b2c-marketing-goals/Aspiring to set clear, effective marketing goals that lead to high conversion rates is great, but there’s one thing you have to do first: look at the data.Tue, 22 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-history-of-loyalty-programs-and-whats-next/https://hello.quiklydemo.com/blog/the-history-of-loyalty-programs-and-whats-next/When you want to reward your customers for their patronage and encourage potential sales, loyalty programs are the way to go.Mon, 21 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-psychology-backed-tips-to-strengthen-your-consumer-incentives/https://hello.quiklydemo.com/blog/5-psychology-backed-tips-to-strengthen-your-consumer-incentives/Here are a few commonly known truths about incentives: many consumers enjoy them, they have to be relevant to a brand's target audience to work well, and they should provide value to the consumer. While it's not hard to find data and analytics to back up these facts, the psychology behind what practices work best for leveraging brand rewards isn’t as available to the average marketer.Fri, 18 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-elements-of-a-strong-sms-marketing-campaign/https://hello.quiklydemo.com/blog/5-elements-of-a-strong-sms-marketing-campaign/When text message marketing is at its best, it creates an opportunity for customers and brands to connect openly about their shared love for a product or service. With consumers constantly being on their phones, you have an almost immediate channel to share news of upcoming campaigns and events with engaged subscribers .Thu, 17 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-diversity-recruiting-is-supposed-to-look-like/https://hello.quiklydemo.com/blog/what-diversity-recruiting-is-supposed-to-look-like/To be a minority is to always be aware of the diversity of your surroundings.Wed, 16 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-to-do-when-your-brand-makes-a-mistake-according-to-social-psychology/https://hello.quiklydemo.com/blog/what-to-do-when-your-brand-makes-a-mistake-according-to-social-psychology/We’ve all had moments of great embarrassment. Tripping in front of a crowd, messing up an important presentation, spilling food everywhere. If you can think it, chances are someone’s done it — even high-profile celebrities and brands. And we love them for it; possibly, even more than we did before.Tue, 15 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-psychology-behind-brand-love/https://hello.quiklydemo.com/blog/the-psychology-behind-brand-love/When it comes to figuring out why a consumer chooses a brand, the decision-making science is plentiful. The psychology of brand love , however, is a vast and hardly charted territory.Mon, 14 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/why-do-consumers-choose-one-brand-over-another-heres-what-psychology-says/https://hello.quiklydemo.com/blog/why-do-consumers-choose-one-brand-over-another-heres-what-psychology-says/For most marketers, brand loyalty is a particularly interesting topic. We spend large amounts of time trying to figure out how to cultivate it in our target audience, what needs to be done in order to keep it and how to gain it back if it happens to slip.Fri, 11 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/do-consumers-trust-influencer-marketing/https://hello.quiklydemo.com/blog/do-consumers-trust-influencer-marketing/Trusting other humans sounds simple enough, but what about brand influencers?Thu, 10 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-must-have-elements-of-a-successful-consumer-motivation-strategy/https://hello.quiklydemo.com/blog/5-must-have-elements-of-a-successful-consumer-motivation-strategy/When you’re writing about consumer motivation day in and day out, you start to notice a few things. Namely, what components are taking center stage during the consumer buying journey to encourage conversions.Wed, 09 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/your-guide-to-brand-humanization-and-the-psychology-behind-it/https://hello.quiklydemo.com/blog/your-guide-to-brand-humanization-and-the-psychology-behind-it/If you’ve been following along with our consumer psychology blogs lately, you may have noticed one common theme: The human brain has a lot more to do with your consumer buying habits than you might think . It’s often those instinctual decisions (picking a product because you’ve used the brand before, running to purchase an item because time is running out, engaging with a brand that your friends love) that are heavily influenced by all sorts of psychological responses.Tue, 08 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/doing-a-lot-with-a-little-how-niche-marketing-can-help-you-solve-consumer-inundation/https://hello.quiklydemo.com/blog/doing-a-lot-with-a-little-how-niche-marketing-can-help-you-solve-consumer-inundation/Marketing has been around for ages. As a result, it’s evolved from the simple exchange of buying and selling it once was. Consumer expectations are higher, and the weight felt by marketers is heavier.Mon, 07 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/marketing-psychology-taught-me-more-about-my-shopping-habits/https://hello.quiklydemo.com/blog/marketing-psychology-taught-me-more-about-my-shopping-habits/I want to tell you the story of how I fell in love with marketing psychology .Fri, 04 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/helping-consumers-feel-confident-in-their-decision-to-purchase-from-you/https://hello.quiklydemo.com/blog/helping-consumers-feel-confident-in-their-decision-to-purchase-from-you/In life, you’re faced with many decisions. The opportunity to choose right or wrong, to say yes or no, to pick one career over another. For consumers, one of the most important decisions they’ll make in the marketplace is choosing what brands they’ll support.Thu, 03 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-current-status-of-text-message-marketing-consumer-expectations-potential-problems-future-trends/https://hello.quiklydemo.com/blog/the-current-status-of-text-message-marketing-consumer-expectations-potential-problems-future-trends/Whether you’re team iPhone or pro Android, this fact remains the same: You know just how powerful text message marketing is.Wed, 02 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-urgency-marketing-can-help-boost-your-social-media/https://hello.quiklydemo.com/blog/how-urgency-marketing-can-help-boost-your-social-media/You know all about social media marketing — its effectiveness , how to boost engagement , the impact marketing psychology can have on your goals within it — but what about its connection to urgency marketing ?Tue, 01 Feb 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-science-of-simplicity-and-why-your-marketing-needs-it/https://hello.quiklydemo.com/blog/the-science-of-simplicity-and-why-your-marketing-needs-it/Taking the easy way out might sound bad, but it’s what humans are hardwired to do.Mon, 31 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-is-ethical-consumerism/https://hello.quiklydemo.com/blog/what-is-ethical-consumerism/Consumers’ priorities are shifting and so are their expectations for brands. For years, most businesses knew what it took to market to consumers: Offer a quality product with a reasonable price point, have a strong system of loyal customers ready to vouch for your services, and remain credible in order to get repeat business. The recipe for success required effort, but once it was put into practice, brands could be sure that their customer relationships would benefit from the time spent.Fri, 28 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/earning-the-attention-of-distracted-consumers/https://hello.quiklydemo.com/blog/earning-the-attention-of-distracted-consumers/If you’ve ever found it hard to keep a consumer’s attention, we hope you’ll find bittersweet comfort in this confirmation: Consumers are definitely distracted.Thu, 27 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-not-to-do-as-a-b2c-marketer/https://hello.quiklydemo.com/blog/what-not-to-do-as-a-b2c-marketer/As a marketer, it’s nice to know you’re performing well and your customers are happy with your communications, but what actions should you be avoiding to make sure this is the case?Wed, 26 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/personalizing-the-customer-experience-examples-from-4-top-brands/https://hello.quiklydemo.com/blog/personalizing-the-customer-experience-examples-from-4-top-brands/I happened to be scrolling through social media two days ago when one tweet caught my eye. It was a post referring to Coca-Cola’s 2016 "Share A Coke" campaign that featured the soda bottles decorated with popular first names, designed to “create a more personal relationship with consumers and inspire shared moments of happiness.”Tue, 25 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/2-text-marketing-strategies-to-better-serve-your-subscribers/https://hello.quiklydemo.com/blog/2-text-marketing-strategies-to-better-serve-your-subscribers/Text message marketing is a front-runner in brand communications. One study listed it as a preferred method of communication for nearly half of consumers, and it's oftentimes easy to use . Not to mention, 96 percent of adults in the U.S. own some variation of a “cell phone,” with many of them checking that device 10 times a day.Mon, 24 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-ive-learned-about-marketing-psychology-in-4-months/https://hello.quiklydemo.com/blog/what-ive-learned-about-marketing-psychology-in-4-months/It’s been two months since my first “What I’ve learned about marketing psychology” check-in , and let me be the first to tell you: The learning hasn’t stopped.Fri, 21 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/trending-consumer-incentive-donation-driven-marketing/https://hello.quiklydemo.com/blog/trending-consumer-incentive-donation-driven-marketing/If the world is in our hands, shouldn’t we be able to decide how we want to care for it? Humans are a giving species. It’s even been said that we’re “ hard-wired for generosity .” It’s a part of our psychological makeup, and it’s a driving force for some of our consumer buying decisions.Thu, 20 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-email-marketing-trends-every-retail-marketer-should-focus-on-in-2022/https://hello.quiklydemo.com/blog/3-email-marketing-trends-every-retail-marketer-should-focus-on-in-2022/Competition in the marketplace is fierce, and some consumers are growing tired of the constant messages from brands, but there are a few email marketing trends making waves in retail communications.Wed, 19 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-pet-supplies-plus-leverages-urgency-marketing-to-supercharge-grand-openings/https://hello.quiklydemo.com/blog/how-pet-supplies-plus-leverages-urgency-marketing-to-supercharge-grand-openings/When it comes to growth, Pet Supplies Plus (PSP) is not slowing down. The independent pet retail franchise has seen a 23.5% growth rate over the past three years and has been No. 1 in the pet store category on Entrepreneur Magazine’s Franchise 500 List for seven years in a row.Tue, 18 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-brands-can-honor-rev-dr-martin-luther-king-jrs-legacy-on-mlk-day/https://hello.quiklydemo.com/blog/how-brands-can-honor-rev-dr-martin-luther-king-jrs-legacy-on-mlk-day/When it comes to honoring a legacy as vast as Rev. Dr. Martin Luther King Jr.'s, it is a far-reaching impact your brand should be after.Mon, 17 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/new-customer-acquisition-how-to-convert-existing-email-subscribers/https://hello.quiklydemo.com/blog/new-customer-acquisition-how-to-convert-existing-email-subscribers/Two things are for certain: gaining the attention of consumers and convincing them to join your email list can have their difficulties. You’ve done both. Now, you’ve got your sights set on getting those email subscribers to become customers .Fri, 14 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/why-you-should-be-cross-enrolling-email-subscribers-to-build-your-sms-list/https://hello.quiklydemo.com/blog/why-you-should-be-cross-enrolling-email-subscribers-to-build-your-sms-list/In previous years, email marketing was the head honcho in town, helping businesses deliver top-notch marketing messages to email subscribers in real time.Thu, 13 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/social-media-marketing-in-2022-the-future-of-influencer-and-video-marketing/https://hello.quiklydemo.com/blog/social-media-marketing-in-2022-the-future-of-influencer-and-video-marketing/2022 is here and so are questions surrounding the status of social media marketing.Wed, 12 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-use-marketing-psychology-to-better-serve-consumers/https://hello.quiklydemo.com/blog/how-to-use-marketing-psychology-to-better-serve-consumers/When a lot of people first hear about marketing psychology , a marketing strategy that focuses on the human behavior behind purchase decisions, it can be a bit of a shock to know that the way we shop isn’t just based on what products we believe are necessities, but why we think a product or service will better our quality of life. We learn that our brain, and all of its inner workings, help to influence our buying decisions and that, in some cases, our natural responses can be the main reason we made one choice over another.Tue, 11 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-engage-inactive-loyalty-program-members/https://hello.quiklydemo.com/blog/how-to-engage-inactive-loyalty-program-members/There’s no doubt about it — inactive loyalty program members are an unfortunate reality for most brands. As a marketer, it’s your responsibility to win them back and we’re here to help.Mon, 10 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/mobile-app-strategies-for-your-fast-food-restaurant/https://hello.quiklydemo.com/blog/mobile-app-strategies-for-your-fast-food-restaurant/When the selling point for most quick-service restaurants (QSRs) is their fast and convenient food on-the-go, it’s no wonder brands are focusing their efforts on mobile app marketing.Fri, 07 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-retail-brands-using-urgency-tactics/https://hello.quiklydemo.com/blog/3-retail-brands-using-urgency-tactics/Oftentimes, making strides in the field of marketing means implementing proven practices to positively influence the way you interact with your target market. Urgency marketing offers one option. The tactic is based on psychological principles that work to drive significant consumer response over a short period of time. And it comes with serious benefits .Thu, 06 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-keys-to-implementing-personalization-with-your-email-marketing/https://hello.quiklydemo.com/blog/the-keys-to-implementing-personalization-with-your-email-marketing/Personalization is a part of the human experience — from your name to your interests, individualized circumstances help shape what you give your attention to.Wed, 05 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-tips-for-reactivating-dormant-text-subscribers/https://hello.quiklydemo.com/blog/4-tips-for-reactivating-dormant-text-subscribers/You’re not sure when it happened, but somewhere along the lines it went south — some of your text message subscribers have gone silent and it’s up to you to get them interested again.Tue, 04 Jan 2022 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-benefits-of-marketing-psychology-according-to-a-behavioral-science-expert/https://hello.quiklydemo.com/blog/the-benefits-of-marketing-psychology-according-to-a-behavioral-science-expert/As proclaimed advocates for all things marketing psychology , we could talk about its benefits for days.Thu, 30 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/urgency-marketing-helped-dsw-acquire-17000-new-instagram-followers-in-5-days/https://hello.quiklydemo.com/blog/urgency-marketing-helped-dsw-acquire-17000-new-instagram-followers-in-5-days/DSW takes their marketing initiatives seriously, and it shows — they’ve been on top of their game for years, winning omnichannel awards thanks to their strategic investments in people, process and technology.Tue, 28 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-psychology-behind-loyalty-points/https://hello.quiklydemo.com/blog/the-psychology-behind-loyalty-points/There’s something to be said about goal-setting — working toward something that you can be proud of. For some, having a goal provides motivation and positive feelings of anticipation around a potential accomplishment. It keeps them engaged in the activity and excited about what’s to come.Thu, 23 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/does-your-email-marketing-offer-value/https://hello.quiklydemo.com/blog/does-your-email-marketing-offer-value/Here are two things marketers know for certain: Emails can help accomplish brand goals, and consumers value discounts. Knowing these, many brands have combined both strategies.Wed, 22 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-benefits-of-cultivating-consumer-anticipation/https://hello.quiklydemo.com/blog/the-benefits-of-cultivating-consumer-anticipation/We’re no strangers to anticipation . We’ve talked about its origin story , the basics of this psychology principle , and we’ve taken you along for the ride. Next, let's talk about its benefits.Tue, 21 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/class-community-and-culture-the-motivators-fueling-purchases/https://hello.quiklydemo.com/blog/class-community-and-culture-the-motivators-fueling-purchases/Culture is an integral part of every human being. The basis behind which we operate, our culture determines our values, our behaviors, and our wants and needs. For most consumers it is a driving force responsible for their buying decisions . And yet, it flies under the radar as an innate societal structure very rarely prioritized by brands.Fri, 17 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-a-top-pizza-chain-scored-20k-loyalty-program-members-in-one-week/https://hello.quiklydemo.com/blog/how-a-top-pizza-chain-scored-20k-loyalty-program-members-in-one-week/Loyalty program acquisition is a huge priority for most brands — and the reason is pretty obvious: Loyal customers make for a thriving business.Fri, 17 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-why-behind-the-buy-7-things-that-influence-consumer-buying-decisions/https://hello.quiklydemo.com/blog/the-why-behind-the-buy-7-things-that-influence-consumer-buying-decisions/The swipe of a debit card, the exchange of dollar bills — this year, 2.14 billion people worldwide are expected to buy goods and services online . And that's just online. But why does it happen? What is it that drives someone to buy a product?Wed, 15 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/best-practices-for-consumer-engagement/https://hello.quiklydemo.com/blog/best-practices-for-consumer-engagement/Attention is fleeting — especially that of consumers.Tue, 14 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-benefits-of-urgency-marketing/https://hello.quiklydemo.com/blog/4-benefits-of-urgency-marketing/Implementing urgency marketing , which is the method of infusing urgency tactics into your marketing to elicit immediate consumer response, can come with significant benefits.Mon, 13 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-things-to-know-about-urgency-marketing/https://hello.quiklydemo.com/blog/3-things-to-know-about-urgency-marketing/Urgency marketing can offer a critical solution to many of your immediate marketing needs. But what exactly is it? And what else should you know about it?Fri, 10 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-brands-have-to-gain-from-mobile-apps/https://hello.quiklydemo.com/blog/what-brands-have-to-gain-from-mobile-apps/Mobile apps are quite the popular attraction for brands and consumers, but what is it that makes them so special? We’re glad you asked.Fri, 10 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/get-more-blog-subscribers-with-these-four-tips/https://hello.quiklydemo.com/blog/get-more-blog-subscribers-with-these-four-tips/As Quikly’s Brand Journalist, I take all things blog-related quite seriously. I understand that it’s my job to educate and inform our audience and that I have two means of accomplishing this: writing relevant content and making sure the necessary people get their eyes on said content.Thu, 09 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/your-all-encompassing-guide-to-loyalty-programs/https://hello.quiklydemo.com/blog/your-all-encompassing-guide-to-loyalty-programs/A designated channel for brands to offer personalized rewards and incentives to repeat customers, loyalty programs are a staple in brand marketing. We’ve laid out everything you need to know about this marketing channel, including its benefits, innovative tips to strengthen your loyalty program and more.Wed, 08 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-ways-to-step-up-your-customer-rewards/https://hello.quiklydemo.com/blog/3-ways-to-step-up-your-customer-rewards/You appreciate your customers, and you want them to know their support doesn’t go unnoticed. Rewards go a long way in giving back to them, but so many variations of incentives have been done before that you're on the lookout for something new and exciting. We've got you covered.Mon, 06 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-impact-of-consumer-rewards-on-the-human-brain/https://hello.quiklydemo.com/blog/the-impact-of-consumer-rewards-on-the-human-brain/A golden star on a homework assignment, a cold ice cream after a basketball game — humans are no strangers to rewards and incentives.Fri, 03 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/your-guide-to-successful-email-marketing/https://hello.quiklydemo.com/blog/your-guide-to-successful-email-marketing/Email marketing may have gotten its start long before its text message and social media counterparts hit the scene, but its impact on the marketing world is still significant. A direct channel for marketers to connect with consumers, email marketing offers brands an invaluable communication method to serve the wants and needs of their customers.Fri, 03 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-psychology-and-emotion-behind-consumer-purchases/https://hello.quiklydemo.com/blog/the-psychology-and-emotion-behind-consumer-purchases/It’s time to talk about our feelings.Wed, 01 Dec 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-ways-brands-can-give-back-this-givingtuesday/https://hello.quiklydemo.com/blog/3-ways-brands-can-give-back-this-givingtuesday/Each Tuesday after Thanksgiving people around the globe participate in a non-official holiday known as GivingTuesday . Consumers and brands alike are encouraged to generously donate their time and energy to charitable causes in the spirit of giving back.Tue, 30 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/many-consumers-werent-happy-with-black-friday-sales-heres-what-you-can-do/https://hello.quiklydemo.com/blog/many-consumers-werent-happy-with-black-friday-sales-heres-what-you-can-do/The day that started it all, Black Friday will always have a special place in Quikly’s heart and history . Unfortunately, not everyone has the same warm feelings towards the shopping holiday as of late.Mon, 29 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-brands-can-create-content-that-respects-the-needs-and-wants-of-native-american-communities/https://hello.quiklydemo.com/blog/how-brands-can-create-content-that-respects-the-needs-and-wants-of-native-american-communities/For many states across the country, November marks the start of colder temperatures and the holiday season. It also marks the beginning of Native American Heritage Month.Fri, 26 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/emotions-in-brand-marketing-how-to-drive-purchases-in-the-digital-age/https://hello.quiklydemo.com/blog/emotions-in-brand-marketing-how-to-drive-purchases-in-the-digital-age/If you were to ask us why we’re such proponents of marketing psychology , you can almost certainly bet that we’d begin listing off all the benefits that come with this marketing tool. The most multifaceted benefit to date? Emotional connectivity.Wed, 24 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-benefits-to-using-marketing-psychology-in-your-business-practices/https://hello.quiklydemo.com/blog/5-benefits-to-using-marketing-psychology-in-your-business-practices/If you’ve been looking for reasons as to why marketing psychology could be beneficial for business, look no further. We’ve got you covered.Tue, 23 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-use-marketing-psychology-to-grow-your-social-media-following/https://hello.quiklydemo.com/blog/how-to-use-marketing-psychology-to-grow-your-social-media-following/If there was ever a marketing channel that aligned perfectly with the concepts of human psychology, it’d be social media.Fri, 19 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/want-to-strengthen-customer-loyalty-try-these-3-tips/https://hello.quiklydemo.com/blog/want-to-strengthen-customer-loyalty-try-these-3-tips/Marketers have a responsibility — not only to their brands, which benefit from higher levels of engagement, but to the consumers they are engaging. With so many companies vying for the attention of consumers, it becomes increasingly important for marketing campaigns to use innovative practices, like personalization, to enhance the customer experience.Fri, 19 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-status-of-display-ads-are-they-worth-the-money/https://hello.quiklydemo.com/blog/the-status-of-display-ads-are-they-worth-the-money/With so many ways of connecting with consumers, it can be hard to determine what marketing channels are truly worth your time and money.Thu, 18 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/why-brands-should-encourage-competition-according-to-psychology/https://hello.quiklydemo.com/blog/why-brands-should-encourage-competition-according-to-psychology/There’s a science to competition, and it’s powerful. Humans have an innate competitive spirit, and it shows in the marketplace .Tue, 16 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-get-more-mobile-app-users/https://hello.quiklydemo.com/blog/how-to-get-more-mobile-app-users/You’ve got goals, and getting more mobile app users is one of them.Mon, 15 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/create-urgency-for-your-e-commerce-site-with-these-4-tips/https://hello.quiklydemo.com/blog/create-urgency-for-your-e-commerce-site-with-these-4-tips/Urgency marketing has made a name for itself with a number of brands. E-commerce businesses have a lot to gain from implementing these strategies into their campaigns.Fri, 12 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/tackle-consumer-empowerment-with-radical-transparency/https://hello.quiklydemo.com/blog/tackle-consumer-empowerment-with-radical-transparency/Consumers aren’t messing around. They’ve found their confidence, and they’re feeling empowered.Thu, 11 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/two-month-check-in-what-i-know-about-marketing-psychology-so-far/https://hello.quiklydemo.com/blog/two-month-check-in-what-i-know-about-marketing-psychology-so-far/If you’ve stumbled onto this blog, lost and confused, completely unsure of what marketing psychology is, don’t worry. You’ll like it here.Wed, 10 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-tips-to-get-the-most-out-of-your-loyalty-program/https://hello.quiklydemo.com/blog/4-tips-to-get-the-most-out-of-your-loyalty-program/Loyalty programs. You understand their benefits , you’ve seen some really great examples from leading brands , and you know how to engage program participants . While that information comes in handy, there’s more you’re interested in learning about, like how to make the most out of your loyalty program. We’ve got you covered. Here are 4 tips to help you get the best use out of your loyalty program.Tue, 09 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-stand-out-in-a-crowded-market/https://hello.quiklydemo.com/blog/how-to-stand-out-in-a-crowded-market/Don’t look now, but the market is crowded.Mon, 08 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-leading-brands-with-stellar-loyalty-programs/https://hello.quiklydemo.com/blog/4-leading-brands-with-stellar-loyalty-programs/Creating a strong loyalty rewards program takes effort and skill. While many brands have tried their hand at building a program that customers love, some have cracked the code.Fri, 05 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-3-top-retailers-are-using-marketing-psychology-to-drive-conversions/https://hello.quiklydemo.com/blog/how-3-top-retailers-are-using-marketing-psychology-to-drive-conversions/There are all kinds of ways to leverage marketing psychology for stronger conversions. Psychological principles like scarcity , anticipation , competition , fear of missing out (FOMO) and social proof can immediately motivate consumers to take action. Here are three top retailers who are currently using marketing psychology to increase redemption/purchases and first-part data acquisition:Fri, 05 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-brands-who-use-marketing-psychology-to-boost-email-acquisition/https://hello.quiklydemo.com/blog/3-brands-who-use-marketing-psychology-to-boost-email-acquisition/Despite email marketing being a tried-and-true tactic, getting new email subscribers is no easy feat. Modern email marketing issues like consumer inundation , consumer empowerment and low attention spans can create large roadblocks for marketers looking to increase email acquisition rates.Thu, 04 Nov 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/text-messages-strategies-engage-subscribers/https://hello.quiklydemo.com/blog/text-messages-strategies-engage-subscribers/Text message marketing has proven to be an essential form of communication for brands across the globe. Within seconds, consumers can receive updates from brands that help to create lasting relationships, drive retention and increase brand awareness.Fri, 29 Oct 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/2-marketing-psychology-principles-you-might-not-know-about/https://hello.quiklydemo.com/blog/2-marketing-psychology-principles-you-might-not-know-about/Let’s face it: Marketing psychology is no small subject.Thu, 28 Oct 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/psychology-consumer-inundation-prevent/https://hello.quiklydemo.com/blog/psychology-consumer-inundation-prevent/It’s time to get real about consumer inundation.Wed, 27 Oct 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/foundation-social-proof-and-how-brands-can-cultivate-it/https://hello.quiklydemo.com/blog/foundation-social-proof-and-how-brands-can-cultivate-it/T rust is the backbone of our society. M ore than a standard human emotion, this feeling works as a blueprint for decision-making. I t also functions as the foundation of social proof, a marketing psychology staple.Tue, 26 Oct 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/social-proof-the-psychology-of-influencer-marketing/https://hello.quiklydemo.com/blog/social-proof-the-psychology-of-influencer-marketing/To properly explain the relationship between a marketing psychology principle and modern technology, one would have to start at the beginning.Fri, 22 Oct 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-benefits-of-a-strong-loyalty-program/https://hello.quiklydemo.com/blog/3-benefits-of-a-strong-loyalty-program/Loyalty programs are growing in popularity. Customers want spaces that are specifically tailored to their interests and offer them immediate access to the brands they support.Thu, 21 Oct 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-things-i-learned-at-inbound-2021/https://hello.quiklydemo.com/blog/4-things-i-learned-at-inbound-2021/Being a marketer isn't for everyone. No, that doesn’t mean it’s some exclusive club where only the cool kids get to join, just that the field we’ve chosen takes a certain kind of dedication.Wed, 20 Oct 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/6-tips-for-increasing-loyalty-program-participation/https://hello.quiklydemo.com/blog/6-tips-for-increasing-loyalty-program-participation/Increasing loyalty program participation is high on the priority list for most marketers — and with good reason. L oyal customers can bring in greater profits , heighten brand awareness and strengthen the chances of a brand achieving longevity.Tue, 19 Oct 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/marketing-psychology-4-things-you-might-not-know-about-scarcity-and-fomo/https://hello.quiklydemo.com/blog/marketing-psychology-4-things-you-might-not-know-about-scarcity-and-fomo/Recent fascination with marketing psychology has caused many experts to dive deeper into the world of marketing and its connection to the human brain.Fri, 15 Oct 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-get-more-loyalty-program-members/https://hello.quiklydemo.com/blog/how-to-get-more-loyalty-program-members/Being able to acquire a loyal customer base holds a particular level of importance; loyalty influences consumer buying decisions, whether or not customers choose to opt-in to certain promotions, and customer retention rates.Thu, 14 Oct 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-story-of-anticipation-as-told-by-a-consumer-psychologist/https://hello.quiklydemo.com/blog/the-story-of-anticipation-as-told-by-a-consumer-psychologist/Whether you're hyping up a new product launch or teasing out a customer incentive as "coming soon," you likely already leverage anticipation within your marketing. Sometimes, when using these types of psychological motivators, it can be helpful to understand both how they work and where they came from. Here's the story of anticipation.Wed, 13 Oct 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/heres-how-to-write-email-subject-lines-like-a-pro/https://hello.quiklydemo.com/blog/heres-how-to-write-email-subject-lines-like-a-pro/Email marketing has a lot of different moving parts — starting with the infamous subject line.Mon, 11 Oct 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-major-issues-with-your-email-marketing-and-how-to-fix-them/https://hello.quiklydemo.com/blog/4-major-issues-with-your-email-marketing-and-how-to-fix-them/If content is king, marketing is an empire where only the strong survive.Wed, 06 Oct 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/get-more-text-subscribers-with-these-4-tips/https://hello.quiklydemo.com/blog/get-more-text-subscribers-with-these-4-tips/SMS is one of the fastest-growing marketing channels, giving consumers and businesses countless opportunities to connect . It's also one of the most effective .Mon, 04 Oct 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-types-of-tools-to-build-your-email-subscriber-list/https://hello.quiklydemo.com/blog/4-types-of-tools-to-build-your-email-subscriber-list/Email marketing campaigns are a tool all their own, but what is there to know about the tools that contribute to the success of this digital marketing strategy?Fri, 01 Oct 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/marketing-psychology-the-basics-of-anticipation/https://hello.quiklydemo.com/blog/marketing-psychology-the-basics-of-anticipation/With consumers having so many different types of motivators, it can be difficult to know which psychology principles really hold potential. Anticipation makes its mark.Thu, 30 Sep 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-increase-email-marketing-conversions-according-to-psychology/https://hello.quiklydemo.com/blog/how-to-increase-email-marketing-conversions-according-to-psychology/While marketing psychology practices have certainly evolved over the years, certain psychological principles hold true. Some have proven to be successful in helping brands consistently reach email marketing goals.Tue, 28 Sep 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/secret-getting-ahead-qsr-urgency-marketing/https://hello.quiklydemo.com/blog/secret-getting-ahead-qsr-urgency-marketing/A tale as old as time, many have heard how the absence of preparation can lead to unfavorable outcomes. No example is better suited to illustrate this than the current state of quick-service restaurants (QSRs).Fri, 24 Sep 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-write-email-copy-your-subscribers-will-love/https://hello.quiklydemo.com/blog/how-to-write-email-copy-your-subscribers-will-love/An inside look at the happenings of brands, email subscriptions are designed to provide consumers with timely information. However, establishing a brand identity known for great email marketing requires more than a few carefully placed words or visuals.Thu, 23 Sep 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/consumers-choosing-restaurants-over-third-party-delivery-services/https://hello.quiklydemo.com/blog/consumers-choosing-restaurants-over-third-party-delivery-services/During the pandemic, brick-and mortar-businesses of nearly every kind have seen a decline in foot traffic, and the food service industry has been hit particularly hard. Many restaurants haven’t survived. In the midst of this, you might assume more customers would flock to third-party delivery services, such as Grubhub, DoorDash and Uber Eats, which allow people to conveniently and safely order food from home or work. Yet recent research from Quikly shows this isn’t necessarily the case.Mon, 12 Jul 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/4-common-questions-urgency-marketing/https://hello.quiklydemo.com/blog/4-common-questions-urgency-marketing/Even before the pandemic, marketers had to stay nimble in order to keep up with the ever-changing digital landscape. Today, because of the pandemic, part of being nimble includes launching new, effective marketing strategies to garner interest from consumers in the midst of an uncertain environment. After all, consumers can seem less responsive with each passing day.Wed, 24 Feb 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/three-simple-ways-gamification-benefits-consumer-marketing/https://hello.quiklydemo.com/blog/three-simple-ways-gamification-benefits-consumer-marketing/Implementing gamification into a marketing strategy can be an effective way to invigorate customers and meet your key initiatives. With a bit of creativity, there is no limit to the many forms this can take.Wed, 17 Feb 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/restaurants-tap-into-urgency-marketing-to-celebrate-2021s-big-game/https://hello.quiklydemo.com/blog/restaurants-tap-into-urgency-marketing-to-celebrate-2021s-big-game/The biggest game of the year is surrounded by a lot of hype. Much of it comes from urgency marketing leveraged by restaurant brands, offering sports fans deals they can't resist.Wed, 10 Feb 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/top-brands-are-motivating-consumers-around-these-specific-behaviors/https://hello.quiklydemo.com/blog/top-brands-are-motivating-consumers-around-these-specific-behaviors/Consumers are more distracted and empowered with their purchase decisions than ever before, making it all too easy to tune out even their favorite brands.Thu, 28 Jan 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/growing-an-audience-on-tiktok/https://hello.quiklydemo.com/blog/growing-an-audience-on-tiktok/More and more brands are hopping onto TikTok and with good reason.Wed, 20 Jan 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/incentives-other-than-discounts-to-add-to-marketing/https://hello.quiklydemo.com/blog/incentives-other-than-discounts-to-add-to-marketing/It can be hard to get consumers to do anything when they're inundated with digital offerings and outreach. Incentives are a great way to engage consumers and influence behavior, helping you meet your marketing goals. But it might not be in line with your brand or best for your bottom line to continue to mark down products or services.Fri, 15 Jan 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-steps-urgency-marketing/https://hello.quiklydemo.com/blog/3-steps-urgency-marketing/Preparing for the year ahead can feel intimidating, which is why we want to help. Here are a few simple steps for building hype to meet your team’s goals using urgency marketing this year:Tue, 05 Jan 2021 00:00:00 GMThttps://hello.quiklydemo.com/blog/digital-efforts-giving-tuesday-urgently/https://hello.quiklydemo.com/blog/digital-efforts-giving-tuesday-urgently/After days of great deals ahead of the gift-giving season comes Giving Tuesday , which has been encouraging people to give back to their communities and favorite charities since 2012. It uses the same consumer psychology that's behind the days just before it: Black Friday, Small Business Saturday and Cyber Monday.Fri, 04 Dec 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/leveraging-psychology-around-small-business-saturday/https://hello.quiklydemo.com/blog/leveraging-psychology-around-small-business-saturday/The creation of Cyber Monday came from a press release sent in 2005 by the National Retail Federation's Shop.org. It has become an online event that leverages urgency marketing , which uses the same type of consumer psychology that piggybacks off of Black Friday.Wed, 02 Dec 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/retail-restaurant-using-new-product-motivate-consumers/https://hello.quiklydemo.com/blog/retail-restaurant-using-new-product-motivate-consumers/We have big news. Really big news.Tue, 01 Dec 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/brands-taking-digital-black-friday-to-the-next-level/https://hello.quiklydemo.com/blog/brands-taking-digital-black-friday-to-the-next-level/COVID-19 has dramatically accelerated the use of digital as consumers adopt new shopping habits. Retailers have been forced to figure out how to navigate that uncharted digital territory in preparation for Black Friday.Tue, 24 Nov 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/communicating-consumers-uncertain-times/https://hello.quiklydemo.com/blog/communicating-consumers-uncertain-times/There is so much happening in the world right now. A pandemic. A historically polarizing and contentious election. A rise in social movements.Tue, 03 Nov 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/holiday-shopping-started-sooner-thanks-to-the-pandemic/https://hello.quiklydemo.com/blog/holiday-shopping-started-sooner-thanks-to-the-pandemic/Every year, the holiday shopping season seems like it's starting a little bit earlier, mostly because: It is. It's actually a phenomenon known as " Christmas creep " — which began as Black Friday evolved.Thu, 29 Oct 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/qsr-using-psychology-to-navigate-uncharted-territory-holidays/https://hello.quiklydemo.com/blog/qsr-using-psychology-to-navigate-uncharted-territory-holidays/It's that time of year again when retail brands are taking advantage of Amazon Prime Day, Black Friday and their own branded events ahead of the holidays.Wed, 21 Oct 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/retail-brands-are-replicating-amazon-prime-day/https://hello.quiklydemo.com/blog/retail-brands-are-replicating-amazon-prime-day/Another Amazon Prime Day has come and gone, but some marketers in retail have figured out how to replicate the same feelings around their own branded events.Thu, 15 Oct 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/holiday-shopping-things-we-learned-from-consumers/https://hello.quiklydemo.com/blog/holiday-shopping-things-we-learned-from-consumers/No one has had to shop for holiday gifts during a pandemic since the 1918 H1N1 virus . And, obviously, shopping has come a long way since. Technology has substantially impacted and advanced the way consumers make purchases in the last five years, not to mention the last hundred or so.Tue, 13 Oct 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/driving-response-existing-audience/https://hello.quiklydemo.com/blog/driving-response-existing-audience/During Detroit's Startup Week, StartupNation Radio's Jeff Sloan asked Quikly CEO's Shawn Geller how he helps leverage a brand's existing audience to drive a visceral response among consumers. As you prepare for the holiday shopping season, here are a few tips from that conversation:Thu, 01 Oct 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/consumer-navigating-retail-dining-options/https://hello.quiklydemo.com/blog/consumer-navigating-retail-dining-options/In a recent survey, we asked consumers how they were dining and shopping in the midst of the coronavirus outbreak. Nearly 1,800 people responded. While data about a group of people offers valuable insight, so does highlighting individual voices. That's why we're excited to share how one young woman describes the changes in her buying behavior, as part of a new series, "From the Consumer":Thu, 20 Aug 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/fitness-brands-staying-connected-customers/https://hello.quiklydemo.com/blog/fitness-brands-staying-connected-customers/The coronavirus pandemic hit the fitness industry particularly hard. Because gyms and studios are traditionally brick and mortar, many temporarily closed while grappling with how to stay afloat. As time in quarantine went on, those in this space found a solution: virtual workouts.Tue, 18 Aug 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/reasons-food-subscriptions-working-right-now/https://hello.quiklydemo.com/blog/reasons-food-subscriptions-working-right-now/I was on my nightly walk when I ran into some neighbors — a couple, both retired, in their early 70s and living in an upper-middle class suburb. Since all of their social activities had been canceled, they said they didn't have much to do in the midst of a pandemic. In the same breath, they told me about how they were excited to get home and try a pre-made meal that had just arrived at their front door.Fri, 14 Aug 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/rise-user-generated-content-marketing/https://hello.quiklydemo.com/blog/rise-user-generated-content-marketing/Thanks to the smartphone, it’s now commonplace to see user-generated content on the social media feeds of big brands.Thu, 06 Aug 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/psychology-tips-b2c-marketing-strategy/https://hello.quiklydemo.com/blog/psychology-tips-b2c-marketing-strategy/If you’re a B2C marketer, having an understanding of consumer behavior can help you be more effective at your job. That’s why we wanted to make a podcast that offered insight from experts in the field of psychology to help add value to your marketing strategies.Tue, 23 Jun 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/adding-value-to-customers-lives-during-pandemic/https://hello.quiklydemo.com/blog/adding-value-to-customers-lives-during-pandemic/The coronavirus has affected every person’s life in some way. Whether it’s how we work, shop or conduct ourselves throughout the world, things have not only changed — but have become more difficult. And brands have an opportunity to provide solutions and add value to each consumers’ lives as the pandemic continues.Mon, 22 Jun 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/re-engaging-customers-uncertain-environment/https://hello.quiklydemo.com/blog/re-engaging-customers-uncertain-environment/As states and businesses continue responding to the pandemic, brands are struggling with how to navigate both an uncertain and unstable economy. Marketers are trying to figure out how to re-engage customers and accelerate sales, and they’re doing so in uncharted territories.Tue, 02 Jun 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/vera-bradley-navigating-coronavirus/https://hello.quiklydemo.com/blog/vera-bradley-navigating-coronavirus/The coronavirus has forced most industries to shift the way they do business. But the effects of this pandemic have hit retail especially hard.Fri, 29 May 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/consumer-neuroscience-coronavirus/https://hello.quiklydemo.com/blog/consumer-neuroscience-coronavirus/As marketers, it’s important to understand what makes people tick. That’s part of the reason we started Market with Me Quikly , a podcast to inform, educate and assist B2C marketers in doing their job just a little bit better.Thu, 30 Apr 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/psychology-of-scarcity-coronavirus/https://hello.quiklydemo.com/blog/psychology-of-scarcity-coronavirus/It’s obvious that the pandemic has changed the way consumers behave. People have been told to stay home, they’ve lost their jobs, and they also see things like aisles of missing toilet paper.Thu, 16 Apr 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/quarantined-consumers-are-engaging-with-brands/https://hello.quiklydemo.com/blog/quarantined-consumers-are-engaging-with-brands/Around 17 million people have filed for unemployment in the United States because of the coronavirus pandemic. Additionally, state and local governments have mandated everyone, with the exception of essential workers, to remain in their homes to stay safe.Mon, 13 Apr 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/millennials-quarantine-purchases/https://hello.quiklydemo.com/blog/millennials-quarantine-purchases/Because of the coronavirus, people have been confined to their homes and glued to their devices. We wondered how this was affecting consumer purchasing behaviors, so we began by interviewing millennials.Thu, 09 Apr 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/social-media-evolves-as-quarantine-continues/https://hello.quiklydemo.com/blog/social-media-evolves-as-quarantine-continues/It’s hard to do virtually anything right now because the coronavirus has made it unsafe to be around people. So consumers have been relying on the internet more than ever before.Thu, 09 Apr 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/consumer-psychology-around-coronavirus/https://hello.quiklydemo.com/blog/consumer-psychology-around-coronavirus/In the midst of the coronavirus pandemic, people have been forced to behave differently in order to stay safe. This has not only shaken the financial market, but also society at large.Thu, 02 Apr 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/spending-time-and-money-during-a-pandemic/https://hello.quiklydemo.com/blog/spending-time-and-money-during-a-pandemic/It feels a bit tone-deaf to talk about time and money when thousands are dying from the coronavirus. But the truth of the matter is, consumer behavior is shifting as people are mandated to stay home in order to remain healthy. This is already affecting the economy, and the way marketers are doing their jobs. And the pandemic will certainly have lasting effects on individuals that could be unpredictable.Thu, 02 Apr 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/marketing-in-the-age-of-the-coronavirus/https://hello.quiklydemo.com/blog/marketing-in-the-age-of-the-coronavirus/Marketers are in uncharted territory. Never has the country come to a near standstill because of a pandemic in modern times.Mon, 30 Mar 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/an-age-old-dilemma-unread-email/https://hello.quiklydemo.com/blog/an-age-old-dilemma-unread-email/Ah, yes. The ancient story of the “unread email.” It’s an unfortunate reality that every marketer has come to expect.Wed, 11 Mar 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/saying-goodbye-to-brands/https://hello.quiklydemo.com/blog/saying-goodbye-to-brands/There are a lot of reasons consumers might say goodbye to a brand. Some of which are more predictable than others.Wed, 04 Mar 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/scarcity-marketing-supreme-oreos/https://hello.quiklydemo.com/blog/scarcity-marketing-supreme-oreos/This is a story of how a rising tide lifts all ships. Two entities coming together for mutual benefit. A type of collaboration that offers a little bit of something for both parties involved.Fri, 28 Feb 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/to-delay-or-not-to-delay-gratification/https://hello.quiklydemo.com/blog/to-delay-or-not-to-delay-gratification/Consumers hold the technology to have food, clothes and other needs delivered right to their front doorstep. They can also reach family members by text message, friends on social media and potential romantic partners on dating apps all with just a few taps on their smartphones.Sat, 22 Feb 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/subscription-brands-are-changing-these-industries/https://hello.quiklydemo.com/blog/subscription-brands-are-changing-these-industries/The subscription e-commerce market totaled at least $10 billion in 2018, according to a report by McKinsey .Wed, 19 Feb 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/for-the-love-of-brands/https://hello.quiklydemo.com/blog/for-the-love-of-brands/As Valentine’s Day comes and goes, it’s hard not to think about love. Specifically the romantic kind. Yes, this is something we tend to feel for people — but studies show this is also an emotion we can develop toward a brand.Tue, 11 Feb 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-companies-are-using-emotions-around-brand-outreach/https://hello.quiklydemo.com/blog/how-companies-are-using-emotions-around-brand-outreach/It might be obvious by now, that if you’re using consumer psychology to its fullest extent, you’re most likely making people feel a gamut of emotions.Fri, 07 Feb 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/competition-super-bowl-marketing-strategies/https://hello.quiklydemo.com/blog/competition-super-bowl-marketing-strategies/It’s one of the biggest sporting annual events: The Super Bowl! In the big game’s 54th year, the nation watched Kansas City Chiefs take on the San Francisco 49ers.Thu, 06 Feb 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/grocery-stores-loyalty-programs/https://hello.quiklydemo.com/blog/grocery-stores-loyalty-programs/After Amazon bought Whole Foods, marketers in the grocery space have been motivated to innovate more than ever before.Sat, 01 Feb 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/a-quick-survey-the-case-for-loyalty-programs/https://hello.quiklydemo.com/blog/a-quick-survey-the-case-for-loyalty-programs/This post is part of a series called "A Quick Survey." The case for strengthening your brand’s loyalty program just became A LOT stronger.Mon, 27 Jan 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/a-quick-survey-the-effectiveness-of-social-media/https://hello.quiklydemo.com/blog/a-quick-survey-the-effectiveness-of-social-media/This post is part of a series called "A Quick Survey." If you’re spending a significant amount of money on social media ads that are inundating your consumers’ news feeds and timelines, we have a reason you may want to optimize this strategy.Fri, 24 Jan 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/a-quick-survey-mobile-app/https://hello.quiklydemo.com/blog/a-quick-survey-mobile-app/This post is part of a series called " A Quick Survey ." If you’re not leveraging a mobile app that customers can frequent, we have reasons why you should consider investing, or further investing, into this platform.Mon, 20 Jan 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/a-quick-survey-email-is-effective/https://hello.quiklydemo.com/blog/a-quick-survey-email-is-effective/This post is part of a series called " A Quick Survey ." As a marketer, you’re probably sending emails to a database of people on a pretty regular basis. Despite traction of click-through rates that can signal whether people are opening your emails, it might feel like the content within your efforts to promote your brand isn’t actually resonating with the people receiving them. Especially if you’re not seeing direct sales.Thu, 16 Jan 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/-consumers-ready-engage-with-brands/https://hello.quiklydemo.com/blog/-consumers-ready-engage-with-brands/This post is the first in a series called "A Quick Survey." As a new decade begins, it’s apparent the digital landscape has altered the way brands connect with consumers. Meaning, for marketers, there's an opportunity to reach them directly.Wed, 15 Jan 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/four-ways-to-keep-loyal-customers-coming-back-for-more/https://hello.quiklydemo.com/blog/four-ways-to-keep-loyal-customers-coming-back-for-more/Generating a steady stream of returning customers is one of the biggest struggles a brand can face.Mon, 13 Jan 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-consumer-psychology-behind-holiday-marketing/https://hello.quiklydemo.com/blog/the-consumer-psychology-behind-holiday-marketing/The holiday season offers an opportunity for marketers to help consumers find and buy gifts for their friends and family that will hopefully bring feelings of joy and love.Fri, 03 Jan 2020 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-psychological-benefits-of-buying-gifts-for-others/https://hello.quiklydemo.com/blog/the-psychological-benefits-of-buying-gifts-for-others/At one point, the average American household spent 2% of their annual income on gifts, according to research cited by consumer psychologist Shilpa Madan . She pointed out just how significant that number was in the grand scheme of spending after explaining that it was actually old data from 2013.Tue, 24 Dec 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-psychology-hacks-for-your-content-marketing/https://hello.quiklydemo.com/blog/3-psychology-hacks-for-your-content-marketing/Knowing what makes someone tick or what influences them to make a certain decision is a secret ingredient in every successful content marketing strategy.Wed, 18 Dec 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/appealing-to-consumers-holidays/https://hello.quiklydemo.com/blog/appealing-to-consumers-holidays/Whether it's limited time offers, product innovations or other incentives to get people in the door — brands are vying for consumers' attention both in person and online this holiday season.Mon, 16 Dec 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/top-trends-for-retail-marketers-to-watch-in-2020/https://hello.quiklydemo.com/blog/top-trends-for-retail-marketers-to-watch-in-2020/As 2019 ends, marketers are preparing for what the new decade has in store for them.Fri, 13 Dec 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/top-trends-for-restaurant-marketers-to-watch-in-2020/https://hello.quiklydemo.com/blog/top-trends-for-restaurant-marketers-to-watch-in-2020/As this decade comes to a close, marketers are preparing for what 2020 has in store for them.Wed, 11 Dec 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/consumer-psychology-trends-2019s-black-friday/https://hello.quiklydemo.com/blog/consumer-psychology-trends-2019s-black-friday/Spending habits around 2019’s Black Friday and Cyber Monday blew previous years’ out of the water.Fri, 06 Dec 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/changing-nature-black-friday-told-by-shoppers/https://hello.quiklydemo.com/blog/changing-nature-black-friday-told-by-shoppers/If there was one thing that was apparent around 2019’s Black Friday, it was the significant amount of money people are continuing to spend.Wed, 04 Dec 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/psychology-group-fitness-classes/https://hello.quiklydemo.com/blog/psychology-group-fitness-classes/The increase in the number of boutique fitness studios has continued to grow this year. According to the 2019 IHRSA Global Report , it doesn’t look like it’s going to stop anytime soon.Mon, 02 Dec 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/10th-annual-small-business-saturday/https://hello.quiklydemo.com/blog/10th-annual-small-business-saturday/This year marks the 10th annual Small Business Saturday, started by American Express during the recession as an effort to tactfully help local communities after the biggest Big Box shopping day of the year.Tue, 26 Nov 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/conversion-rate-optimization-ideas-every-e-commerce-website-can-use/https://hello.quiklydemo.com/blog/conversion-rate-optimization-ideas-every-e-commerce-website-can-use/It goes without saying that the e-commerce business niche is quite competitive. So here comes the question: Are you doing as much as you can to win this race? When in doubt, conversion rate optimization (CRO) is precisely what you need to focus on first. In simple terms, it’s a system of steps to get more sales without increasing traffic.Mon, 25 Nov 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/hms-grand-opening-in-downtown-detroit-draws-hundreds/https://hello.quiklydemo.com/blog/hms-grand-opening-in-downtown-detroit-draws-hundreds/H&M wanted to do something special for the grand opening of their new store on Woodward Avenue, according to Patrick Shaner, a spokesperson for the company.Fri, 22 Nov 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/why-hms-detroit-grand-opening-worked/https://hello.quiklydemo.com/blog/why-hms-detroit-grand-opening-worked/On Thursday, November 21, H&M held a grand opening event for its new location in Detroit on Woodward Avenue. The event drew hundreds of people. Of course some of the draw came from an excited city gathering around a brand they love — but we also noticed key psychology tactics in H&M’s marketing strategy that made the day such a success for the company.Fri, 22 Nov 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-restaurants-can-cut-through-noise-webinar-recap/https://hello.quiklydemo.com/blog/how-restaurants-can-cut-through-noise-webinar-recap/QSR Automations and Quikly hosted a webinar called “How Restaurants Can Cut Through the Noise with Scarcity Marketing” on Thursday, November 7. If you missed it, don’t worry. We got you covered.Wed, 13 Nov 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/podcasts-better-understanding-consumer-psychology/https://hello.quiklydemo.com/blog/podcasts-better-understanding-consumer-psychology/There are over 4 million total podcasts registered around the world. And if you're interested in the fascinatiFri, 08 Nov 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/hype-around-popeyes-chicken-sandwich/https://hello.quiklydemo.com/blog/hype-around-popeyes-chicken-sandwich/It was in August when Popeyes put its chicken sandwich in select restaurants, kicking off the “sandwich wars” against competitor Chick-fil-A. Shortly after, Popeyes announced the launch of its chicken sandwich had been so successful that they ran out. The company also stated it would eventually be making its return — but they didn’t say when. And then it happened. The signal consumers had been waiting for. On Sunday, Popeyes tweeted : “Y’all...It’s Sunday. 🏃🏃” with a GIF of its chicken sandwich attached. The choice to release its $3.99 sandwich on a Su nday came with strategy. It happens to be the day Chick-fil-A is closed.Wed, 06 Nov 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-third-party-aggregators-affect-restaurant-marketers/https://hello.quiklydemo.com/blog/how-third-party-aggregators-affect-restaurant-marketers/There are more choices than ever before on where, when and how to eat. Today, people can order a steak, sandwich or smoothie and have it delivered right to their door. While using third-party aggregators, like DoorDash and Grubhub, can be beneficial for both diners and restaurants, it’s something that keeps some marketers up at night.Fri, 01 Nov 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/consumer-psychology-strategies-used-in-cabbage-patch-riots/https://hello.quiklydemo.com/blog/consumer-psychology-strategies-used-in-cabbage-patch-riots/In 1983, a sensation occurred in the form of the Cabbage Patch Kids . The public’s desire for what was marketed as the ugliest doll in the world became so dire that literal riots broke out around the holiday season in retail stores across the country.Wed, 30 Oct 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/lunch-paradox-how-people-are-deciding-where-to-eat/https://hello.quiklydemo.com/blog/lunch-paradox-how-people-are-deciding-where-to-eat/There are more options than ever before on where to eat. That was apparent during lunchtime in Detroit on Monday, October 21 as people left their offices to grab a quick bite:Wed, 23 Oct 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/im-in-marketing/https://hello.quiklydemo.com/blog/im-in-marketing/I never intended to be in this position. When I set out to be a journalist, I wanted to tell stories that “educated and engaged an audience,” which really meant I wanted to share information that would somehow better the lives of others while simultaneously making them feel things. I’m now in marketing — but let me explain.Tue, 22 Oct 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/intro-conversion-rate-optimization-video/https://hello.quiklydemo.com/blog/intro-conversion-rate-optimization-video/Scott Meves has spent the last seven years as CTO and co-founder of Quikly , a technology platform that uses psychological motivators — like scarcity , anticipation and fear of missing out — to help consumer-facing marketers achieve their goals faster and more cost-effectively. During this time, he’s used conversion rate optimization (CRO) to help drive hundreds of millions of dollars in sales for Fortune 500 companies.Thu, 17 Oct 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/psychology-competing-best-bargain/https://hello.quiklydemo.com/blog/psychology-competing-best-bargain/This post is part of a series called " B2C Psychology 1.0 ." The innate desire to win is a trait that comes from our earliest ancestors. Competition, like scarcity , was once a mechanism used by humans in order to survive.Tue, 15 Oct 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-brain-science-behind-social-proof/https://hello.quiklydemo.com/blog/the-brain-science-behind-social-proof/This post is part of a series called " B2C Psychology 1.0 ." Ever bought a product because your friend has it? Of course you have. And we’ll tell you why.Fri, 11 Oct 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/scarcity-marketing-and-the-brain/https://hello.quiklydemo.com/blog/scarcity-marketing-and-the-brain/This post is part of a series called B2C Psychology 1.0 In a world where a single minute on the internet consists of 188 million emails sent, 3.8 million Google searches queried, 4.5 million YouTube videos viewed, and 1 million people logging into Facebook, it can be hard to reach and mobilize target audiences. But understanding the psychology behind why consumers buy is beneficial for marketers to cut through the noise.Wed, 09 Oct 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/using-consumer-psychology-to-cut-through-the-noise/https://hello.quiklydemo.com/blog/using-consumer-psychology-to-cut-through-the-noise/This post is the first in a series called " B2C Psychology 1.0 ." Dante Pirouz spent years working for an internationally acclaimed advertising agency on Madison Avenue in New York City with large brands, like Johnson & Johnson. Eventually, she was tasked with marketing cigarettes at a time corporations that profited off tobacco products were heavily protested. This got her thinking about the ethical questions surrounding marketing and if there was a better way of advertising that could benefit both companies and consumers.Fri, 04 Oct 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/four-themes-from-digital-summit-detroit-2019/https://hello.quiklydemo.com/blog/four-themes-from-digital-summit-detroit-2019/If you’re a marketer who missed Digital Summit Detroit 2019 , don’t worry. We've got you covered. While speakers brought a ton of thought-provoking research and experience to the stage, there were many common themes around content creation, reaching your target audience and engaging buyers throughout the sales funnel. Here are four of them:Fri, 27 Sep 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-the-psychology-of-black-friday-inspired-the-founding-of-a-company/https://hello.quiklydemo.com/blog/how-the-psychology-of-black-friday-inspired-the-founding-of-a-company/Allan and Nan Geller didn’t enjoy shopping. Like a lot of people, they found it uneventful, boring, a chore. But in the early 1990s, things changed. The fear of missing out led them to join in on the phenomena that was Black Friday.Tue, 17 Sep 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/6-fast-facts-on-scarcity-marketing/https://hello.quiklydemo.com/blog/6-fast-facts-on-scarcity-marketing/If used in the right way, scarcity can be a powerful tactic in helping to draw attention to products and motivate consumer behaviors. If used in the wrong way, it can hurt the brand-to-buyer relationship. Here are a few fast facts, covering both angles:Mon, 16 Sep 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-avoid-common-sms-marketing-mistakes/https://hello.quiklydemo.com/blog/how-to-avoid-common-sms-marketing-mistakes/With brands typically seeing a 98% open rate and a 45% response rate when it comes to SMS outreach, no wonder you’ve decided to make this a part of your marketing strategy. But as with any new and fast-moving competitive landscape, mistakes happen. The good news is, Alison Vandenkieboom, Director of Client Success at Quikly and resident SMS expert, has drummed up some of the most common mishaps and how to avoid them.Mon, 19 Aug 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/11-ways-to-solve-top-sms-marketing-challenges/https://hello.quiklydemo.com/blog/11-ways-to-solve-top-sms-marketing-challenges/Over 160 marketing and loyalty leaders registered for our recent webinar, " Why You're Not Seeing ROI Out of Your SMS Marketing ," featuring two top mobile marketing experts. Our goal? To help these leaders mitigate three main challenges often seen with SMS strategies: low subscriber acquisition, high opt-outs and low conversions from subscriber to customer. In case you missed it, here are some of the takeaways:Thu, 08 Aug 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/9-facts-about-amazon-prime-day-2019/https://hello.quiklydemo.com/blog/9-facts-about-amazon-prime-day-2019/Amazon Prime Day has become the Black Friday of the summer, and the days leading up to it are a media frenzy. This year, the event ran from July 15-16. Here are nine fast facts about it:Mon, 22 Jul 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/why-you-should-really-dial-in-your-sms-marketing-infographic/https://hello.quiklydemo.com/blog/why-you-should-really-dial-in-your-sms-marketing-infographic/Catching a consumer's attention is one of today's ultimate marketing challenges.Tue, 09 Jul 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-ways-businesses-are-seeing-results-from-text-message-marketing/https://hello.quiklydemo.com/blog/5-ways-businesses-are-seeing-results-from-text-message-marketing/With open rates over 90 percent , it’s no wonder that there’s an increasing buzz around text message marketing. But what kinds of results are really possible? We asked just that to brands who are using it. Here's what we heard back:Tue, 18 Jun 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/using-instagram-for-your-business-24-stats-to-know/https://hello.quiklydemo.com/blog/using-instagram-for-your-business-24-stats-to-know/Did you know that Instagram has 1 billion monthly active users ? That means you have millions upon millions of opportunities every month to globally market your brand. Well, okay, maybe not millions upon millions, but there’s definitely a lot of opportunity when it comes to leveraging the tools and growing reach of Facebook’s greatest acquisition . Here are some stats to help you get more informed on Instagram, so you can make the most of it for your business:Fri, 24 May 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/12-ways-to-make-the-most-of-your-sms-marketing/https://hello.quiklydemo.com/blog/12-ways-to-make-the-most-of-your-sms-marketing/With a 98% open rate and a 45% response rate, texts can offer significant value in marketing. SMS communications can also be trackable, interactive and personal. But in order for them to really work, marketers must use texts to create a meaningful line of communication with subscribers. Here are 12 ways to do that:Tue, 14 May 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-turn-email-subscribers-into-customers/https://hello.quiklydemo.com/blog/how-to-turn-email-subscribers-into-customers/By now, you’re an email subscriber champ , but we all know the real win is converting those subscribers into customers. To help guide you on your conversion conquest, be sure to familiarize yourself with the 5 email conversion best practices below. Then feel free to pick and choose tactics from any of the sections that you sense are a best fit to try with your subscribers.Wed, 01 May 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/20-loyalty-program-ideas-from-20-top-brands/https://hello.quiklydemo.com/blog/20-loyalty-program-ideas-from-20-top-brands/In the first few months of 2019 alone, Nike , Starbucks , Reebok , The Vitamin Shoppe and Tim Hortons all made headlines around new or revamped loyalty programs. Zoom out to the last year , and the list expands to include Macy's , Nordstrom , Kohl's , DSW , Lululemon and more.Fri, 26 Apr 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/email-acquisition-building-funnel-testing-tactics/https://hello.quiklydemo.com/blog/email-acquisition-building-funnel-testing-tactics/The first marketing email was sent to roughly 400 potential customers in 1974 . The story goes, the 400 recipients were converted into $13 million in sales. It’s just nowhere near as easy these days to send that little and sell so much. So how can you make your email acquisition and conversion efforts easier?Mon, 22 Apr 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-state-of-customer-acquisition-in-retail-6-trends-happening/https://hello.quiklydemo.com/blog/the-state-of-customer-acquisition-in-retail-6-trends-happening/Seventy-seven percent of digital marketers felt greater pressure to meet acquisition and revenue goals coming into 2019 than they did the year before, according to a survey by SheerID . This pressure isn’t a light one for marketers in retail, where many brands often look at customer acquisition as the holy grail -- the place where all other activities are supposed to lead. So, what are retail marketers facing? How are they attempting to push through the pressure and march toward acquisition goals? And what else are they thinking about in terms of acquisition? Here are six answers.Tue, 09 Apr 2019 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-tactics-to-motivate-off-premise-dining/https://hello.quiklydemo.com/blog/5-tactics-to-motivate-off-premise-dining/The emergence of services like GrubHub and Uber Eats over the last few years has completely transformed the way consumers dine. The appeal is apparent -- convenience, value, and speed. Using Amazon’s 1-click ordering, hungry consumers can repeat their previous orders within seconds and have their food favorites delivered to their door within the hour.Fri, 07 Sep 2018 00:00:00 GMThttps://hello.quiklydemo.com/blog/next-generation-changing-qsr/https://hello.quiklydemo.com/blog/next-generation-changing-qsr/The restaurant industry is rapidly changing, and brands that are focused on digital innovation while adapting to new consumer preferences are getting ahead. QSRs also need to adapt to the growing demand for variety, affordability, and technology in order to engage the next generation of digitally-savvy customers. While modern consumers are focused on unique and healthy food options, their primary concern is convenience. 79% of millennials report they regularly spend money eating at restaurants ( Shopkick ), making this audience a priority for QSRs. As millennials and Gen Z continue to grow into a stronger consumer force, it’s crucial for restauranteurs to develop a deeper understanding of their interests and prioritize digital engagement to stay relevant. Many QSRs are offering apps, community platform presence (Yelp), or in-app experiences, such as games to deeper the consumer relationship. According to QSR Magazine , 63% of millennials have at least one quick-service app on their phones and 73% have used mobile apps within quick-serves. The significance of a digital presence is clear, but how can QSRs stand out from the crowd and grow a loyal Millennial and Gen Z customer base?Mon, 09 Apr 2018 00:00:00 GMThttps://hello.quiklydemo.com/blog/acquire-high-quality-mobile-app-users-and-inspire-loyalty/https://hello.quiklydemo.com/blog/acquire-high-quality-mobile-app-users-and-inspire-loyalty/Acquire New App UsersThu, 29 Mar 2018 00:00:00 GMThttps://hello.quiklydemo.com/blog/2018s-most-relatable-marketing-hurdles/https://hello.quiklydemo.com/blog/2018s-most-relatable-marketing-hurdles/Over the course of 2017, we at Quikly collected a multitude of insights from clients and prospects regarding their expectations and challenges for the year. Primarily, we learned of the most common pains top marketers are constantly working to overcome. Fortunately, the Quikly platform can easily be layered onto your current marketing strategy for 2018 to give your brand the boost it needs to meet your annual goals. Take a look at our infographic below to see our 7 Marketing Challenge Predictions for 2018 and the simple solutions we've compiled to make this year the most successful yet.Mon, 12 Mar 2018 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-drive-loyalty-program-stickiness-and-revenue/https://hello.quiklydemo.com/blog/how-to-drive-loyalty-program-stickiness-and-revenue/Timing is of the essence when it comes to brands deepening their relationship with loyalty members. In fact, 57% of U.S. consumers will abandon a loyalty program if it took too long to earn points. Failing to promptly engage new members can quickly result in customer lapse. Most brands tack on incentives to boost signup, but have a hard time driving stickiness and long-term program participation. Here are some ways to enhance your loyalty member onboarding strategy.Mon, 26 Feb 2018 00:00:00 GMThttps://hello.quiklydemo.com/blog/infuse-these-6-tactics-into-your-loyalty-program/https://hello.quiklydemo.com/blog/infuse-these-6-tactics-into-your-loyalty-program/81% of consumers agree that loyalty programs make them more likely to continue doing business with a brand. While your existing loyalty program tactics may be consistent, there are some easy ways to turbocharge your efforts. From our recent Loyalty How To Guide , here are three tactics to layer onto your loyalty member acquisition strategy, that will drive new-to-file member rates and referrals:Mon, 19 Feb 2018 00:00:00 GMThttps://hello.quiklydemo.com/blog/facebook-news-feed-update/https://hello.quiklydemo.com/blog/facebook-news-feed-update/Facebook’s latest News Feed announcement about ‘bringing people closer together’ is yet another example of the ever-changing social landscape where marketers must pay (even more) to play as they continue to alter their Ad Spec, algorithms for performance, and edgerank exposure in the News Feed for brand pages. Many of the changes present challenges that cause marketers to have to retrofit their content or rethink their approach.Mon, 05 Feb 2018 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-ways-to-successfully-establish-and-execute-a-customer-retention-strategy/https://hello.quiklydemo.com/blog/3-ways-to-successfully-establish-and-execute-a-customer-retention-strategy/Acquiring a new customer is five times as expensive as retaining an existing customer. Yet 44% of companies admit they, "have a greater focus" on acquisition, while 18% focus on retention ( Invesp ). While acquisition of new Email CRM customers is key to driving short-term revenue, establishing a CRM retention strategy is a necessity for ensuring a higher customer lifetime value. Most companies either overlook CRM retention strategies or they lack insight as to why customers lapse. Over time, a large percent of customer will become inactive, how do you overcome the leaky bucket of retention?Wed, 20 Dec 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-ways-to-incentivize-email-subscribers-to-convert/https://hello.quiklydemo.com/blog/3-ways-to-incentivize-email-subscribers-to-convert/Moving Email CRM database members through the funnel is challenging. Email marketers want to maximize customer spending and profit by motivating incremental purchase behavior. But it’s difficult to create innovative content that motivates subscribers to engage. Standard offers often grow stale over time, becoming less effective at driving sales. The Quikly platform places emphasis on specific strategic objectives, leveraging existing incentives to create rewarding experiences.Mon, 18 Dec 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-steps-to-successfully-overhaul-your-email-onboarding-strategy/https://hello.quiklydemo.com/blog/3-steps-to-successfully-overhaul-your-email-onboarding-strategy/Implementing an effective Email/CRM onboarding strategy is key to converting quick purchases, deepening the digital relationship, and ultimately, building loyalty. However, in order to effectively onboard new customers, they need to take immediate actions after subscribing to guarantee long-term success. Most brands don’t have an onboarding strategy or don’t incentivize their onboard messaging, thus failing to motivate behavior. Quikly campaigns sit on top of existing onboarding strategies and add consumer psychology through scarcity to capture and convert over a short period of time.Mon, 11 Dec 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-key-strategies-for-attracting-top-notch-crm-database-customers/https://hello.quiklydemo.com/blog/3-key-strategies-for-attracting-top-notch-crm-database-customers/Consistently growing your CRM database by acquiring the right new customers is every Email Marketer's goal. However, it’s difficult to continuously find high-quality new customers efficiently and with scale. Many traditional CRM acquisition tactics have limited reach, hindering a brand’s ability to steadily develop their customer database. Quikly’s strategy uses customer psychology to turbocharge Email/CRM acquisition, turning customers into brand advocates, resulting in valuable, cost-efficient closed loop referrals.Tue, 05 Dec 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/5-common-mistakes-most-referral-programs-make/https://hello.quiklydemo.com/blog/5-common-mistakes-most-referral-programs-make/Creating a strong email marketing strategy is a critical way to connect with your target audience. It allows marketers to speak directly to prospects, leads, current customers and even past customers. Email marketing can be used strategically to build loyalty and trust in your brand, eventually creating brand advocates. By tapping into your network of loyal brand members, referral programs have the potential to be your most effective marketing tool. Referral marketing is a tried-and-true means of leveraging existing customers to acquire high quality leads at scale and in a cost-effective way. However, implementing a thriving referral marketing program is not always a straightforward process and it can be easy to make mistakes that derail your efforts, failing to motivate customers to refer and ultimately missing the mark on driving new customers.Wed, 15 Nov 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/authenticity-activates-customer-loyalty/https://hello.quiklydemo.com/blog/authenticity-activates-customer-loyalty/The REI campaign “Opt Outside” involved shutting down business on one of the biggest, if not THE biggest profitable retail days of the year: Black Friday. The decision rested on value of a different kind, a concept far less tangible but much more rewarding. The company believed it could make up its Black Friday losses through gains in loyalty, by appealing to the emotional and ethical pith of its audience. And it worked.Thu, 09 Nov 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/the-best-way-to-find-new-loyalty-members-infographic/https://hello.quiklydemo.com/blog/the-best-way-to-find-new-loyalty-members-infographic/Developing a loyal customer base is key to creating sustainable brand value. Leaders in Loyalty find success when they master constant growth of their loyalty program by acquiring the right new members. However, it's difficult to continuously find high quality new members efficiently and with scale. Referred customers have approximately 25% higher customer lifetime values than non-referred customers — even when you factor in referral costs (Warton Study). By incentivizing engagement and utilizing urgency marketing, the reach of a campaign can easily be amplified to attract new members and maximize results.Thu, 26 Oct 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/add-this-single-step-to-your-marketing-strategy/https://hello.quiklydemo.com/blog/add-this-single-step-to-your-marketing-strategy/Offering exclusive access or promotions to loyalty members is a valuable strategy that can enhance the retail brand-consumer relationship.Mon, 23 Oct 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/webinar-recap-breathe-new-life-into-your-campaigns/https://hello.quiklydemo.com/blog/webinar-recap-breathe-new-life-into-your-campaigns/Quikly partnered with Forrester earlier this month to detail the challenging brand-consumer relationship. CEO Shawn Geller was joined by guest speaker and Forrester Senior Analyst, Emily Collins in the webinar, “Motivating Behavior Like a True Marketer: Changing the Mindset of an Empowered Consumer,” to share the secrets behind motivating consumer behavior. Watch it anytime.Sun, 22 Oct 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/what-we-could-all-learn-from-amazon/https://hello.quiklydemo.com/blog/what-we-could-all-learn-from-amazon/For all the talk about cities being the new focus for a flush of interest from the millennial generation who seem to prefer urbanity over suburbia, the bid for Amazon “HQ2” shows that most U.S. cities are still looking for a spark.Thu, 19 Oct 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/webinar-recap-mastering-member-loyalty-success/https://hello.quiklydemo.com/blog/webinar-recap-mastering-member-loyalty-success/Earlier this month, Quikly teamed up with Forrester to deliver you a webinar about the secrets behind motivating consumer behavior. Guest speaker and Forrester Senior Analyst, Emily Collins was joined by Quikly CEO, Shawn Geller to detail the challenging brand-consumer relationship. Watch it anytime.Wed, 18 Oct 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-beat-holiday-retail-woes/https://hello.quiklydemo.com/blog/how-to-beat-holiday-retail-woes/The holiday season is the biggest retail sales period of the year, accounting for up to 30 percent of annual sales (National Retail Federation). Retail is at a transition point with evolving customer purchase behavior and increased competition. Here are two of the biggest challenges retail brands are facing this holiday season and how to conquer them:Tue, 17 Oct 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/shifting-the-focus-the-value-of-customer-retention/https://hello.quiklydemo.com/blog/shifting-the-focus-the-value-of-customer-retention/While the acquisition of new loyalty members is incredibly valuable, customer retention is often overlooked.Mon, 16 Oct 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/turn-your-loyalty-members-into-advocates/https://hello.quiklydemo.com/blog/turn-your-loyalty-members-into-advocates/Attracting new loyalty members is a key strategy to ensure long-term program growth. New members represent incremental sales and offset member churn. However, it’s difficult to continuously find high quality new members efficiently and with scale. It’s no secret that a loyalty program’s existing members are its best source of recruiting new members.Thu, 12 Oct 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/3-ways-to-easily-increase-mobile-app-use/https://hello.quiklydemo.com/blog/3-ways-to-easily-increase-mobile-app-use/Feeling lost in a sea of apps? There are millions of them - from entertainment, to finance, to fitness, to restaurants, and more. Not only is standing out hard, but keeping your audience’s attention can be even more challenging. More and more brands are seeking innovative solutions to create mobile app awareness and drive downloads in a crowded marketplace. Enter Quikly :Wed, 11 Oct 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/webinar-the-secret-to-increasing-consumer-interaction/https://hello.quiklydemo.com/blog/webinar-the-secret-to-increasing-consumer-interaction/Mark your calendars for October 10, 12PM EST!Mon, 09 Oct 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-easily-boost-social-media-engagement/https://hello.quiklydemo.com/blog/how-to-easily-boost-social-media-engagement/Nothing is quite as meaningful for a company as earning the trust of a consumer when there are thousands of other brands to choose from. Quikly’s new white paper, “How Marketers Can Use Incentives More Strategically to Influence Consumer Behavior,” explores how and why the brand-consumer relationship is strengthened when earned promotions and offers are utilized.Thu, 28 Sep 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-to-improve-social-roi/https://hello.quiklydemo.com/blog/how-to-improve-social-roi/Social media hardly existed 10 years ago, and it continues to undergo a sea of change. For many years, brands enjoyed free marketing on sites like Facebook and Twitter, but now social media has largely become a pay-to-play marketing proposition.Tue, 26 Sep 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/motivational-factors/https://hello.quiklydemo.com/blog/motivational-factors/If we really break it down to a bare-bone definition (this is according to Rutgers University):Thu, 01 Jun 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/gamify-marketing-efforts/https://hello.quiklydemo.com/blog/gamify-marketing-efforts/When consumers think marketing they want: Fun, exciting, captivating, unique, memorable and thrilling… to name a few. Right? Unfortunately, brands often get caught up in the busyness of business or budget battles, resulting in the same ol' boring marketing campaigns and tactics.Wed, 03 May 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/managing-vendors-for-innovation/https://hello.quiklydemo.com/blog/managing-vendors-for-innovation/As an innovative marketing vendor who is working with some of the biggest companies in America, I have some thoughts on what makes our successful clients successful and what makes other projects get caught up in red tape.Wed, 26 Apr 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/innovative-promotions-for-shopper-marketers/https://hello.quiklydemo.com/blog/innovative-promotions-for-shopper-marketers/According to Quirk’s Marketing Review , “Just a few years ago, [shopper marketing] was a little-understood task driven by promotions or channel marketing and focused primarily on trade. Today, 77% of CPG companies and retailers have a dedicated shopper marketing function, and there is an increasing view that shopper insights are strategically essential." The discipline is growing because CPG brands are beginning to understand its critical and central role in growing revenue.Thu, 13 Apr 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/consumer-trends/https://hello.quiklydemo.com/blog/consumer-trends/We researched, consolidated and are now communicating (to you) the top consumer trends for each of our six industry focuses. It helped us, and we figured it would help your brands, too.Tue, 10 Jan 2017 00:00:00 GMThttps://hello.quiklydemo.com/blog/innovating-holiday-marketing/https://hello.quiklydemo.com/blog/innovating-holiday-marketing/It's beginning to look a lot like...Christmas? Wait, a minute. It's August. But while consumers are thinking about back-to-school, many retailers already have their holiday plans locked and loaded.Mon, 03 Oct 2016 00:00:00 GMThttps://hello.quiklydemo.com/blog/quikly-secures-3-million-in-new-capital-led-by-plymouth-ventures/https://hello.quiklydemo.com/blog/quikly-secures-3-million-in-new-capital-led-by-plymouth-ventures/The marketing platform drives proven and immediate ROI for consumer brands. Detroit, MI – June 22, 2016 - Quikly, an industry-leading enterprise marketing platform, announced today that it closed $3 million in new funding led by Plymouth Ventures of Ann Arbor, Michigan.Tue, 28 Jun 2016 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-restaurants-drive-loyalty-retention/https://hello.quiklydemo.com/blog/how-restaurants-drive-loyalty-retention/Your customers want value, and you want long-term, loyal relationships with them. More and more restaurants understand that building and maintaining an engaging and effective loyalty program is an excellent way to provide customers with value without simply cutting prices constantly.Thu, 19 Nov 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-promotions-can-help-merchandisers/https://hello.quiklydemo.com/blog/how-promotions-can-help-merchandisers/Gamification and promotions are an increasingly popular strategy used by almost every industry to achieve a number of important brand goals. But how many promotions can be tailored to achieve specific brand merchandising goals? Brand merchandising goals might include:Tue, 20 Oct 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-pet-supplies-plus-drives-in-store-revenue/https://hello.quiklydemo.com/blog/how-pet-supplies-plus-drives-in-store-revenue/Once or twice a month, we like to highlight one of the campaigns we're running so that brands who are considering a Quikly can see how it works in real time. What better way to see how it all goes down than to play along with a live campaign? Play along with the Pet Supplies Plus Quikly campaign here .Thu, 08 Oct 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/dominos-pizza-drives-trial-sample-with-quikly/https://hello.quiklydemo.com/blog/dominos-pizza-drives-trial-sample-with-quikly/Once or twice a month, we like to highlight one of the campaigns we're running so that brands who are considering a Quikly can see how it works in real time. What better way to see how it all goes down than to play along with a live campaign? Play along with the Domino's Quikly campaign here .Wed, 30 Sep 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/jo-ann-stores-quikly-campaign-still-time-to-play-along/https://hello.quiklydemo.com/blog/jo-ann-stores-quikly-campaign-still-time-to-play-along/Once or twice a month, we like to highlight one of the campaigns we're running so that brands who are considering a Quikly can see how it works in real time. What better way to see how it all goes down than to play along with a live campaign? Play along with the Jo-Ann campaign here .Thu, 24 Sep 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/building-loyalty-through-native-apps/https://hello.quiklydemo.com/blog/building-loyalty-through-native-apps/More and more brands are building native apps as one prong in a multi-pronged loyalty strategy, sometimes instead of a browser-based app, sometimes in addition to one. After all, customers prefer apps to browsers, and native apps produce higher user adoption, usage volume and user engagement .Mon, 31 Aug 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/discounts-best-practices-tools/https://hello.quiklydemo.com/blog/discounts-best-practices-tools/Promotions are everywhere these days — every kind of business is using some form of discounting all year round. Even the companies who say they don't discount do it every now and then. If you add your name to the email list of any luxury or high-end retailer who says they never discount, you will see that even they do it on occasion to liquidate inventory.Thu, 27 Aug 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/invigorate-your-loyalty-program-with-gamification/https://hello.quiklydemo.com/blog/invigorate-your-loyalty-program-with-gamification/Differentiation is harder and harder to achieve in any industry, and loyalty programs are one way that brands in Retail, Food & Beverage, Consumer Packaged Goods, Hospitality, and Entertainment try to maintain a competitive edge.Mon, 17 Aug 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/how-microsoft-bing-boosts-loyalty/https://hello.quiklydemo.com/blog/how-microsoft-bing-boosts-loyalty/Once or twice a month, we like to highlight one of the campaigns we're running so that brands who are considering a Quikly can see how it works in real time. What better way to see how it all goes down than to play along with a live campaign?Mon, 10 Aug 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/turbo-charge-your-email-marketing/https://hello.quiklydemo.com/blog/turbo-charge-your-email-marketing/Email marketing still works. We won't reiterate all the proof points, but this article from Inc. is a good review . And we all know email marketing works because virtually every brand in America does it in one way or another. We wouldn't all still be doing it if it didn't play a critical role in the marketing ecosystem.Wed, 29 Jul 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/quikly-for-sole-society/https://hello.quiklydemo.com/blog/quikly-for-sole-society/Once or twice a month, we like to highlight one of the campaigns we're running so that brands considering a Quikly can see how it works in real time. Brands choose Quikly because Quikly promotions deliver immediate ROI in the form of new (and demographically relevant customers), increased revenue, and huge boosts to engagement, all while increasing loyalty and customer satisfaction.What better way to see how it all works than to play along with a live campaign?Thu, 23 Jul 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/prime-day-lessons-learned/https://hello.quiklydemo.com/blog/prime-day-lessons-learned/Based on the intensity of Amazon's marketing push, who wasn't excited about Prime Day? I've spent my career speaking and writing about how marketers can leverage customer psychology to increase revenue, leads, and customer acquisition, and I've built a business around it. Prime Day seemed like it might be super-sizing the concept.Thu, 16 Jul 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/follow-amazons-lead-every-retailer-can-have-a-prime-day/https://hello.quiklydemo.com/blog/follow-amazons-lead-every-retailer-can-have-a-prime-day/Have you heard about the upcoming Amazon Prime Day ? Amazon's latest genius marketing move, on Wednesday July 15th, the company will offer all sorts of special deals only to Prime members. It's being billed as “bigger than black friday” and “one of the biggest deal extravaganzas in the world.” Believe it or not, any retailer can do this kind of promotion.Fri, 10 Jul 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/quikly-for-retail/https://hello.quiklydemo.com/blog/quikly-for-retail/Retailers have a lot of marketing KPI's, including but not limited to increasing sales, boosting engagement, acquiring new and demographically relevant leads, and getting good data on those leads so they can be appropriately marketed to. A well-executed promotional marketing campaign can deliver on all those fronts.Wed, 08 Jul 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/customer-psychology-digital-marketing/https://hello.quiklydemo.com/blog/customer-psychology-digital-marketing/Steve Mann wrote a great article on Enterprise Irregulars last week called the Brains Behind Digital Marketing. This is a subject near and dear to my heart, because at Quikly, we have designed a promotional marketing platform that leverages customer psychology. We get customers excited by activating love of competition, fears about scarcity and missing out, and delight in anticipating something fun . . . especially when we don't know exactly when it will happen.Tue, 07 Jul 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/top-mobile-trends/https://hello.quiklydemo.com/blog/top-mobile-trends/Fact: There will be nearly 5 billion (yes, that's billion, not million) connected devices by the end of the year.Mon, 30 Mar 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/death-of-sweepstakes/https://hello.quiklydemo.com/blog/death-of-sweepstakes/Someone mentioned the other day that sweepstakes are dead. We don't necessarily agree. Maybe sweeps are on life support, but not completely dead. Sweeps need to be revamped in a way that excites and energizes consumers. Make it fun. Make it memorable. Make it something that they will want to participate in again...and again...and again.Mon, 23 Mar 2015 00:00:00 GMThttps://hello.quiklydemo.com/blog/ceo-of-tech-platform-quikly-named-to-detroit-techweek100/https://hello.quiklydemo.com/blog/ceo-of-tech-platform-quikly-named-to-detroit-techweek100/Press ReleaseMon, 16 Mar 2015 00:00:00 GMT